New Arrivals
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New Arrivals
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Discover new styles every day in our men's New Arrivals – from clothing and shoes to accessories. Give your wardrobe a stylish update and find your personal favourites of the season.
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  1. Officine Creative Loafer 'Herbie' dunkelbraun shown in side view, made of smooth dark brown suede with a narrow silhouette, decorative stitch on toe, typical grosgrain pull loop, leather lining, and flexible beige rubber sole for comfort and style.
    Officine Creative Loafer 'Herbie' dunkelbraun shown from above with one shoe sole up, featuring smooth velour leather, slim silhouette, decorative stitch, grosgrain loop, leather lining, and flexible rubber sole for secure comfort and stylish high-top des
    Sizes
    • 40.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    • 44.5
    • 45
    +1
  2. Front view of Ami Paris Blouson taupe, a slim fit jacket in pure cotton with soft touch, featuring a two-way zipper, turn-down collar, logo stitching on chest pocket, slanted welt pockets, elastic hem and cuffs, and an inner pocket. Stylish companion for
    Rear view of Ami Paris Blouson taupe in pure cotton with soft touch, elastic cuffs and hem, showing slim fit and collar. Stylish transitional jacket with two-way zipper, slanted welt pockets, logo stitching on chest, and inner pocket.
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  3. Front view of Ami Paris Sweat jacket navy with zip, drawstring hood, split kangaroo pocket, ribbed bands, and signature red heart stitching on chest.

The signature heart stitching on the chest is the defining feature of label AMI PARIS and enhances th
    Close-up front top view of Ami Paris Sweat jacket navy in organic cotton with zip, drawstring hood, and heart stitching on the chest.

The signature heart stitching on the chest is the defining feature of label AMI PARIS and enhances this sweat jacket
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  4. Front view of a Stone Island Overshirt navy in slim fit, made of elastic cotton with soft touch, featuring a concealed snap button placket, turn-down collar, chest patch pocket, compass badge on the upper arm, and buttoned sleeve cuffs. Vielseitiges Essen
    Close-up front top view of Stone Island Overshirt navy collar and label, vielseitiges Essential: Mit seinem zeitlosen Design wird das STONE ISLAND Overshirt in der Frühlingssaison zum legeren Layering-Piece. elastische Baumwolle, weicher Griff, Slim Fit,
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  5. Front view of Jacob Cohen Jeans 'Edo' light blue, slim fit, ankle-length denim with button fly, subtle used wash, five-pocket style, and back patch.
    Close-up rear view of Jacob Cohen Jeans 'Edo' light blue showing subtle used wash, back pocket with stitching, and striped brand patch.
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +1
  6. New
    Limited Edition
    Pre-Spring
    Front view of Jacob Cohen Jeans 'Bard LTD' smoky blue, slim fit with tapered cut, subtle used wash, button fly, and contrasting calfskin patch. Modern nonchalance combined with unmistakeable details like the distinctive calfskin patch: these, along with t
    Close-up rear view of Jacob Cohen Jeans 'Bard LTD' smoky blue showing back pocket with stitching, distinctive calfskin patch, and denim texture. 

Description: Modern nonchalance combined with unmistakeable details like the distinctive calfskin patch: the
    Sizes
    • 30
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
  7. Agnona Chinos beige shown from the front, featuring partially elasticated waistband, simple pleats, French pockets, back pockets with buttons, zip and hook fastener, made of slightly stretchy cotton micro twill with a smooth feel, regular fit, and open le
    Agnona Chinos beige shown from the back, made of micro twill cotton with a smooth feel, partially elasticated waistband, regular fit, simple pleats, French pockets, and back pockets with buttons, featuring a zip and hook fastener and open length. Casual l
    Sizes
    • 48
    • 50
    • 52
    • 54
  8. Stone Island Cargo shorts sage shown from the front, made of slightly stretchy, garment-dyed cotton with cargo and hip pockets, snap buttons, zip, waist button, and signature compass badge, offering a soft feel and regular fit for modern casual comfort.
    Stone Island Cargo shorts sage shown from the back, made of slightly elasticated cotton with cargo pockets, zip, button, and signature badge.
    Sizes
    • 29
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
    +1
  9. Front view of Stone Island Cargo-Shorts rauchblau made from lightweight elastic cotton with side seam pockets, cargo pockets with snap buttons, zipper, waistband button, soft garment dyed fabric, regular fit, back welt pocket, and signature compass badge.
    Rear view of Stone Island Cargo-Shorts rauchblau in light stretchy cotton with soft feel, garment dyed, regular fit, side seam pockets, zipper and button closure, cargo pockets with snap buttons, brand compass badge, and welt pocket on the back. Maximale
    Sizes
    • 29
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
    +1
  10. Front view of Jacob Cohen Jeans 'Bard' navy in premium elastic cotton denim with slim fit, button fly, five-pocket style, and subtle used wash.
    Close-up rear view of Jacob Cohen Jeans 'Bard' navy showcasing soft cotton denim with slim fit, subtle wash, and a patch featuring a Porsche on a golf course.
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +1
  11. Front view of Jacob Cohen Jeans 'Edo' dunkelblau in slim fit, straight cut, ankle-length denim with subtle used wash, button fly, five-pocket style, and coin pocket with initial. Setzen Sie auf modernen Luxus im Alltag: Die Premium-Jeans 'Edo' von JACOB C
    Close-up rear view of Jacob Cohen Jeans 'Edo' dunkelblau showing dark blue denim with subtle used wash, back pocket with stitching, and striped brand patch. Setzen Sie auf modernen Luxus im Alltag: Die Premium-Jeans 'Edo' von JACOB COHEN kombiniert haptis
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +1
  12. Officine Creative Loafer 'Herbie' taupe shown from the side, high-top design in smooth taupe velour leather with decorative stitching, Grosgrain pull tab, leather lining, and flexible rubber sole for secure comfort and style.
    Officine Creative Loafer 'Herbie' taupe shown from above, one shoe top view with smooth velour leather, narrow silhouette, decorative seam, grosgrain loop, leather lining, and flexible rubber sole visible on the other shoe.
    Sizes
    • 40.5
    • 41
    • 42
    • 42.5
    • 43
    • 43.5
    • 44.5
    • 46
  13. Side view of Officine Creative Slipper 'Herbie' sand in soft veloursleder with natural rubber sole and leather weaving detailing.

Description: Edle Materialien wie Naturkautschuk und Veloursleder verleihen dem OFFICINE CREATIVE Slipper 'Herbie' seine her
    Officine Creative Slipper 'Herbie' sand in soft velour leather shown from above, featuring natural rubber sole, leather lining, and braided detailing. Edle Materialien wie Naturkautschuk und Veloursleder verleihen dem OFFICINE CREATIVE Slipper 'Herbie' se
    Sizes
    • 40.5
    • 41
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    • 44.5
    +3
  14. Front view of Agnona Overshirt navy in a slim fit with six-button placket, chest flap pockets, side seam pockets, and buttoned cuffs.
    Close-up front view of the collar and label of the Agnona Overshirt navy, a slim fit layering piece in a luxurious cashmere-silk mix.
    Sizes
    • M
    • L
    • XL
    • XXL
  15. Front view of Canada Goose Poloshirt schwarz, a classic black polo shirt made of pure cotton piqué with a structured feel, three-button placket, chest patch, flexible cuffs, side slits, and slightly extended back.

Description: Das klassische Poloshirt
    Close-up front view of the Canada Goose Poloshirt schwarz showing the classic polo collar, three-button placket, and textured black cotton piqué fabric.

Description: Das klassische Poloshirt ist ein Must-have in der sportiven Herrengarderobe: Aus Baum
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  16. A man wearing a cream-colored Stone Island jacket with a hood, standing against a dark industrial metal background.
  17. Snow-covered jagged mountain peaks under a cloudy sky with some blue patches visible on the right side.

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  18. Man wearing a beige shearling jacket, patterned sweater, and red pants standing against a curved wooden wall.

*The discount on the original price will be applied after entering the code SAVE40 at checkout and cannot be combined with other promotions. Valid for all items marked with "40% off with Code".

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

SALE: 40% Off

Just enter the code SAVE40 at checkout to enjoy 40% off the original price.

Just enter the code SAVE40 at checkout to enjoy 40% off the original price.