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Straight from the showrooms in Rome, Paris and London into your wardrobe: discover the latest menswear from the past seven days and choose from styles arriving daily – exclusively curated for you.
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  1. New
    Smart Fabric
    Pre-Spring
    Front view of the Manifattura Ceccarelli Wachsjacke 'Blazer Coat' braun, authentic Italian waxed cotton jacket with water-repellent, breathable fabric, slim fit, two-way zipper, turn-down collar, buttoned flap front pockets, buttoned cuffs, half-lined wit
    Back view of the Manifattura Ceccarelli Wachsjacke 'Blazer Coat' braun made in Italy, slim fit with waxed, water-repellent cotton, button cuffs, and half lining.
    Sizes
    • 40/S
    • 42/M
    • 44/L
    • 46/XL
    • 38/XS
  2. Front view of Mandelli Veloursleder-Blouson navy in soft goat suede with slim fit, two-way zipper, high collar, slanted pockets, elastic cuffs, and hem. Luxurious comfort for transitional seasons, unlined with two inner pockets, styled for casual or elega
    Rear view of Mandelli Veloursleder-Blouson navy in soft navy goat suede, slim fit with elastic cuffs and hem, high stand collar, and two inner pockets, photographed against a plain light background. Luxuriöser Komfort für die Übergangszeit: Dieser Velours
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
  3. Front view of Fedeli Jersey polo shirt 'Zero' beige, slim fit with shark collar, three mother-of-pearl buttons, side vent hem, made of organic cotton.

Quality that speaks for itself: The clean jersey polo shirt 'Zero' made of high-quality Giza cotton
    Fedeli Jersey polo shirt 'Zero' beige shown from a close-up front perspective, featuring a slim fit, shark collar, three mother-of-pearl buttons, smooth organic cotton jersey, garment-dyed with side vents. Quality that speaks for itself: The clean jersey
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
    +5
  4. Front view of Belvest Linen jacket green mottled, a slim fit, unconstructed smart-casual jacket in pure linen with a soft feel, step lapel with pin, classic breast pocket, patch hip pockets, unfinished sleeve cuffs, half lined, side vents at the back, and
    Close-up front view of Belvest Linen jacket green mottled showing soft pure linen fabric, brown buttons, patch hip pocket, and step lapel with pin. Summer occasions like weddings and elegant garden parties call for stylish lightness – which is exactly wha
    Sizes
    • 25
    • 26
    • 27
    • 48
    • 50
    • 52
    • 54
    • 56
  5. Front view of FTC Cardigan light blue in a semi chunky cable knit with V-neck, patch button placket, hip pockets, slim fit, set-in raglan sleeves, and wide ribbed bands. 

A contender for your new favourite piece: This luxuriously soft cardigan in organic
    Close-up front view of the FTC Cardigan light blue, showing semi chunky cable knit, V-neck, and ribbed bands with the FTC label.

Description: 
A contender for your new favourite piece: This luxuriously soft cardigan in organic cotton and fair trade ca
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    +1
  6. Front view of Belvest Silk jacket cream, a slim fit, one-button pure silk jacket with a pointed lapel and mother-of-pearl button.

You’re guaranteed to stand out at your next meeting in this smart-casual jacket by BELVEST: Be ready for any event in pur
    Close-up front view of Belvest Silk jacket cream in pure silk with smooth feel, slim fit, one-button style, pointed lapel, and mother-of-pearl button.

You’re guaranteed to stand out at your next meeting in this smart-casual jacket by BELVEST: Be ready
    Sizes
    • 48
    • 50
    • 52
    • 54
  7. Front view of Lardini Knit blazer navy in slim fit, featuring pure cotton knit, two-button style, step lapel with flower pin, patch pockets.

This knit blazer by LARDINI is a modern hybrid icon of smart-casual jacket and cardigan. In pure cotton and ac
    Close-up front top view of Lardini Knit blazer navy in pure cotton knit with step lapel and flower pin, showing texture and collar details.

Description: This knit blazer by LARDINI is a modern hybrid icon of smart-casual jacket and cardigan. In pure c
    Sizes
    • XS
    • S
    • M
    • L
    • XL
    • XXL
  8. Fedeli Jersey polo shirt 'Zero' taupe seen from the front, made of pure organic cotton jersey, slim fit with a smooth feel, garment-dyed, with a made-to-measure shark collar, three mother-of-pearl buttons, and hem side vents. Quality that speaks for itsel
    Fedeli Jersey polo shirt 'Zero' taupe shown in close-up from front top perspective, highlighting shark collar and mother-of-pearl button. Quality that speaks for itself: The clean jersey polo shirt 'Zero' made of high-quality Giza cotton by FEDELI doesn’t
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
    +5
  9. Front view of Belvest Smart-casual jacket navy in slim fit, cashmere-silk blend with fine twill, three-button style, step lapel with pin, breast and patch hip pockets, unfinished cuffs, side vents, and two inside pockets.
    Close-up front view of the Belvest Smart-casual jacket navy showing its super soft cashmere-silk fabric, fine twill, slim fit, fitted three-button style with gold buttons, step lapel with pin, and unfinished sleeve cuffs. BELVEST combines super soft fa
    Sizes
    • 25
    • 26
    • 27
    • 48
    • 50
    • 52
    • 54
    • 56
  10. A man wearing a light purple Stone Island jacket and matching pants stands against a curtain backdrop with soft lighting.
  11. Sailboat with dark sails gliding on calm ocean waters at sunset with silhouetted crew and distant coastline.

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  12. Man wearing sunglasses and a beige jacket steering a sailboat on a sunny day with ocean waves in the background.
  13. Close-up of a Jacob Cohen denim jeans label featuring an embroidered brown convertible car, golf club bag, and golf hole with red flag.

*The extra discount on the already reduced price will be applied after entering the code EXTRA20 at checkout and cannot be combined with other promotions. Valid for all items marked 'extra 20% off'.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.