New Arrivals
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New Arrivals
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Discover new styles every day in our men's New Arrivals – from clothing and shoes to accessories. Give your wardrobe a stylish update and find your personal favourites of the season.
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  1. New
    Selected
    Front view of Dondup Baumwollhose 'Mel' weiß, elegant white cotton twill trousers with soft touch, loose fit, ankle length, zipper, slide button, French pockets, simple waistband pleat, back pockets with buttoned flap, fixed hem cuff, and metal initial de
    Rear view of Dondup Baumwollhose 'Mel' weiß, white cotton twill pants with soft feel, loose fit, ankle length, buttoned back pockets, and fixed cuff hem. 

Description: Ein italienischer Klassiker: mit der Hose 'Mel' von DONDUP sind Sie immer bestens a
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
  2. Front view of Dondup Jeans 'Paco' dunkelblau, a timeless classic in authentic denim with used wash, slight distress, loose tapered fit, short cut, zip fly, five-pocket style, metal initial, and inner web patch. 

Zeitloser Klassiker: Die Jeans 'Paco' v
    Close-up of the back pocket and waistband of Dondup Jeans 'Paco' dunkelblau, showing authentic denim texture and metal initial.

Description: Zeitloser Klassiker: Die Jeans 'Paco' von DONDUP überzeugt mit authentischer Denim-Optik und bietet zugleich h
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
  3. Rifugio Suede jacket dark brown shown from the front, featuring supple suede, slim fit, step lapel with tab, three-button style, four front pockets, button cuffs, unconstructed design, and two inside pockets. The luxurious reinterpretation of a classic co
    Rear view of the Rifugio Suede jacket dark brown, showcasing supple suede, slim fit, step lapel, four front and two inside pockets, soft feel, and unconstructed design.
    Sizes
    • 48
    • 50
    • 52
    • 54
  4. Side view of Castañer Espadrilles 'Joel' taupe in cotton canvas with elastic inserts, decorative back stitching, jute trim, and flexible rubber sole. Die Espadrilles 'Joel' von CASTAÑER aus Canvas verbinden gekonnt die markentypische vulkanisierte Gumm
    Castañer Espadrilles 'Joel' taupe shown from top and sole view, canvas cotton upper, jute trim, elastic inserts, flexible rubber sole. Die Espadrilles 'Joel' von CASTAÑER aus Canvas verbinden gekonnt die markentypische vulkanisierte Gummisohle mit Jute
    Sizes
    • 41
    • 42
    • 43
    • 44
    • 45
    • 46
    +1
  5. Front view of Colombo Cashmere jacket navy, showcasing pure cashmere fabric, soft feel, regular fit, two-way zip, standing collar, and jetted front pockets. An expression of the finest craftsmanship: This cashmere jacket by COLOMBO combines exquisite fabr
    Rear view of Colombo Cashmere jacket navy in pure cashmere with standing collar, two-way zip, jetted front pockets, regular fit, and soft feel.
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  6. Front view of the Brunello Cucinelli Blouson creme, a slim fit jacket with seven-button placket, silk, linen, and wool mix, soft textured fabric, angled flap pockets, cuffed sleeves, elastic hem, and natural elegance from its distinctive three-dimensional
    Brunello Cucinelli Blouson creme shown from the back, lightweight silk, linen, wool mix with soft texture, slim fit, elastic hem, buttoned cuffs.
    Sizes
    • 48
    • 50
    • 52
  7. Front view of Belstaff Suede jacket 'Outland' brown, a slim fit, supple suede jacket with soft feel, robust zip, storm flap with snap buttons, turn-down collar, patch front pockets with snap buttons, side slit pockets, BELSTAFF label on upper sleeve, slee
    Rear view of Belstaff Suede jacket 'Outland' brown, an urban classic for spring with supple suede, slim fit, storm flap, zip cuffs, and unconstructed design.
    Sizes
    • 50
    • 52
    • 54
    • 56
    • 58
  8. Front view of Incotex Overshirt beige mottled in virgin wool-silk blend with six-button placket, turn-down collar, jetted pockets, button cuffs, and elasticated hem, showcasing an unconstructed regular fit blouson look.
    Close-up front view of the Incotex Overshirt beige mottled featuring a turn-down collar, six-button placket, and fine stitching. An expression of modern sophistication: This overshirt in blouson look by INCOTEX is made of luxurious virgin wool-silk fabric
    Sizes
    • 50
    • 52
    • 54
    • 56
  9. Front view of Ami Paris Long sleeve taupe in oversized pure cotton jersey with quilted heart logo on hem and crew neck.

Create perfect urban looks with this long sleeve by AMI PARIS – the quilted seams and signature heart logo on the hem make it an ey
    Close-up front view of Ami Paris Long sleeve taupe showing the crew neck and label with ami alexandre mattiussi branding.

Create perfect urban looks with this long sleeve by AMI PARIS – the quilted seams and signature heart logo on the hem make it an
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  10. New
    Selected
    Front view of the Fedeli Jersey Longsleeve-Poloshirt 'Zero' taupe, made from smooth, soft sustainable Giza organic cotton jersey with a slim fit, garment dyed finish, classic polo collar, three mother-of-pearl buttons, sport cuffs, and side hem slits.
    Close-up front view of the Fedeli Jersey Longsleeve-Poloshirt 'Zero' taupe, showcasing its smooth collar and pearl buttons. Sanfter und seidiger Griff: reine Giza-Baumwolle - zu komfortablem Jersey verarbeitet - macht das Longsleeve-Poloshirt 'Zero' vo
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 60
  11. BRAUN Hamburg Short sleeve knit polo orange shown from the front on a white background. Luxury you can feel on your skin: this slim fit polo features a fine pure cotton knit, soft feel, very fine knit, signature collar, smooth three-button placket, and co
    Close-up front view of the BRAUN Hamburg Short sleeve knit polo orange, showcasing its fine cotton knit, soft feel, slim fit, signature polo collar, smooth three-button placket, and comfortable ribbed bands. Luxury you can feel on your skin: This short sl
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  12. BRAUN Hamburg Short sleeve knit polo anthracite shown from the front, slim fit with soft, fine cotton knit, signature collar, three-button placket, and ribbed bands. Luxury you can feel on your skin: This short sleeve knit polo by BRAUN HAMBURG has an exc
    Close-up front view of the BRAUN Hamburg Short sleeve knit polo anthracite showing its fine cotton knit, soft feel, slim fit, signature collar, three-button placket, and ribbed bands. Luxury you can feel on your skin: This short sleeve knit polo by BRAUN
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  13. BRAUN Hamburg Short sleeve knit polo sand shown from the front, featuring fine pure cotton knit, soft feel, slim fit, signature collar, smooth three-button placket, and ribbed bands. Luxury you can feel on your skin: This short sleeve knit polo by BRAUN H
    Close-up front view of the BRAUN Hamburg Short sleeve knit polo sand, showcasing its fine cotton knit, soft feel, slim fit, signature collar, smooth three-button placket, and ribbed bands. Luxury you can feel on your skin: This short sleeve knit polo by B
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  14. Front view of Fedeli Jersey-Poloshirt 'Zero' rosé, a slim fit, garment-dyed polo with shark collar, three pearl buttons, side slits, made from soft organic Giza cotton. Qualität, die für sich spricht: Das cleane Jersey-Poloshirt 'Zero' mit hochwertiger Gi
    Close-up front view of the Fedeli Jersey-Poloshirt 'Zero' rosé showcasing its clean design, slim fit, shark collar, and mother-of-pearl buttons made of soft organic cotton jersey.

Description:  
Qualität, die für sich spricht: Das cleane Jersey-Polosh
    Sizes
    • 50
    • 52
    • 54
    • 56
    • 60
    +5
  15. New
    Selected
    Fedeli Jersey polo shirt 'Zero' taupe seen from the front, made of pure organic cotton jersey, slim fit with a smooth feel, garment-dyed, with a made-to-measure shark collar, three mother-of-pearl buttons, and hem side vents. Quality that speaks for itsel
    Fedeli Jersey polo shirt 'Zero' taupe shown in close-up from front top perspective, highlighting shark collar and mother-of-pearl button. Quality that speaks for itself: The clean jersey polo shirt 'Zero' made of high-quality Giza cotton by FEDELI doesn’t
    Sizes
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
    +5
  16. Fedeli Poloshirt 'North' dunkelblau shown from front, clean dark blue cotton piqué polo with slim fit, pearl buttons, garment dyed.

Quiet Luxury: Das cleane Poloshirt 'North' aus hochwertigem Baumwoll-Piqué von FEDELI kommt ganz ohne Logos aus und wur
    Fedeli Poloshirt 'North' dunkelblau close-up from above showing the garment dyed cotton piqué fabric, slim fit collar, and mother-of-pearl button.

Quiet Luxury: Das cleane Poloshirt 'North' aus hochwertigem Baumwoll-Piqué von FEDELI kommt ganz ohne Lo
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
    +4
  17. Front view of Stone Island Jersey-Poloshirt navy in slim fit, made of soft pure cotton jersey, featuring a classic polo collar, two-button placket, and STONE ISLAND patch.
    Stone Island Jersey-Poloshirt navy shown from a close-up front perspective, highlighting the typical polo collar and two-button placket. Das leichte Poloshirt ist ein Must-have in der sportiven Herrengarderobe: Aus Baumwoll-Jersey gefertigt komplettiert d
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  18. Front view of Moorer Jeans 'Milton' off-white in stretchy cotton denim with a soft feel, subtle used wash, regular straight cut fit, button fly, five-pocket style, coin pocket with embroidered logo, back pockets with stitching, and leather patch, perfect
    Close-up rear view of Moorer Jeans 'Milton' off-white showing leather patch, back pocket with stitching, and branded tag on stretchy cotton denim.

Description: 
For casual denim looks: The 'Milton' jeans by MOORER offer unparalleled comfort and are th
    Sizes
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
  19. Front view of Aurélien Leinen-Jogpants hellbraun in light brown pure linen, regular fit, tapered legs, elastic waistband with drawstring, French pockets, zipper and button closure, simple front pleat, and piped back pocket, ideal for luxurious summer casu
    Aurélien Leinen-Jogpants hellbraun shown from the back, made of pure linen with elastic waistband, narrow fit, zipper, button, French pockets, and welt back pockets. Luxurious casual style for warm days with a lightweight, slightly textured fabric and sim
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  20. Front view of Moorer Jogger pants 'Anton' beige in lightweight cotton twill, featuring a casual fit, partially elasticated waistband with drawstring, zip and button, French pockets, single pleat, back button pockets, small woven label, and open hem length
    Rear view of Moorer Jogger pants 'Anton' beige in lightweight cotton twill with partially elasticated waistband, back button pockets, and soft fabric.
    Sizes
    • 48
    • 50
    • 52
    • 54
  21. Front view of Colombo Cashmere jacket 'Robert' navy in super lightweight combed cashmere 4.0, slim fit with step lapel, two-button style, breast and patch hip pockets.

Description: In super lightweight fabric made of combed cashmere 4.0, the unconstru
    Close-up front view of Colombo Cashmere jacket 'Robert' navy showing buttons, lapel, and sleeve cuff stitching in lightweight fabric.

In super lightweight fabric made of combed cashmere 4.0, the unconstructed smart-casual jacket 'Robert' by COLOMBO is
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  22. A man wearing a light purple Stone Island jacket and matching pants stands against a curtain backdrop with soft lighting.
  23. Sailboat with dark sails gliding on calm ocean waters at sunset with silhouetted crew and distant coastline.

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  24. Man wearing sunglasses and a beige jacket steering a sailboat on a sunny day with ocean waves in the background.
  25. Close-up of a Jacob Cohen denim jeans label featuring an embroidered brown convertible car, golf club bag, and golf hole with red flag.
Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.