Golden Goose
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Discover casual luxury with an Italian attitude. Golden Goose's men's collection combines handcrafted quality with an urban design aesthetic. Whether you're looking for iconic sneakers or eye-catching casual styles, you'll find ... that special something to add a touch of confidence to your appearance. Browse the range and find your favourite. More Less
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Golden Goose for men

Golden Goose is renowned for its iconic men’s sneakers, a hallmark of the brand for years. Their distinctive lived-in look and signature star patch make them instantly recognisable to discerning connoisseurs. In addition to its celebrated footwear, the label also presents a curated selection of clothing and accessories designed to complement the shoes. Explore the brand’s diverse range of styles at BRAUN Hamburg’s online store – and discover the next generation of understated luxury.

Who is behind Golden Goose for men?

Golden Goose for men was founded in 2000 near Venice – more precisely, in the industrial town of Marghera. Francesca Rinaldo and Alessandro Gallo crafted their first handmade styles in a converted garage. The brand’s name is steeped in symbolism, inspired by the well-known fable "The Goose That Laid the Golden Eggs" by the Greek poet Aesop. Over the years, the founders’ designs have evolved through their travels and are now celebrated by style aficionados across the globe.

Is Golden Goose a luxury brand?

Golden Goose for men has always aimed to celebrate Italian craftsmanship and apply it to its own creations. In doing so, the brand supports local businesses and is dedicated to preserving traditional techniques. At the same time, it positions itself as part of a new generation of luxury labels. With distinctive designs and an instantly recognisable aesthetic, Golden Goose for men stands out as a brand that redefines modern luxury for men.

What clothing is available from Golden Goose for men?

Golden Goose for men is known not only for its trendsetting sneakers, but also for its effortlessly stylish clothing. Here's an overview of what you can expect:

Designer smart-casual jackets and blazers: a statement for the modern gentleman: Whether double-breasted or single-breasted, the blazers – often in deep navy, with or without pinstripes – combine classic Italian tailoring with a contemporary edge. Crafted from refined fabrics, they strike the perfect balance between structure, comfort and style. Premium linings ensure a superior wearing experience – ideal for business, events or smart-casual pairings with the brand’s signature sneakers. Style tip: For a complete, coordinated look, the matching trousers are also available at BRAUN Hamburg’s online shop.

Designer jumpers for men: made from fine cotton and casual in style, that's what characterises the brand's jumpers! Ideal for the cold season or as a throw-over in the transitional period – these styles can be worn all year round. In timeless colours such as mottled grey or black, the garments go perfectly with jeans.

Designer T-shirts for men: Vintage vibes also feature in the T-shirts. Some designs showcase a cream-toned, deliberately distressed finish – a nod to Golden Goose’s signature aesthetic. Other pieces carry the distinctive ‘Golden’ print. With stylish colours and relaxed cuts, these T-shirts are perfect for off-duty days and laid-back looks.

Designer trousers for men: Looking to find the perfect pair of trousers to match your blazer? Or are you after a sophisticated style with a certain edge? Golden Goose offers men's trousers that strike just the right balance. As with the blazers, you’ll find refined fabrics in deep navy, with or without pinstripes, pleated cuts and a casual yet polished aesthetic.

Designer jeans for men: Golden Goose brings its unmistakable signature to denim: relaxed fits, distinctive washes in shades of blue and grey, and an authentic lived-in finish with a vintage attitude. The jeans stand out with a loose, skate-inspired cut and are crafted from 100% pure cotton.

What accessories are available from Golden Goose for men?

Stay one step ahead of the cold with winter accessories from Golden Goose for men. These hats don’t just keep you warm – they also deliver effortless style. Featuring the brand’s signature star detail, they’ve become as instantly recognisable as the iconic sneakers. Crafted from pure new wool, they offer exceptional comfort and feel. Thanks to their subtle colours, they’re easy to pair with any look.

Discover the range of styles from Golden Goose for men in the BRAUN Hamburg online shop and find your personal favourite look!

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Ghost Pieces

Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

Stone Island Marina

This season, Stone Island's 'Marina' collection, inspired by the sea and the nautical world, has a classic interpretation in the colours white and navy. Innovative materials and the striking 'Marina' logo, which adorns all styles, continue to characterise the style of the maritime capsule.

This season, Stone Island's 'Marina' collection, inspired by the sea and the nautical world, has a classic interpretation in the colours white and navy. Innovative materials and the striking 'Marina' logo, which adorns all styles, continue to characterise the style of the maritime capsule.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

SEACELL

Seacell combines Lyocell with the nurturing power of brown algae from the fjords of Iceland. Rich in minerals and vitamins, the algae release their natural ingredients while worn, nourishing the skin. Sustainably harvested, Seacell ensures maximum comfort and responsibility in the use of raw materials.

Seacell combines Lyocell with the nurturing power of brown algae from the fjords of Iceland. Rich in minerals and vitamins, the algae release their natural ingredients while worn, nourishing the skin. Sustainably harvested, Seacell ensures maximum comfort and responsibility in the use of raw materials.