BRAUN Hamburg cookies, tracking and (re-)targeting notice
In order to be able to always present you with the best possible selection from our exclusive range of products and to ensure that your purchase is safe, we rely on the latest technologies. We tailor our entire website, as well as external advertising, to your personal needs. This is done through mechanisms and technologies that are summarised under the collective terms cookies, tracking and (re-)targeting. In this way we can, for example, ensure that you only see relevant advertising. The technologies described are also used to restrict external advertising.
Transparency matters to us
Our website uses different types of cookies, each of which has different functions. Some cookies are essential to the functioning of our website, while others help us to tailor content and advertisements to your individual needs. Anonymous tracking enables us to continuously improve your shopping experience. A maximum of transparency in the use of these technologies is particularly important to us. In the following, you will find a comprehensive description of functions and in particular the cookies used, so that you get a picture as complete as possible.
Cookies: Your key to a positive surfing experience
We use cookies. These are small data points that are temporarily stored on your PC, laptop or mobile device when you visit our website, in order to optimise your online shopping experience in our store. Cookies have many advantages, for example they store products that you have previously added to your shopping cart. Previously selected language settings or login information also save you from having to re-enter your address data, if previously saved in a cookie. Thus, we achieve a much more user-friendly shopping experience for you. At the same time, in terms of tracking and advertising, cookies are in principle your key to your own data. The cookies establish the connection between your device and the data available to us and our partners. If you delete your cookies, both we and our partners lose this connection, and the information collected can no longer be assigned to you. It is therefore very easy, even at a later date, to make the information unusable. Since the data is collected anonymously, it is not possible to assign the information at a later date. Your data in the "My Account" area will of course remain intact. You can access them every time you log into your customer account and use them for a convenient shopping experience.
Tracking and (re-)targeting: a reasonable amount of relevant information
In principle, your data is stored in an anonymised and summarised form at any time, for statistical analysis and to improve the user-friendliness of our website. We can therefore not draw any conclusions about your individual behaviour. Evaluations are only ever possible on an anonymised level. For example, it is possible to check what percentage of our visitors use the dynamic map that shows the location of our stores. If many visitors are interested in our maps, we may add new functions to them.
We use standard market mechanisms to control our external advertising. Depending on the form of advertising, (re-)targeting mechanisms are used. These technologies ensure that the ads reach the right recipient. Similar to postal advertising, it is important to us that we only contact customers who are interested in our services. In addition, these mechanisms enable us to ensure that we use the right amount of advertising. These technologies also work anonymously and establish no reference to a specific person. The connection is only established via cookies. As described above, you can delete these at any time and thus remove the reference to your device.
Data security: the choice is yours
Data security is very important to us; therefore we work exclusively with established and trusted partners. You can find all the details on data protection on the page linked at the bottom of this web page. At BRAUN Hamburg, the choice is yours! Either you want to use all functions to their full extent, or you limit the modern technologies to a minimum with the Basic Functions option. With the extended functions, the use of our website and the interaction with us as a whole will be even more comfortable and better adapted to your individual preferences. The security of your purchase is guaranteed regardless of your choice.
Required basic technologies
If you opt for the basic functionality, your shopping with us will of course be exactly as secure as it is with the extended functions. However, our shop will not be able to adapt to your individual needs and the shopping experience will therefore be less comfortable. Every time, your status will be that of a guest visiting our shop for the first time. Cookies are also necessary for the basic functions. These are used, for example, to manage your shopping cart, to display the page navigation and to make your purchase safe. Also, basic functions such as the display of the last viewed products are ensured via cookies. Last but not least, cookies are also indispensable for the processing of payments.
In the following, we list all partners and cookies associated with your choice of basic functions.
Amazon Pay, BRAUN Hamburg
| Cookie |
Provider |
Description |
| session-id, session-id-time |
Amazon Pay |
This cookie stores a unique ID or timestamp that identifies the user's session. The cookie does not allow BRAUN Hamburg to personally identify the user, as no personal information or data is collected. |
| amazon-pay-abtesting-apa-migration, amazon-pay-abtesting-new-widgets, apay-session-set, amazon-pay-connectedAuth |
Amazon Pay |
These cookies ensure secure payment processing via Amazon Pay. |
| countryByIp |
BRAUN Hamburg |
This cookie enables the display of information that depends on the user’s location, such as shipping costs, which makes interaction with our web shop more convenient for the customer. |
| external_no_cache |
BRAUN Hamburg |
This cookie is provided by the shop system and indicates whether storage in the user's browser cache is enabled or disabled. |
| frontend |
BRAUN Hamburg |
This cookie is provided by the shop system and ensures that a visitor can be clearly identified as a guest or logged-in user. Functions such as "Recently viewed items" or maintaining the login status are enabled by this cookie. |
| frontend_cid |
BRAUN Hamburg |
This cookie is provided by the shop system and exists alongside the standard "frontend" cookie and has the same range of functions. It is used in addition to the "frontend" cookie on SSL encrypted pages (HTTPS). |
| sf-open |
BRAUN Hamburg |
This cookie controls the display of the Storefinder tool for our customers from the Hamburg region, depending on their location. The Storefinder tool provides them with practical additional information about the BRAUN Hamburg brick-and-mortar shops. |
| user_allowed_save_cookie |
BRAUN Hamburg |
This cookie is provided by the shop system and indicates whether the user generally allows cookies to saved |
| cpcode |
BRAUN Hamburg |
This cookie is used to temporarily store a valid discount code for later use during the order process. |
| language |
BRAUN Hamburg |
This cookie registers the browser language. |
| page-view |
BRAUN Hamburg |
This cookie counts the page views. |
| private_content_version |
BRAUN Hamburg |
This cookie is provided by the shop system and prevents the temporary storage of user-specific data. |
| X-Magento-Vary, mage-cache-storage, mage-cache-storage-section-invalidation, mage-messages, mage-cache-sessid, section_data_ids |
BRAUN Hamburg |
This cookie is provided by the shop system and ensures a more comfortabe interaction with our web shop through performance optimisation. |
| product_data_storage, recently_compared_product_previous, recently_compared_product, recently_viewed_product_previous, recently_viewed_product |
BRAUN Hamburg |
This cookie is provided by the shop system and stores product data of recently viewed/compared products for easier navigation. |
| popup-show-# |
BRAUN Hamburg |
This cookie registers the display of pop-ups/overlays. |
The full extent: 100% BRAUN-Hamburg.com
By activating the extended functions, you will be able to enjoy our website to its full extent. We will be able to provide you with offers that are perfectly tailored to you. Together with our partners, we can make your surfing experience faster, more comfortable and even more personal. At all times, you can rest assured that we will protect your personal data.
In principle, your data is stored in anonymised and summarised form at all times, for statistical evaluations and to improve the user-friendliness of our website. We can therefore not draw any conclusions about your individual behaviour. Evaluations are only ever possible on an anonymised level. For example, it is possible to check what percentage of our visitors use the dynamic map that shows the location of our stores. If many visitors are interested in our maps, we may add new functions to them.
We use standard market mechanisms to control our external advertising. Depending on the form of advertising, (re-)targeting mechanisms are used. These technologies ensure that the ads reach the right recipient. Similar to postal advertising, it is important to us that we only contact customers who are interested in our services. In addition, these mechanisms enable us to ensure that we use the right amount of advertising. These technologies also work anonymously and establish no reference to a specific person. The connection is only established via cookies. As described above, you can delete these at any time and thus remove the reference to your device.
For the analysis of this data we work with efficient tools such as the Google Tag Manager, the web analysis tool Google Analytics as well as the retargeting software from Criteo, which enable us to constantly optimise our service for you.
In the following we list all partners and cookies associated with your choice of advanced functions.
Amazon Pay, BRAUN Hamburg, AWIN, Criteo, Facebook, Google
| Cookie |
Provider |
Description |
| session-id, session-id-time |
Amazon Pay |
This cookie stores a unique ID or timestamp that identifies the user's session. The cookie does not allow BRAUN Hamburg to personally identify the user, as no personal information or data is collected. |
| amazon-pay-abtesting-apa-migration, amazon-pay-abtesting-new-widgets, apay-session-set, amazon-pay-connectedAuth |
Amazon Pay |
These cookies ensure secure payment processing via Amazon Pay. |
| countryByIp |
BRAUN Hamburg |
This cookie enables the display of information that is dependent on your location such as shipping costs, which makes interaction with our web shop more convenient for the customer. |
| external_no_cache |
BRAUN Hamburg |
This cookie is provided by the shop system and indicates whether storage in the user's browser cache is enabled or disabled. |
| frontend |
BRAUN Hamburg |
This cookie is provided by the shop system and ensures that a visitor can be clearly identified as a guest or logged-in user. Functions such as "Recently viewed items" or maintaining the login status are made possible by this cookie. |
| frontend_cid |
RAUN Hamburg |
This cookie is provided by the shop system and exists alongside the standard "frontend" cookie and has the same range of functions. It is used in addition to the "frontend" cookie on SSL encrypted pages (HTTPS). |
| SIDCC |
Google |
This Google cookie stores information about user settings and information for Google Maps. The cookie does not allow BRAUN Hamburg to personally identify the user, as no personal information or data is collected. |
| _ga |
Google |
This cookie is used to anonymously distinguish users when collecting information about their page views. This cookie helps us identify which areas of the website need to be optimised; the cookie does not allow BRAUN Hamburg to identify the user personally, as no personal information or data is collected. |
| _gcl_au, _gcl_aw, _gac_UA |
Google |
This cookie anonymously stores the information of the click on an external advertisement for success analysis; the cookie does not allow BRAUN Hamburg to personally identify the user, as no personal information or data is collected. |
| _gid |
Google |
This cookie is used to anonymously distinguish unique users and update rates; the cookie does not allow BRAUN Hamburg to personally identify the user, as no personal information or data is collected. |
| gtm_auth, gtm_debug, gtm_preview |
Google |
These cookies are used to collect information about how visitors use our website. We use this information to generate reports and help us improve the website. The cookies collect information in anonymous form, including the number of visitors to the website from whom visitors came to the website and the pages they visited. Cookies do not allow BRAUN Hamburg to personally identify the user, as no personal information or data is collected. |
| _dc_gtm_UA |
Google |
This cookie is used by the Google Tag Manager, and creates an anonymous ID that recognizes the user. The cookie is used to deliver only relevant advertising to our visitors; the cookie does not allow BRAUN Hamburg to personally identify the user, as no personal information or data is collected. |
| language |
BRAUN Hamburg |
This cookies registers the browser language. |
| page-view |
BRAUN Hamburg |
This cookie counts the page views. |
| private_content_version |
BRAUN Hamburg |
This cookie is provided by the shop system and prevents the temporary storage of user-specific data. |
| X-Magento-Vary, mage-cache-storage, mage-cache-storage-section-invalidation, mage-messages, mage-cache-sessid, section_data_ids |
BRAUN Hamburg |
This cookie is provided by the shop system and ensures a more comfortabe interaction with our web shop through performance optimisation. |
| product_data_storage, recently_compared_product_previous, recently_compared_product, recently_viewed_product_previous, recently_viewed_product |
BRAUN Hamburg |
This cookie is provided by the shop system and stores product data of recently viewed/compared products for easier navigation. |
| popup-show-# |
BRAUN Hamburg |
This cookie registers the display of pop-ups/overlays. |
