New Arrivals
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New Arrivals
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Discover new styles every day in our men's New Arrivals – from clothing and shoes to accessories. Give your wardrobe a stylish update and find your personal favourites of the season.
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  1. Officine Creative Penny Loafer 'Balfron' creme shown in side view, made of soft deer leather with a slightly narrow silhouette, typical penny strap, decorated toe cap seam, leather lining, and leather sole; the Italian shoe brand OFFICINE CREATIVE enhance
    Officine Creative Penny Loafer 'Balfron' creme shown from top and bottom views, made of soft deer leather, narrow silhouette with typical penny strap, decorative stitching on toe cap, leather lining, and leather sole. Die italienische Schuhmarke OFFICINE
    Sizes
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    • 44.5
    • 45
    +1
  2. Front view of C.P. Company Overshirt navy in slim fit, lightweight pure cotton with two-way zipper, chest pocket, logo sleeve pocket, cuffed sleeves.
    Close-up front view of the C.P. Company Overshirt navy, made of pure cotton, slim fit with two-way zipper, collar, chest pocket, logo sleeve pocket, and cuffed sleeves. Lässiges Layering-Piece: Das Overshirt von C.P. COMPANY ist der ideale Begleiter für u
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
    +1
  3. Santoni Sneaker 'Double Buckle' salbei shown from the side, made of fine leather with characteristic double buckle overlay, round shape, seven-hole lacing, emblem on padded tongue, leather lining, and flexible rubber sole, paying homage to classic monkstr
    Santoni Sneaker 'Double Buckle' salbei shown from above and bottom view; fine leather with characteristic double buckle overlay, round shape, seven-eyelet lacing, emblem on tongue, padded collar, leather lining, and flexible rubber sole, homage to classic
    Sizes
    • 40
    • 40.5
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    +5
  4. Front view of Windsor Wool trousers 'Peso' navy mottled, made of pure virgin wool with a smooth feel, regular fit, tapered cut, zip and waist buttons, French pockets, and jetted back pockets with button.

For a confident look: The model 'Peso' in the f
    Rear view of Windsor Wool trousers 'Peso' navy mottled, pure virgin wool, regular fit with tapered cut, zip, waist buttons, French and jetted back pockets with buttons.

For a confident look: The model 'Peso' in the finest virgin wool by WINDSOR is a w
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  5. New
    Smart Fabric
    Pre-Spring
    Front view of UBR Kurzmantel 'Delta' navy, a sleek navy short coat with hood, two-way zipper, zippered side pockets, and smooth microfiber fabric; lightweight and elastic for transitional weather, featuring practical hood, slim fit, back vent, and soft in
    UBR Kurzmantel 'Delta' navy shown from the back, featuring a hood, smooth microfiber fabric, slim fit, and center back vent.
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  6. New
    Smart Fabric
    Pre-Spring
    Front view of the UBR Daunenjacke 'Supersonic' navy, a slim fit, ultralight down jacket with water-repellent elastic microfiber, welded seams, two-way zipper, high collar, zipper front pockets, reflective logo print, subtle back reflector, elastic hem and
    Rear view of UBR Daunenjacke 'Supersonic' navy, a slim fit, ultralight down jacket with water-repellent elastic microfiber, welded seams, high collar, reflective logo, zipper pockets, and elastic cuffs and hem.
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  7. Front view of PT Torino Denim Jeans 'Lord' navy, cropped with simple pleats, tapered fit, ankle length, soft cotton-linen denim, zip and button, side and back flap pockets, fixed hem turn-up. With their cropped cut and stylish pleats, the jeans 'Lord' by
    PT Torino Denim Jeans 'Lord' navy shown from the back close-up, featuring a black logo patch, back flap pocket, and denim fabric detail. With their cropped cut and stylish pleats, the jeans 'Lord' by PT TORINO bring classic elegance to your everyday wardr
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  8. Front view of Emporio Armani Jeans blue in slim fit with tapered cut, authentic wash, five pockets, and metal logos.

Comfort meets style: These jeans by EMPORIO ARMANI have a comfortable feel and a timeless aesthetic for modern casual looks.
    Close-up rear view of Emporio Armani Jeans blue showing denim texture, leather patch, and metal logo on back pocket.

Comfort meets style: These jeans by EMPORIO ARMANI have a comfortable feel and a timeless aesthetic for modern casual looks.
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  9. Berwich Chino 'Negroni' taupe front view, breathable cotton-linen twill, regular fit, slightly tapered, zipper and button closure.  
Die Chino 'Negroni' von BERWICH wurde aus atmungsaktivem Baumwoll-Leinen-Twill gefertigt und ist daher besonders komfor
    Rear view of Berwich Chino 'Negroni' taupe pants made from breathable cotton-linen twill, featuring regular fit, tapered legs, buttoned welt back pockets, French pockets, coin pocket, zipper, and extended button tab.

Description: Die Chino 'Negroni' v
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
  10. Front view of Berwich Chino 'Barber' taupe made from classic cotton twill with light stretch, featuring double pleats, buttons for suspenders, zipper, side and back welt pockets, regular fit, slightly tapered legs, and fixed cuff hems. Die Chino 'Barbe
    Berwich Chino 'Barber' taupe shown from the back, classic cotton-twill fabric with light stretch, double pleats, buttoned suspenders, side and back welt pockets, regular fit with tapered legs, cuffed hems, and extended button closure for comfort and versa
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
  11. Front view of Berwich Chino 'Barber' beige trousers made of classic cotton twill with light stretch, featuring double pleats, buttons for suspenders, zipper, side and back pockets, fixed cuffs, and a regular, slightly tapered fit.  

Die Chino 'Barber'
    Berwich Chino 'Barber' beige shown from the back, made of cotton twill with light stretch, featuring double pleats, buttons for suspenders, side seam and welt back pockets, regular fit, slightly tapered legs, zipper and waistband buttons, extended button
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
  12. Front view of Berwich Chino 'Barber' creme pants made from cotton twill with light stretch, double pleats, buttons for suspenders, side seam pockets, and cuffed hems. Die Chino 'Barber' von BERWICH wurde aus klassichem Baumwoll-Twill gefertigt und ist
    Berwich Chino 'Barber' creme shown from the back, classic cotton twill with light stretch, double pleats, buttoned suspenders, regular fit.
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
  13. Front view of Berwich Chino 'Barber' navy, classic cotton twill with light stretch, double pleats, buttoned suspender tabs, regular fit, tapered legs, side and back welt pockets, fixed cuff.
    Rear view of Berwich Chino 'Barber' navy trousers made from classic cotton twill with light stretch, double pleats, buttons for suspenders, regular fit, tapered legs, side seam pockets, welt back pockets, fixed cuffs, and extended button tab.
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
  14. New
    Smart Fabric
    Pre-Spring
    Front view of the UBR Regenmantel 'Sky Fall Savile' navy, an ultralight raincoat made from merino wool and microfiber, wind- and waterproof with slim fit, smooth touch, two-way zipper, magnet wind flap, hip pockets, taped seams, unlined, back vent, and on
    Back view of the UBR Regenmantel 'Sky Fall Savile' navy, an ultralight raincoat made from a smart mix of merino wool and microfiber, featuring a smooth touch, slim fit, wind- and waterproof fabric, taped seams, a back center vent, and a practical two-way
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  15. Front view of Malo Short sleeve jumper green in light olive, featuring a crew neck, regular fit, very fine knit, and ribbed bands.

Confident ease: This short sleeve jumper by MALO is a stylish piece for warmer days with its outstanding feel.
    Close-up front view of Malo Short sleeve jumper green showing crew neck and fine knit texture with ribbed bands, made in Italy.

Confident ease: This short sleeve jumper by MALO is a stylish piece for warmer days with its outstanding feel.
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  16. Front view of Malo Short sleeve jumper brown in pure cotton with crew neck, soft feel, regular fit, fine knit, and ribbed bands.

Confident ease: This short sleeve jumper by MALO is a stylish piece for warmer days with its outstanding feel.
    Malo Short sleeve jumper brown shown from a top-front close-up perspective, highlighting the crew neck and ribbed bands, made of pure cotton with a soft feel, regular fit, and very fine knit. 

Confident ease: This short sleeve jumper by MALO is a styl
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  17. Front view of Malo Short sleeve jumper cream, a pure cotton, soft feel, regular fit top with very fine knit, crew neck, and ribbed bands, perfect for warmer days. Confident ease: This short sleeve jumper by MALO is a stylish piece for warmer days with its
    Close-up front view of the Malo Short sleeve jumper cream, showcasing its crew neck with comfortable ribbed bands and very fine knit texture. Confident ease: This short sleeve jumper by MALO is a stylish piece for warmer days with its outstanding feel. Pu
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  18. Front view of Malo Short sleeve jumper navy in pure cotton, with crew neck, soft feel, regular fit, fine knit, and ribbed bands.

Confident ease: This short sleeve jumper by MALO is a stylish piece for warmer days with its outstanding feel.
    Close-up front view of the Malo Short sleeve jumper navy showing the crew neck and ribbed bands, made of pure cotton with a soft feel, regular fit, and very fine knit. Confident ease: This short sleeve jumper by MALO is a stylish piece for warmer days
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  19. A man wearing a light purple Stone Island jacket and matching pants stands against a curtain backdrop with soft lighting.
  20. Sailboat with dark sails gliding on calm ocean waters at sunset with silhouetted crew and distant coastline.

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  21. Man wearing sunglasses and a beige jacket steering a sailboat on a sunny day with ocean waves in the background.
  22. Close-up of a Jacob Cohen denim jeans label featuring an embroidered brown convertible car, golf club bag, and golf hole with red flag.

*The extra discount on the already reduced price will be applied after entering the code EXTRA20 at checkout and cannot be combined with other promotions. Valid for all items marked 'extra 20% off'.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.