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Your new look, just a few clicks away: explore the latest arrivals in men’s clothing – from classic tailoring to modern casualwear. Discover New Arrivals for every style and occasion.
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  1. Front view of Fedeli Jersey-Poloshirt 'Zero' weiß, a slim fit white polo made from pure organic Giza cotton jersey with a shark collar, garment dyed finish, three mother-of-pearl buttons, and side hem slits, emphasizing clean design and sustainable materi
    Fedeli Jersey-Poloshirt 'Zero' weiß shown from a close-up front perspective, highlighting the slim fit, shark collar, three mother-of-pearl buttons, and smooth garment-dyed organic cotton fabric with side slits. Qualität, die für sich spricht: Das cleane
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
  2. Front view of Fedeli Jersey-Poloshirt 'Zero' rosé, a slim fit, garment-dyed polo with shark collar, three pearl buttons, side slits, made from soft organic Giza cotton. Qualität, die für sich spricht: Das cleane Jersey-Poloshirt 'Zero' mit hochwertiger Gi
    Close-up front view of the Fedeli Jersey-Poloshirt 'Zero' rosé showcasing its clean design, slim fit, shark collar, and mother-of-pearl buttons made of soft organic cotton jersey.

Description:  
Qualität, die für sich spricht: Das cleane Jersey-Polosh
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
  3. Front view of Ami Paris Poloshirt navy, a classic unisex slim fit polo made of cotton piqué with a typical collar, two-button placket, elastic cuffs, short side slits, and red 'A' heart stitching on the chest.
    A close-up front view of the Ami Paris Poloshirt navy showing the collar, top button, and label. Ein schöner Klassiker unter den Poloshirts: Das ikonisches Piqué-Modell aus reiner Baumwolle mit dem 'A'-Stitching auf der Brust liegt immer im Trend und i
    Sizes
    • S
    • M
    • L
    • XL
    • XXXL
  4. Front view of Ami Paris Poloshirt weiß, a classic white cotton piqué polo with red 'A' heart stitching, slim fit, two-button placket, elastic cuffs, and short side slits. 

Ein schöner Klassiker unter den Poloshirts: Das ikonisches Piqué-Modell aus rei
    Close-up, top-front view of the Ami Paris Poloshirt weiß showing the white cotton piqué fabric, typical polo collar, two-button placket, and label with 'A' stitching on the chest. 

Ein schöner Klassiker unter den Poloshirts: Das ikonisches Piqué-Model
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  5. Front view of Lardini Jersey jacket navy, a comfortable and elegant double-breasted smart-casual jacket in lightweight cotton jersey with a slim fit, pointed lapel with floral pin, classic breast pocket, patch hip pockets, unfinished sleeve cuffs, side ve
    Close-up front view of Lardini Jersey jacket navy in lightweight cotton jersey, showing double-breasted buttons and unfinished sleeve cuffs.

Description: 
Comfortable and elegant: This double-breasted smart-casual jacket by LARDINI in lightweight cott
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
  6. Front view of Fedeli Poloshirt 'North' schwarz, a clean black slim fit polo made of soft 100% cotton piqué with a classic collar and three mother-of-pearl buttons.

Quiet Luxury: Das cleane Poloshirt 'North' aus hochwertigem Baumwoll-Piqué von FEDELI k
    Fedeli Poloshirt 'North' schwarz close-up front view showing black cotton piqué fabric, typical polo collar, and mother-of-pearl button.  
Quiet Luxury: Das cleane Poloshirt 'North' aus hochwertigem Baumwoll-Piqué von FEDELI kommt ganz ohne Logos aus u
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
  7. Front view of the Fedeli Poloshirt 'North' taupe, a slim fit, short-sleeve polo with a classic collar and three mother-of-pearl buttons.

Quiet Luxury: Das cleane Poloshirt 'North' aus hochwertigem Baumwoll-Piqué von FEDELI kommt ganz ohne Logos aus un
    Fedeli Poloshirt 'North' taupe shown from a top-front close-up, featuring a slim fit, typical polo collar, and three mother-of-pearl buttons. Quiet Luxury: Das cleane Poloshirt 'North' aus hochwertigem Baumwoll-Piqué von FEDELI kommt ganz ohne Logos au
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
  8. Front view of Fedeli Poloshirt 'North' rosé, a clean, slim-fit, soft cotton piqué polo with a typical collar and three pearl buttons.

Quiet Luxury: Das cleane Poloshirt 'North' aus hochwertigem Baumwoll-Piqué von FEDELI kommt ganz ohne Logos aus und w
    Fedeli Poloshirt 'North' rosé shown from a close-up front perspective, highlighting the slim fit collar and mother-of-pearl buttons. Quiet Luxury: Das cleane Poloshirt 'North' aus hochwertigem Baumwoll-Piqué von FEDELI kommt ganz ohne Logos aus und wur
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60

*The extra discount on the already reduced price will be applied after entering the code EXTRA20 at checkout and cannot be combined with other promotions. Valid for all items marked 'extra 20% off'.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.