Editors' Picks
Editors' Picks

Get the editors‘ looks



Which trends will be defining the new season, and how do we best wear them? This is what we asked Germany’s most important fashion editors. Their looks show us the most stylish way to step into spring.
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Yilmaz Aktepe

Fashion Director at Men’s Health Germany & Editor in Chief at Men’s Health Best Fashion

„The term Utility Wear was coined in Great Britain, where during WWII, it was a requirement to produce clothing with as little materials and labour as possible. The result were extremely simple, functional and reasonably-priced garments. Today, Utility Wear also borrows from military and workwear designs. Their minimalist, purpose-oriented approach with its virile charme is what attracts men to this fashion concept especially. New dress codes make it easier and easier to incorporate Utility Wear in all aspects of your daily life.”

  1. Utility Wear
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Ondrej Navratil

CEO and Editor at Caleo Magazine

Minimalism for me is a philosophy that also reflects in my life and my clothing style. Subtle colours, classic cuts, top-quality and comfortable materials are very important to me – no matter whether I am working from home or I am out for a meeting. Carefully selected accessories add the necessary twist to my look, because it is the little things that make the difference.”  

  1. Minimalism with a Twist
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Kai Margrander

Fashion Director at Esquire Germany and Harper's Bazaar Germany

„For spring/summer 2021, pastel colours are a big trend. A hoodie in light blue or turquoise is enough of a statement for me personally to take part in the trend. I combine it with neutral colours like navy, black or olive to make it shine. Cargo shorts and loafers are my personal uniform.” Those who dare to go bold can simply combine several pastel colours – it’s best to focus on two or three different ones.

  1. Pastel Colours
Last Pieces 15% extra off

You will receive an extra discount of 15% on all marked items. This discount will be automatically applied in your shopping cart.

You will receive an extra discount of 15% on all marked items. This discount will be automatically applied in your shopping cart.

Jacob Cohen X Histores

Only at BRAUN Hamburg in Germany: The exclusive capsule collection from the denim label Jacob Cohen and the Italian top store association Histores.

Only at BRAUN Hamburg in Germany: The exclusive capsule collection from the denim label Jacob Cohen and the Italian top store association Histores.