New Arrivals
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New Arrivals
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Discover new styles every day in our men's New Arrivals – from clothing and shoes to accessories. Give your wardrobe a stylish update and find your personal favourites of the season.
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  1. Polo Ralph Lauren Sweatshirt navy shown from the front, featuring classic polo collar, chest stitching, oversized fit, ribbed cuffs.

Frühlings-Basic mit Stil: Das Sweatshirt im Polo-Design von POLO RALPH LAUREN verbindet sportiven Komfort mit klassisc
    Alt tag (125 characters max):
Close-up front view of Polo Ralph Lauren Sweatshirt navy collar and label showing relaxed fit and soft fleece inside.

Additional description:
Frühlings-Basic mit Stil: Das Sweatshirt im Polo-Design von POLO RALPH LAUREN v
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  2. Zegna Linen overshirt dark brown shown from the front, featuring a grandad collar, concealed six-button placket, patch breast pockets with flap, cuffs with button, slanted hip pockets, short hem vents, and one inside pocket. 

Minimalism from ZEGNA: Th
    Close-up top-down view of the Zegna Linen overshirt dark brown showing the grandad collar, button, and interior label with 'ZEGNA' and 'OASI LINO.' 

Minimalism from ZEGNA: This casual overshirt in pure linen features a lightweight, clean design – perf
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  3. GTA Hose 'Davide' graublau meliert, tapered fit linen-cotton blend pants with elastic waistband, front button, photographed front view.
    Rear view of GTA Hose 'Davide' graublau meliert, tapered fit trousers in a soft linen-cotton blend with elastic waistband, buttoned back pockets, and subtle texture.
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
  4. Front view of GTA Chino 'Davide' beige pants, made of pure cotton twill with elastic waist, tapered fit, French pockets, buttoned back pockets, and smooth texture. High comfort meets elegant silhouette in these ankle-length chinos photographed straight on
    GTA Chino 'Davide' beige shown from the back, featuring tapered fit, elastic waistband, buttoned rear pockets, and pure cotton twill fabric.
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
  5. Front view of Stone Island Cargo shorts navy in slightly elasticated, garment-dyed cotton with cargo pockets, snap buttons, zip, and compass badge.
    Rear view of Stone Island Cargo shorts navy in slightly elasticated cotton, featuring cargo pockets with snap buttons and hip pockets.
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
    • 40
    +1
  6. Stone Island Cargo bermudas light grey shown from the front, pure cotton, soft feel, garment-dyed, regular fit, hip zip pockets, cargo snap pockets, signature compass badge, back button pocket. Relaxed through the summer with casual comfort and functional
    Stone Island Cargo bermudas light grey shown from the back, featuring pure cotton, regular fit, hip zip pockets, cargo snap pockets, back button pocket, and signature badge. Relaxed summer comfort with garment-dyed soft feel and zip waist button closure.
    Sizes
    • 29
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
    +1
    +2
  7. Front view of Vilebrequin Swim shorts 'Moka' olive in high-quality microfibre, featuring elasticated waistband, drawstring, turtle stitching, and mesh lining.
    Rear view of Vilebrequin Swim shorts 'Moka' olive in high-quality microfibre with elasticated waistband, back pocket, drainage eyelets, and VILEBREQUIN label.
    Sizes
    • M
    • L
    • XL
    • XXL
    • XXXL
  8. Stone Island Long sleeve mauve shown from a front view, crew neck long sleeve in heavy cotton jersey with compass badge on the sleeve. With this crew neck long sleeve in heavy cotton jersey with compass badge on the sleeve, STONE ISLAND brings us a comfor
    Close-up front view of Stone Island Long sleeve mauve crew neck sweatshirt showing ribbed bands and label.

With this crew neck long sleeve in heavy cotton jersey with compass badge on the sleeve, STONE ISLAND brings us a comfortable basic for cool cas
    Sizes
    • XS
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  9. Front view of Stone Island Long sleeve black crew neck sweatshirt in heavy cotton jersey with compass badge on the sleeve.

Description: 
With this crew neck long sleeve in heavy cotton jersey with compass badge on the sleeve, STONE ISLAND brings us a
    Close-up front view of Stone Island Long sleeve black crew neck sweatshirt showing ribbed collar and label.

With this crew neck long sleeve in heavy cotton jersey with compass badge on the sleeve, STONE ISLAND brings us a comfortable basic for cool ca
    Sizes
    • XS
    • S
    • M
    • L
    • XL
    • XXL
  10. Front view of Fedeli Jersey-Poloshirt 'Zero' dunkelblau, a clean dark blue slim fit polo made from pure organic Giza cotton jersey. Features a garment-dyed finish, soft texture, tailored shark collar, three-button placket with mother-of-pearl buttons, and
    Close-up front view of the Fedeli Jersey-Poloshirt 'Zero' dunkelblau, a clean slim fit polo made from organic cotton jersey with a shark collar, garment dyed fabric, three mother-of-pearl buttons, and side hem slits, highlighting quality and sustainable m
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 60
    +5
  11. Front view of Fedeli Jersey-Poloshirt 'Zero' schwarz, a slim fit black polo made of smooth, garment-dyed organic Giza cotton jersey with a tailored shark collar, three mother-of-pearl buttons, and side hem slits. Qualität, die für sich spricht: Das cleane
    Fedeli Jersey-Poloshirt 'Zero' schwarz shown from a close-up front angle, highlighting the slim fit shark collar, three mother-of-pearl buttons, soft organic cotton jersey, garment dyed fabric, and side hem slits, emphasizing quality and sustainable mater
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
    +5
  12. Fedeli Poloshirt 'North' mintgrün, front view of a slim fit, garment-dyed mint green polo shirt with three mother-of-pearl buttons, typical collar, soft pure cotton piqué, side slits, and slightly longer back. Quiet Luxury: Das cleane Poloshirt 'North'
    Close-up front view of the Fedeli Poloshirt 'North' mintgrün showing the slim fit, typical polo collar, and pearl button placket.

Quiet Luxury: Das cleane Poloshirt 'North' aus hochwertigem Baumwoll-Piqué von FEDELI kommt ganz ohne Logos aus und wurde
    Sizes
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
    +5
  13. Front view of Fedeli Polo shirt 'North' dark brown in pure piqué cotton, slim fit with three mother-of-pearl buttons, soft feel.

Quiet luxury: The clean polo shirt 'North' in high-quality cotton piqué by FEDELI doesn’t feature any logos and is dyed in
    Fedeli Polo shirt 'North' dark brown shown from a close-up top front view, highlighting the collar and label in pure piqué cotton. Quiet luxury: The clean polo shirt 'North' in high-quality cotton piqué by FEDELI doesn’t feature any logos and is dyed in a
    Sizes
    • 50
    • 52
    • 54
    • 60
    +5
  14. Stone Island Jersey-polo shirt white shown from the front, lightweight cotton jersey, slim fit, soft feel, two-button placket, fabric label.
    Close-up front view of Stone Island Jersey-polo shirt white showing collar, two-button placket, and fabric label.

Description: This lightweight polo shirt is a must-have for sporty men’s wardrobes: Made of cotton jersey, this timeless model by STONE ISLA
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  15. Front view of Stone Island Jersey polo shirt black, slim fit with signature collar, two-button placket, and fabric label on chest.

This lightweight polo shirt is a must-have for sporty men’s wardrobes: Made of cotton jersey, this timeless model by STO
    Close-up front view of Stone Island Jersey polo shirt black collar and label, made of soft pure cotton jersey in slim fit.

Description: This lightweight polo shirt is a must-have for sporty men’s wardrobes: Made of cotton jersey, this timeless model b
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  16. Front view of Stone Island Jersey-Poloshirt navy in slim fit, made of soft pure cotton jersey, featuring a classic polo collar, two-button placket, and STONE ISLAND patch.
    Stone Island Jersey-Poloshirt navy shown from a close-up front perspective, highlighting the typical polo collar and two-button placket. Das leichte Poloshirt ist ein Must-have in der sportiven Herrengarderobe: Aus Baumwoll-Jersey gefertigt komplettiert d
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  17. Front view of GTA Chino 'Davide' grau, slim tapered grey cotton twill pants with elastic waistband, zipper, button, French pockets, and subtle logo detail, photographed against a white background.
    Rear view of GTA Chino 'Davide' grau in light grey cotton twill, showing elastic waistband with belt loops, buttoned back pockets, and slim tapered fit.
    Sizes
    • 46
    • 48
    • 52
    • 54
    • 56
  18. Front view of GTA Chino 'Davide' creme pants made of pure cotton twill, featuring elastic waistband, zipper, button, French pockets, slim tapered fit, and subtle logo detail.
    Rear view of GTA Chino 'Davide' creme pants showing twill cotton fabric, elastic waistband, buttoned back pockets, and slim tapered fit.
    Sizes
    • 46
    • 48
    • 52
    • 54
    • 56
  19. GTA Chino 'Davide' hellbraun front view, slim fit cotton twill pants with elastic waistband, zipper, button, French pockets, and buttoned back pockets.
    Rear view of GTA Chino 'Davide' hellbraun in light brown, made of pure cotton twill with elastic waistband, buttoned back pockets, and slim fit.
    Sizes
    • 46
    • 48
    • 50
    • 54
    • 56
  20. Front view of Hiltl Baumwollhose 'Peaker' oliv, lightweight cotton poplin pants in regular fit with slight taper, zipper, slide button, small watch pocket, French pockets, and welt back pockets with button, designed for comfortable stretch and smooth feel
    Back view of Hiltl Baumwollhose 'Peaker' oliv, lightweight cotton poplin pants in regular fit with slight taper, buttoned welt back pockets, and belt loops. Die leichte Hose für jeden Tag: HILTL kreiert mit dem Modell 'Peaker' im Regular Fit eine leichte
    Sizes
    • 25
    • 26
    • 27
    • 28
    • 48
    • 50
    • 52
    • 54
    +2
  21. Front view of Closed Jogger pants 'Vigo' dark navy in tapered fit seersucker microfiber with elastic waistband, zip, button, and pockets.

Description: For a casual everyday look: The trousers 'Vigo' by CLOSED are made of summery seersucker material an
    Rear view of Closed Jogger pants 'Vigo' dark navy in tapered fit, lightweight seersucker microfiber with elastic waistband, pleats, and pockets.
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  22. A man wearing a light purple Stone Island jacket and matching pants stands against a curtain backdrop with soft lighting.
  23. Sailboat with dark sails gliding on calm ocean waters at sunset with silhouetted crew and distant coastline.

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  24. Man wearing sunglasses and a beige jacket steering a sailboat on a sunny day with ocean waves in the background.
  25. Close-up of a Jacob Cohen denim jeans label featuring an embroidered brown convertible car, golf club bag, and golf hole with red flag.

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Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.