New Arrivals
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New Arrivals
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Discover new styles every day in our men's New Arrivals – from clothing and shoes to accessories. Give your wardrobe a stylish update and find your personal favourites of the season.
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  1. Front view of Dondup Chino 'Gaubert' schwarz, slim fit black pants made of slightly elastic cotton with soft touch, fine twill texture, garment-dyed finish, zipper and slide button, French pockets, back pockets with buttons, and signature metal initial. M
    Rear view of Dondup Chino 'Gaubert' schwarz slim fit black cotton pants, featuring garment-dyed fabric, soft texture, metal initial, buttoned back pockets, and French front pockets. Mühelos stilvoll: Die Chino 'Gaubert' von DONDUP verbindet italienische L
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +3
  2. Front view of Belstaff Poloshirt navy made of pure cotton piqué with a lightly textured feel, slim fit, two-button placket, classic polo collar, BELSTAFF chest web label, side hem slits, and slightly extended back.
    Close-up front view of Belstaff Poloshirt navy made of pure cotton piqué with a lightly textured feel, slim fit, two-button placket, classic polo collar, BELSTAFF chest label, side hem slits, and slightly extended back.
    Sizes
    • M
    • L
    • XL
    • XXL
    • XXXL
  3. New
    Smart Fabric
    Pre-Spring
    Parajumpers Down gilet 'Perfect' sage shown from the front, lightweight, slim fit, with high collar, zip pockets, and contrasting yellow collar tab. The incredibly lightweight and comfortable down gilet 'Perfect' by PARAJUMPERS features a classic desig
    Close-up front view of the Parajumpers Down gilet 'Perfect' sage showing high-closing collar with yellow tab and zipper.

Description: The incredibly lightweight and comfortable down gilet 'Perfect' by PARAJUMPERS features a classic design and function
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  4. Side view of Hogan Sneaker 'Allacciata' rauchblau/hellgrau in dark blue and light gray with suede, textile, seven-hole lacing, logo patch on tongue, padded collar, H-shaped brand initial, textile lining, memory foam footbed, and flexible rubber sole. Gehe
    Hogan Sneaker 'Allacciata' rauchblau/hellgrau shown from top and sole view, made of velour leather and textile with seven-hole lacing, logo patch on tongue, padded collar, H-shaped brand initial, textile lining, memory foam footbed, and flexible rubber so
    Sizes
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    • 44.5
    • 45
    +2
  5. Front view of the GTA Hose 'Davide' schwarz, a lightweight black jersey pant in cotton-microfiber blend, regular fit, tapered, ankle-length with zipper, button, elastic waistband, French pockets, logo detail, and buttoned back pockets. Legerer Klassiker f
    Rear view of GTA Hose 'Davide' schwarz, black lightweight jersey cotton-mix pants with regular fit, tapered ankles, buttoned back pockets, and elastic waistband.

Description: Legerer Klassiker für Office und Freizeit: Die leichte Hose aus Jersey im Ba
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  6. Front view of GTA Hose 'Davide' navy, a lightweight cotton and microfiber jersey pant with elastic quality, regular fit, slim tapered legs ending at the ankle, zipper and button closure, inner elastic band, French pockets, back pockets with buttons, and a
    Rear view of GTA Hose 'Davide' navy, a lightweight jersey cotton-blend pant with elastic waistband, regular fit, tapered ankles, French pockets, and buttoned back pockets. 

Description: Legerer Klassiker für Office und Freizeit: Die leichte Hose aus J
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  7. Alt tag (125 characters max):  
Front view of Jacob Cohen Jeans 'Bard' off-white slim fit five-pocket jeans with button fly and tonal calfskin patch.

Description:  
Get style and quality with the classic five-pocket jeans 'Bard' by JACOB COHEN in a sl
    Alt tag (125 characters max):
Close-up rear view of Jacob Cohen Jeans 'Bard' off-white showing back pocket and tonal calfskin brand patch.

Description:
Get style and quality with the classic five-pocket jeans 'Bard' by JACOB COHEN in a slim fit. This
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +1
  8. Front view of Jacob Cohen Bermudas 'Bob' pastel blue shorts, slim fit, low waist, elasticated cotton with soft feel, garment-dyed twill texture, button fly, French and back pockets with buttons, small watch pocket, and iconic leather patch. Summer as it s
    Back view of Jacob Cohen Bermudas 'Bob' pastel blue shorts, slim fit, low waist, garment-dyed elasticated cotton with button fly, French and back pockets with buttons, small watch pocket, soft feel, fine twill texture, and iconic leather patch, perfect fo
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +1
    +2
  9. Front view of Jacob Cohen Bermudas 'Bob' green shorts, slim fit with a low waist, button fly, French pockets, small watch pocket, back pockets with buttons, and leather patch. Made of soft, stretchy, garment-dyed cotton with a fine twill texture. Summer a
    Jacob Cohen Bermudas 'Bob' green shown from the back, slim fit, low waist, garment-dyed elasticated cotton shorts with button fly, French pockets, watch pocket, back pockets with buttons, and leather patch. Summer as it should be: The Bermudas 'Bob' by JA
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +1
    +2
  10. Front view of Jacob Cohen Bermudas 'Bob' light grey shorts, slim fit with low waist, button fly, elasticated soft cotton, garment-dyed with leather patch.
    Rear view of Jacob Cohen Bermudas 'Bob' light grey, slim fit garment-dyed cotton shorts with buttoned back pockets and leather patch.
    Sizes
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +2
  11. Front view of Jacob Cohen Bermudas 'Bob' cream shorts, slim fit, low waist, elasticated cotton with soft feel, garment-dyed twill, featuring button fly, French pockets, small watch pocket, back pockets with buttons, and iconic leather patch. Summer as it
    Rear view of Jacob Cohen Bermudas 'Bob' cream shorts, slim fit low waist, garment-dyed soft cotton with button fly, French pockets, and leather patch.
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +1
    +2
  12. Front view of Jacob Cohen Bermudas 'Bob' grey-brown shorts, slim fit, low waist, garment-dyed soft cotton with button fly, French pockets, watch pocket, back button pockets, and leather patch. Summer as it should be: The Bermudas 'Bob' by JACOB COHEN comb
    Rear view of Jacob Cohen Bermudas 'Bob' grey-brown slim fit shorts in soft, stretchy garment-dyed cotton with buttoned back pockets and leather patch.

Description: Summer as it should be: The Bermudas 'Bob' by JACOB COHEN combine a casual garment-dyed
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +1
    +2
  13. Front view of Jacob Cohen Bermudas 'Bob' navy shorts, slim fit, low waist, button fly, elasticated soft cotton with fine twill texture and leather patch.

Description: Summer as it should be: The Bermudas 'Bob' by JACOB COHEN combine a casual garment-dyed
    Rear view of Jacob Cohen Bermudas 'Bob' navy shorts, slim fit, garment-dyed elasticated cotton with buttoned back pockets and leather patch.
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +1
    +2
  14. Side view of Sebago Penny Loafer 'Classic Dan' bordeaux in finely grained leather, Blake-stitched, narrow silhouette, penny strap, decorative seams, leather lining, leather sole, rubber-reinforced heel.
    Top view of Sebago Penny Loafer 'Classic Dan' bordeaux showing finely grained leather, Blake stitching, penny strap, decorative stitching, leather lining, and leather sole with rubber-reinforced heel.
    Sizes
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    • 44.5
    +3
  15. Side view of Sebago Penny Loafer 'Classic Dan' dunkelbraun in smooth, finely grained leather with Blake stitching, penny strap, decorative seams, leather lining, leather sole, and rubber-reinforced heel.
    Sebago Penny Loafer 'Classic Dan' dunkelbraun shown from top and sole view, handcrafted with finely grained leather, Blake stitched, leather lining, rubber-reinforced heel.
    Sizes
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    • 44.5
    +3
  16. Side view of Sebago Loafer 'Portland' braun in soft brown suede with slim silhouette, leather lacing, stitched toe, leather lining, and flexible rubber sole. 

Description: Revival des Klassikers: Der Bootsschuh 'Portland' von SEBAGO aus geschmeidigem
    Sebago Loafer 'Portland' braun shown from top and sole views, made of soft brown velour leather with leather laces, decorative stitching, leather lining, and flexible rubber sole, a classic boat shoe perfect for sailing and casual wear.
    Sizes
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    • 44.5
    +3
  17. New
    Smart Fabric
    Pre-Spring
    Front view of Canada Goose Down gilet 'Lodge' blue, super lightweight with ripstop fabric, padded collar, slim fit, and robust zip.

The super lightweight 'Lodge' down gilet by CANADA GOOSE with high-quality ripstop outer material is perfect for layeri
    Close-up front view of the Canada Goose Down gilet 'Lodge' blue showing the padded standing collar, robust two-way zip, and ripstop fabric.

The super lightweight 'Lodge' down gilet by CANADA GOOSE with high-quality ripstop outer material is perfect fo
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  18. Alt tag (125 characters max):
Front view of Emporio Armani Jeans dark blue, slim fit with tapered cut, authentic wash, five-pocket style, and metal logos.

Additional description:
Comfort meets style: These jeans by EMPORIO ARMANI have a comfortable fe
    Close-up rear view of Emporio Armani Jeans dark blue showing the back pocket with metal logo and leather patch on waistband.

Comfort meets style: These jeans by EMPORIO ARMANI have a comfortable feel and a timeless aesthetic for modern casual looks.
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  19. A man wearing a light purple Stone Island jacket and matching pants stands against a curtain backdrop with soft lighting.
  20. Sailboat with dark sails gliding on calm ocean waters at sunset with silhouetted crew and distant coastline.

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  21. Man wearing sunglasses and a beige jacket steering a sailboat on a sunny day with ocean waves in the background.
  22. Close-up of a Jacob Cohen denim jeans label featuring an embroidered brown convertible car, golf club bag, and golf hole with red flag.
Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.