Garment care

The right care for your clothes

We want your clothes to last for a long time. Therefore, we have compiled a few useful tips for cleaning and caring for your favourite garments.

Every garment has a care label that contains information about the permissible treatment and care. Care treatment adhering to the label's specifications will prevent your garment from taking damage.

Please note that specifications do not guarantee that every stain can be successfully removed. Gentler cleaning methods and lower temperatures are allowed anytime.

Please find the current care symbols regarding washing bleaching, dryiing, ironing and professional cleaning with their meaning.

  • 40° normal wash cycle
    • Wash cycle for dark colours made of cotton, polyester, blends, for example. Select an appropriate washing programme.

  • 40°C gentle wash cycle
    • Easy-care items, for example, made of modal, viscose or synthetic fibres (polyacrylic, polyester and polyamide). Reduce the quantity of laundry (the drum should not be more than half full). Select an appropriate washing programme. Avoid spinning or do spin for short periods only to minimise the risk of creasing.

  • 40°C delicates wash cycle
    • Items made of machine-washable wool, for example. This wash cycle has a particularly gentle mechanical action. Reduce the quantity of laundry substantially (the drum should be not more than one-third full.) Select an appropriate washing programme (e.g. delicates, wool).

  • 30° normal wash cycle
    • Wash cycle for dark colours made of cotton, polyester, blends, for example. Select an appropriate washing programme.

  • 30°C gentle wash cycle
    • Easy-care items, for example, made of modal, viscose or synthetic fibres (polyacrylic, polyester and polyamide). Reduce the quantity of laundry (the drum should not be more than half full). Select an appropriate washing programme. Avoid spinning or do spin for short periods only to minimise the risk of creasing.

  • 30°C delicates wash cycle
    • Items made of machine-washable wool, for example. This wash cycle has a particularly gentle mechanical action. Reduce the quantity of laundry substantially (the drum should be not more than one-third full.) Select an appropriate washing programme.

  • Hand wash
    • Water temperature max. 40°C, depending on the item. First dissolve a mild detergent/wool detergent in plenty of water. Allow the textiles to float in the solution and agitate carefully. Do not rub, pull or wring out. Then rinse the textiles well, press the superfluous water out carefully and pull the items into shape. Quickly treat colour and sensitive wash items and do not leave them in a wet condition.

  • Do not wash
    • Items with this label should not be washed. They may also be sensitive to any type of wet treatment, or due to their size, they are not suited for treatment in a household washing machine.

  • All bleach types
    • Chlorine and oxygen bleaches permitted.

  • Only oxygen bleaches permitted
    • The triangle with two oblique lines indicates that oxygen bleach (contained in universal detergents) is permitted, but not chlorine bleach.

  • Do not bleach
    • The triangle with a diagonal cross indicates that bleaching is not allowed. Use only bleach-free detergent.

  • Dry flat
    • Do not spin, dry flat.

  • Normal drying
    • Drying in a tumble dryer is possible under normal load without restrictions.

  • Gentle drying
    • Caution is appropriate when tumble drying. Select a gentle programme with reduced action (temperature, duration of treatment).

  • Do not tumble dry
    • Item not suitable for tumble drying.

  • Hot iron (200°C)
    • Corresponding to the "cotton/linen" iron temperature setting: iron whilst damp, moisten if necessary. Shiny or pressure-sensitive pieces should be ironed with press cloth or ironed inside out. A steam iron may be used.

  • Iron at moderate temperature (150°C)
    • Corresponding to the "wool/silk/polyester/viscose" setting: iron under a moderately moist press cloth. A steam iron may be used. Avoid heavy pressure. Do not pull out of shape.

  • Do not iron hot (110°C)
    • Corresponding to the "polyacrylic, polyamide (nylon), acetate" iron temperature setting: shiny or pressure-sensitive pieces should be ironed with press cloth or ironed inside out. Caution when using steam irons (work without steam if possible). Do not pull out of shape.

  • Do not iron
    • Irreversible changes must be expected if an iron is used.

  • Dry cleaning – normal cleaning process
    • Professional dry cleaning – normal cleaning process. Treatment in cleaning machine with the following solvents: perchloroethylene, hydrocarbons. Normal cleaning process with no restrictions. Commercial stain removers on a solvent base may be used with some restrictions. We recommend a pre-test on a concealed part of the item.

  • Dry cleaning – gentle cleaning process
    • Professional dry cleaning – gentle cleaning process. Treatment in cleaning machine with the following solvents: perchloroethylene, hydrocarbons. Cleaning process with stringent limitation of added humidity and/or mechanical action and/or temperature. Commercial stain removers on a solvent base may be used with some restrictions. We recommend a pre-test on a concealed part of the item.

  • Dry cleaning – normal cleaning process
    • Professional dry cleaning – normal cleaning process. Treatment in cleaning machine with the following solvents: hydrocarbons. Cleaning process with no restrictions. Commercial stain removers on a solvent base may not be used.

  • Dry cleaning – gentle cleaning process
    • Professional dry cleaning – gentle cleaning process. Treatment in cleaning machine with the following solvents: hydrocarbons. Cleaning process with stringent limitation of added humidity and/or mechanical action and/or temperature. Commercial stain removers on a solvent base may not be used.

  • Do not dry clean
    • Do not treat with solvents. No dry cleaning allowed. Do not use stain removers which contain solvents.

  • Wet cleaning – normal wet cleaning
    • Wet cleaning. Normal wet cleaning process with no restrictions.

  • Wet cleaning – gentle wet cleaning
    • Gentle wet cleaning. Wet cleaning technique for sensitive textiles with reduced mechanical action.

  • Wet cleaning – special gentle wet cleaning
    • Very mild wet cleaning. Wet cleaning for very sensitive textiles with greatly reduced mechanical action.

  • Do not wet clean
    • No wet cleaning allowed.

*The extra discount on the already reduced price will be applied after entering the code at checkout and cannot be combined with other promotions. Valid for all items labelled 'extra 20% off'.

Extra 20% Off Trousers & Jeans

Get an additional 20% off already reduced trousers & jeans in the sale. Just enter the promo code SAVE20 at checkout. Valid on all items labelled “extra 20% off”.

Get an additional 20% off already reduced styles from our luxury brands in the sale. Just enter the promo code LUXURY20 at checkout. Valid on all items labelled “extra 20% off”.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Ghost Pieces

Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

SEACELL

Seacell combines Lyocell with the nurturing power of brown algae from the fjords of Iceland. Rich in minerals and vitamins, the algae release their natural ingredients while worn, nourishing the skin. Sustainably harvested, Seacell ensures maximum comfort and responsibility in the use of raw materials.

Seacell combines Lyocell with the nurturing power of brown algae from the fjords of Iceland. Rich in minerals and vitamins, the algae release their natural ingredients while worn, nourishing the skin. Sustainably harvested, Seacell ensures maximum comfort and responsibility in the use of raw materials.