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Our press area is a service for journalists and press representatives. Here is where you’ll find our latest press releases, information about our stores, events and cooperations.

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  • Press contact
    • We are always happy to support your editorial work. Enquire about product cut-outs, high-resolution images, texts, interview requests or moving images any time and we will get back to you as quickly as possible.

      BRAUN Hamburg
      Mönckebergstr. 17
      20095 Hamburg
      p.: +49 (0)40 / 33 44 70
      Email: presse@braun-hamburg.com

  • Logos & images
    • We will gladly provide you with logos and all kinds of imagery. Get in touch with us anytime and we will send you the relevant logos as well as images and texts.
      We look forward to hearing from you!

Press releases

Download press releases anytime. Get in touch with us about images and logos and you will receive access to our press server.

Relaunch Onlineshop: BRAUN Hamburg and Y1 to win additional international award „Red Dot Design Award“

With its new onlineshop, luxury menswear retailer BRAUN Hamburg wins the international Red Dot Design Award in the "Brands & Communication - Best of the Best" category. The relaunch was carried out by the agency group Y1, which has already convinced the jury at the German Brand Awards in June 2021 in the category "Brand Communication - Web and Mobile".

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BRAUN Hamburg and Y1 to win German Brand Award

BRAUN Hamburg, the tradition-steeped fashion company for designer and luxury labels, wins the German Brand Award in the "Excellence in Brand Strategy and Creation" category with its new online shop. The relaunch was carried out by the agency group Y1 and won in the category "Brand Communication - Web and Mobile".

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The luxury menswear retailer BRAUN Hamburg chooses PR agency Polhem as collaborative partner to excel the business further in the Danish market.

The international strategy aims to strengthen the luxury retailers’ position in the Danish market and place BRAUN Hamburg in the top segment amongst Danish consumers.

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BRAUN Hamburg to launch new label „BRAUN HAMBURG ESSENTIALS” with the exclusive HOME OFFICE CAPSULE COLLECTION.

Corresponding to the current situation, in which home has become the new workplace for many people, luxury menswear retailer BRAUN Hamburg presents its own working from home capsule collection for the first time. The limited designs of the "BRAUN Hamburg ESSENTIALS" collection are exclusively produced in Portugal.

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Press archive

  • Press 2020
  • Press 2019
    • After a two-month phase of reconstruction, BRAUN Hamburg announces the new opening of the remodelled store

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      Exclusively at BRAUN Hamburg, Italian cashmere fashion brand Brunello Cucinelli will be hosting a made-to-measure event.

      View press release

      BRAUN Hamburg to extensively remodel Mönckebergstrasse store and to open third branch.

      View press release

      On the occasion of presenting his new collection, the Italian cashmere entrepreneur, invited to a get-together.

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      After much positive feedback for the first issue, Lars Braun launches the second issue of the company’s own EDITION magazine.

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  • Press 2018
    • For 85 years, luxury menswear retailer BRAUN Hamburg has managed to reinvent and develop itself continuously.

      View press release

  • Press 2017
    • Established Italian manufacture Santoni has developed a small, select collection together with Marco Zanini

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      After having been tested in more than 2,000 single criteria, the luxury menswear retailer receives the EHI seal of approval.

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      In addition to the German- and English-language divisions, BRAUN HAMBURG launched a French Version.

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      Exclusively at BRAUN:
      Italian heritage label Sutor Mantellassi cooperates with Scott Schuman.

      View press release

Jacob Cohen X Histores

Only at BRAUN Hamburg in Germany: The exclusive capsule collection from the denim label Jacob Cohen and the Italian top store association Histores.

Only at BRAUN Hamburg in Germany: The exclusive capsule collection from the denim label Jacob Cohen and the Italian top store association Histores.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

Original Classic by Car Shoe

For an extra grip: with its characteristic rubber sole with nubs, the moccasin has its origins in motorsport. However, the classic driving shoe works for almost every occasion and is therefore a real all-rounder.

For an extra grip: with its characteristic rubber sole with nubs, the moccasin has its origins in motorsport. However, the classic driving shoe works for almost every occasion and is therefore a real all-rounder.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is intricately handcrafted in the UK to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is intricately handcrafted in the UK to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Jacob Cohen: Grand Tour Italia Capsule

With this limited collection Italian landmarks such as the Ponte Vecchio in Florence, the Milan Cathedral, the Colosseum in Rome, or the Venetian gondolas are transformed into patch and button motifs for the iconic denim styles of Jacob Cohen.

With this limited collection Italian landmarks such as the Ponte Vecchio in Florence, the Milan Cathedral, the Colosseum in Rome, or the Venetian gondolas are transformed into patch and button motifs for the iconic denim styles of Jacob Cohen.

New in at BRAUN Hamburg

Discover the latest styles from the current collections. All items at a glance await you in our 'New Arrivals' section.

Discover the latest styles from the current collections. All items at a glance await you in our 'New Arrivals' section.

Sale

Discover all the reduced designer collections in our sale section – including styles from past seasons.

Discover all the reduced designer collections in our sale section – including styles from past seasons.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

BRAUN Hamburg Exclusive: Doucal's

The timeless Capsule Collection was designed exclusively for BRAUN Hamburg and entirely according to the ideas of CEO Lars Braun. With Goodyear-Flex style and fine leather qualities, each of the shoes promises maximum comfort.

The timeless Capsule Collection was designed exclusively for BRAUN Hamburg and entirely according to the ideas of CEO Lars Braun. With Goodyear-Flex style and fine leather qualities, each of the shoes promises maximum comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Attitude Capsule by Lardini

Lardini's Attitude line is all about the avant-garde and self-confident style: dramatic broad lapels, fine velvet and unusual silhouettes epitomize the look of the elegant collection.

Lardini's Attitude line is all about the avant-garde and self-confident style: dramatic broad lapels, fine velvet and unusual silhouettes epitomize the look of the elegant collection.

Kired X Histores

Only at BRAUN Hamburg in Germany: The exclusive capsule collection from the sports and outerwear label Kired and the Italian top store association Histores.

Only at BRAUN Hamburg in Germany: The exclusive capsule collection from the sports and outerwear label Kired and the Italian top store association Histores.

Stone Island Ghost Pieces

Inspired by the camouflage concept, Stone Island presents the Ghost Pieces – a strictly monochrome collection with the typical compass badge in a matching single-colour version.

Inspired by the camouflage concept, Stone Island presents the Ghost Pieces – a strictly monochrome collection with the typical compass badge in a matching single-colour version.

Stone Island Marina

This season, Stone Island's 'Marina' collection, inspired by the sea and the nautical world, has a classic interpretation in the colours white and navy. Innovative materials and the striking 'Marina' logo, which adorns all styles, continue to characterise the style of the maritime capsule.

This season, Stone Island's 'Marina' collection, inspired by the sea and the nautical world, has a classic interpretation in the colours white and navy. Innovative materials and the striking 'Marina' logo, which adorns all styles, continue to characterise the style of the maritime capsule.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Boglioli x Histores

Only available outside of Italy at BRAUN Hamburg: the exclusive capsule collection from the traditional Lombardy house Boglioli and the top store association Histores.

Only available outside of Italy at BRAUN Hamburg: the exclusive capsule collection from the traditional Lombardy house Boglioli and the top store association Histores.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

BELSTAFF CENTENARY COLLECTION

100 years of Belstaff: The British brand with its roots in motorsport is celebrating its anniversary with a special capsule collection.

100 years of Belstaff: The British brand with its roots in motorsport is celebrating its anniversary with a special capsule collection.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

New Season

Discover the latest styles from our designers' autumn/winter collections.

Discover the latest styles from our designers' autumn/winter collections.

New Season

Discover the latest styles from our designers' autumn/winter collections.

Discover the latest styles from our designers' autumn/winter collections.

New Season

Discover the latest styles from our designers' autumn/winter collections.

Discover the latest styles from our designers' autumn/winter collections.