New Arrivals
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New Arrivals
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Discover new styles every day in our men's New Arrivals – from clothing and shoes to accessories. Give your wardrobe a stylish update and find your personal favourites of the season.
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  1. New
    Smart Fabric
    Front view of Belstaff Wachsjacke 'Trialmaster' schwarz, a durable, functional, slim fit jacket made of waxed, water-repellent cotton with a waist belt, chest and front pockets, cord-trimmed stand collar, reinforced shoulders, and brass snap buttons.
    Back view of Belstaff Wachsjacke 'Trialmaster' schwarz, made of durable, water-repellent waxed cotton with slim fit, belt, reinforced shoulders, and pockets. Strapazierfähig, funktional und zeitlos – die legendäre Jacke 'Trialmaster' mit charakteristische
    Sizes
    • 50
    • 52
    • 54
    • 56
  2. Ami Paris Jogger pants black shown from the front on a plain background, featuring a high waist, elasticated waistband with drawstring, zip and waist button, French pockets, patch back pockets, slight taper, loose fit in pure virgin wool. Trendy oversized
    Ami Paris Jogger pants black shown from the back, featuring a high waist, elasticated waistband with drawstring, patch back pockets, and loose fit in pure virgin wool, lightweight fabric with a cool feel, zip and waist button, French pockets, and a slight
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  3. New
    Selected
    Front view of Brunello Cucinelli Cashmere Strickjacke rauchblau, a soft, regular fit cardigan with a two-way zipper and stand collar.

Luxus für die Freizeitgarderobe bietet BRUNELLO CUCINELLI mit dieser Strickjacke aus geschmeidigem Cashmere, veredelt
    Close-up front view of the Brunello Cucinelli Cashmere Strickjacke rauchblau with open silver two-way zipper and high ribbed collar.

Luxus für die Freizeitgarderobe bietet BRUNELLO CUCINELLI mit dieser Strickjacke aus geschmeidigem Cashmere, veredelt
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  4. Front view of Stone Island Polo shirt olive in pure cotton piqué, slim fit with textured touch, garment-dyed, two-button placket, fabric label, flexible cuffs, and side vents.  

The classic from STONE ISLAND: This sporty polo shirt in cotton piqué is
    Close-up front view of Stone Island Polo shirt olive showing collar, buttons, and fabric texture with Stone Island label.

The classic from STONE ISLAND: This sporty polo shirt in cotton piqué is a casual men’s wardrobe must-have.

Pure cot
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  5. Front view of the Gran Sasso Kurzarm-Strickpolo creme, a short-sleeve knit polo in cream with a classic cable knit pattern, slim fit, soft pure cotton, classic polo collar, and flexible ribbed cuffs. Ideal für warme Tage: Das Kurzarm-Strickpolo von GRAN S
    Close-up front view of the Gran Sasso Kurzarm-Strickpolo creme showing its classic polo collar, buttons, and cable knit pattern in soft cream color.

Description: Ideal für warme Tage: Das Kurzarm-Strickpolo von GRAN SASSO in exklusiver Fertigung für B
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  6. Front view of the Manifattura Ceccarelli Wachsjacke 'Raincaban' navy, a slim fit, water-repellent waxed cotton jacket with corduroy collar, hand warmer pockets, and tartan lining.
    Front view of Manifattura Ceccarelli Wachsjacke 'Raincaban' navy, a slim-fit waxed cotton jacket with corduroy collar, tartan lining, multiple pockets, and buttoned cuffs; authentic Italian outerwear with water-repellent, breathable fabric and robust two-
    Sizes
    • 40/S
    • 42/M
    • 44/L
    • 46/XL
    • 38/XS
  7. Side view of the Santoni Sneaker 'Double Buckle' taupe in fine smooth leather with characteristic 'Double Buckle' overlay, round shape, seven-eyelet lacing, emblem on the tongue, padded collar, leather lining, and flexible rubber sole. Hommage an einen Kl
    Santoni Sneaker 'Double Buckle' taupe shown from above with one shoe sole up, featuring fine leather, double buckle overlay, round shape, seven-eyelet lacing, emblem on tongue, padded collar, leather lining, flexible rubber sole; homage to classic monkstr
    Sizes
    • 40
    • 40.5
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 44.5
    +3
  8. Front view of Stone Island Jacket 'Membrana' sage in light green, featuring a drawstring hood, two patch front pockets, cuffs with buttons, and a black compass badge on the upper sleeve. Function meets style: made from high-quality microfibre with a light
    Rear view of Stone Island Jacket 'Membrana' sage in lightweight, wind and water repellent microfiber with adjustable hem and compass badge.
    Sizes
    • M
    • L
    • XL
    • XXL
    • XXXL
  9. Stone Island Sweat jacket beige shown from the front, zip-up hooded jacket in beige with purl stitch texture, split kangaroo pocket, rib knit bands, and signature compass badge on sleeve. 

Knit with a twist: This sporty jacket with hood by STONE ISLAN
    Close-up front view of Stone Island Sweat jacket beige with hood, black zipper, and textured purl stitch knit fabric.

Description: Knit with a twist: This sporty jacket with hood by STONE ISLAND in a modern purl stitch is an ideal leisure companion an
    Sizes
    • M
    • L
    • XL
    • XXL
    • XXXL
  10. Side view of Santoni Slip-on-Sneaker 'Victory' graublau in smooth grey-blue velour leather with light rubber sole for comfort.

Description: SANTONI kann auch praktisch und komfortabel sein: Der Slip-on-Skneaker 'Victoy' aus geschmeidigem Veloursleder
    Top view of Santoni Slip-on-Sneaker 'Victory' graublau in smooth grey-blue velour leather with orange and white rubber sole.

Description: SANTONI kann auch praktisch und komfortabel sein: Der Slip-on-Sneaker 'Victoy' aus geschmeidigem Veloursleder ver
    Sizes
    • 40
    • 40.5
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    +4
  11. New
    Smart Fabric
    Ghost Piece
    Front view of Stone Island Jacket 'Ghost Piece' navy in linen and microfiber blend, slim fit with concealed button placket, adjustable collar, flap hip pockets, tonal sleeve badge, and snap button cuffs, perfect for spring casual wear.
    Rear view of Stone Island Jacket 'Ghost Piece' navy in a linen and microfiber blend, featuring a slim fit, adjustable collar, and tonal sleeve badge. Springtime meets casual with concealed button placket, hip flap pockets, and snap-button cuffs.
    Sizes
    • M
    • L
    • XL
    • XXL
    • XXXL
  12. Front view of Briglia 1949 Chinos sage in soft, elasticated Tencel and cotton twill with tapered fit, ankle length, French pockets, and back flap pockets. Maximum comfort meets an elegant silhouette: Summery ease meets timeless aesthetic in these chinos b
    Rear view of Briglia 1949 Chinos sage in a tapered, ankle-length fit with back flap pockets, zip, and waist button.

Maximum comfort meets an elegant silhouette: Summery ease meets timeless aesthetic in these chinos by BRIGLIA 1949.

Tencel
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  13. Front view of Stone Island Sweat jacket navy, a sporty hooded zip-up with purl stitch texture and signature compass badge on sleeve.

Description:  
Knit with a twist: This sporty jacket with hood by STONE ISLAND in a modern purl stitch is an ideal lei
    Close-up front view of Stone Island Sweat jacket navy in navy blue, showing hood, zipper, and knit texture.

Description:  
Knit with a twist: This sporty jacket with hood by STONE ISLAND in a modern purl stitch is an ideal leisure companion and offers
    Sizes
    • M
    • L
    • XL
    • XXL
    • XXXL
  14. Side view of the Santoni Loafer 'Detroit' hellbraun made of smooth velour leather with a slim silhouette, subtle color gradient, decorative stitch on the toe cap, leather lining, and a light, flexible rubber sole for a modern, comfortable twist.
    Santoni Loafer 'Detroit' hellbraun shown from top and sole view, with smooth suede leather, narrow silhouette, subtle color gradient, decorative stitching on the toe cap, leather lining, and flexible light rubber sole.

Eine helle, flexible Kautschukso
    Sizes
    • 40
    • 40.5
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    +5
  15. New
    Selected
    Front view of Brunello Cucinelli Blouson navy mottled, lightweight and elegant with a slim fit, silk, linen, wool blend, distinctive weave, seven-button placket, turn-down collar, slanted hip pockets with snap button, sleeves with cuffs, elasticated hem,
    Rear view of Brunello Cucinelli Blouson navy mottled, lightweight and elegant with a distinctive three-dimensional weave, slim fit, elasticated hem, and sleeves with cuffs, crafted from a fine blend of silk, linen, and wool.
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  16. Santoni Derby 'Adrian' dunkelbraun side view of elegant men's derby shoe in smooth dark brown suede with slim silhouette, open four-eyelet lacing, leather lining, Blake construction, rubber sole, and rubber-reinforced heel, perfect for a polished office l
    Top-down view of Santoni Derby 'Adrian' dunkelbraun in smooth brown suede with narrow silhouette, open four-eyelet lacing, leather lining, Blake construction, rubber sole, and reinforced heel.  
Er ist essenziell für einen abgerundeten Office-Look: Der
    Sizes
    • 41.5
    • 42
    • 42.5
    • 43.5
    • 44
    • 44.5
    • 45
  17. Front view of Incotex Cotton trousers navy in pure cotton, lightweight fabric, regular fit, single pleat, extended buttoned tab, French pockets, and jetted back pockets with button.
    Rear view of Incotex Cotton trousers navy in pure cotton with single pleat, extended buttoned tab, French pockets, and jetted back pockets with buttons.
    Sizes
    • 50
    • 52
    • 54
    • 56
  18. Side view of Santoni Sneaker 'Clean Icon' taupe in markant genarbtes Glattleder with matte Optik, runde Vorderkappe, Sieben-Loch-Schnürung, dezentes kontrastfarbiges Stitching-Detail, Innenfutter aus Leder, and flexible Kautschuksohle.
    Santoni Sneaker 'Clean Icon' taupe shown from top and sole view, featuring markant genarbtes Glattleder, matte Optik, runde Vorderkappe, Sieben-Loch-Schnürung, dezentes, kontrastfarbiges Stitching-Detail, Innenfutter aus Leder, and flexible Kautschuksohle
    Sizes
    • 40
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    +3
  19. Front view of Richard J. Brown Chinos 'Singapore' sand, slim fit cotton twill with slight stretch, tapered cut, zip and waist buttons, French pockets, small watch pocket, back pockets with button, and leather patch. Everyday luxury: Soft cotton with sligh
    Richard J. Brown Chinos 'Singapore' sand shown from the back, slim fit tapered cotton twill with zip, buttons, French pockets, watch pocket, and leather patch. Everyday luxury: Soft cotton with slight stretch content give the model 'Singapore' by RICHA
    Sizes
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  20. A man wearing a light purple Stone Island jacket and matching pants stands against a curtain backdrop with soft lighting.
  21. Sailboat with dark sails gliding on calm ocean waters at sunset with silhouetted crew and distant coastline.

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  22. Man wearing sunglasses and a beige jacket steering a sailboat on a sunny day with ocean waves in the background.
  23. Close-up of a Jacob Cohen denim jeans label featuring an embroidered brown convertible car, golf club bag, and golf hole with red flag.
Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.