New Arrivals
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New Arrivals
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Discover new styles every day in our men's New Arrivals – from clothing and shoes to accessories. Give your wardrobe a stylish update and find your personal favourites of the season.
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  1. Front view of the Gran Sasso Kurzarm-Strickpolo creme, a short-sleeve knit polo in cream with a classic cable knit pattern, slim fit, soft pure cotton, classic polo collar, and flexible ribbed cuffs. Ideal für warme Tage: Das Kurzarm-Strickpolo von GRAN S
    Close-up front view of the Gran Sasso Kurzarm-Strickpolo creme showing its classic polo collar, buttons, and cable knit pattern in soft cream color.

Description: Ideal für warme Tage: Das Kurzarm-Strickpolo von GRAN SASSO in exklusiver Fertigung für B
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  2. Front view of the Manifattura Ceccarelli Wachsjacke 'Raincaban' navy, a slim fit, water-repellent waxed cotton jacket with corduroy collar, hand warmer pockets, and tartan lining.
    Front view of Manifattura Ceccarelli Wachsjacke 'Raincaban' navy, a slim-fit waxed cotton jacket with corduroy collar, tartan lining, multiple pockets, and buttoned cuffs; authentic Italian outerwear with water-repellent, breathable fabric and robust two-
    Sizes
    • 40/S
    • 42/M
    • 44/L
    • 46/XL
    • 38/XS
  3. New
    Smart Fabric
    Front view of Belstaff Wachsjacke 'Trialmaster' schwarz, a durable, functional, slim fit jacket made of waxed, water-repellent cotton with a waist belt, chest and front pockets, cord-trimmed stand collar, reinforced shoulders, and brass snap buttons.
    Back view of Belstaff Wachsjacke 'Trialmaster' schwarz, made of durable, water-repellent waxed cotton with slim fit, belt, reinforced shoulders, and pockets. Strapazierfähig, funktional und zeitlos – die legendäre Jacke 'Trialmaster' mit charakteristische
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  4. Front view of Richard J. Brown Chinos 'Singapore' beige, soft cotton twill with slight stretch, slim fit, tapered cut, zip and waist buttons, French and back pockets with button, small watch pocket, leather patch on back, fine twill texture, everyday luxu
    Richard J. Brown Chinos 'Singapore' beige shown from the back on a white background, slim fit tapered cotton twill pants with French pockets, small watch pocket, buttoned back pockets, zip and waist buttons, extended buttoned tab, and leather patch on the
    Sizes
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
    • 40
  5. Front view of Richard J. Brown Chinos 'Singapore' sand, slim fit cotton twill with slight stretch, tapered cut, zip and waist buttons, French pockets, small watch pocket, back pockets with button, and leather patch. Everyday luxury: Soft cotton with sligh
    Richard J. Brown Chinos 'Singapore' sand shown from the back, slim fit tapered cotton twill with zip, buttons, French pockets, watch pocket, and leather patch. Everyday luxury: Soft cotton with slight stretch content give the model 'Singapore' by RICHA
    Sizes
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  6. Front view of Briglia 1949 Chinos dark brown in Tencel and cotton twill with elasticated fabric, soft feel, tapered fit, ankle length, zip and waist button, French pockets, and back pockets with flap. Maximum comfort meets an elegant silhouette: Summery e
    Rear view of Briglia 1949 Chinos dark brown showcasing ankle-length tapered fit with back flap pockets and belt loops.

Maximum comfort meets an elegant silhouette: Summery ease meets timeless aesthetic in these chinos by BRIGLIA 1949.

Ten
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  7. Front view of Briglia 1949 Chinos sage in soft, elasticated Tencel and cotton twill with tapered fit, ankle length, French pockets, and back flap pockets. Maximum comfort meets an elegant silhouette: Summery ease meets timeless aesthetic in these chinos b
    Rear view of Briglia 1949 Chinos sage in a tapered, ankle-length fit with back flap pockets, zip, and waist button.

Maximum comfort meets an elegant silhouette: Summery ease meets timeless aesthetic in these chinos by BRIGLIA 1949.

Tencel
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  8. Front view of Briglia 1949 Chinos dark navy in Tencel and cotton twill, elasticated fabric, soft feel, tapered fit with regular thigh width, ankle length, zip and waist button, French pockets, back pockets with flap. Maximum comfort meets an elegant silho
    Rear view of Briglia 1949 Chinos dark navy, ankle-length tapered fit with zip, button, French pockets, and back flap pockets.

Maximum comfort meets an elegant silhouette: Summery ease meets timeless aesthetic in these chinos by BRIGLIA 1949.
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  9. Front view of Briglia 1949 Chinos beige, ankle-length tapered fit with zip, button, French pockets, and back flap pockets.

Description: Maximum comfort meets an elegant silhouette: Summery ease meets timeless aesthetic in these chinos by BRIGLIA 1949.
    Rear view of Briglia 1949 Chinos beige showing tapered fit, ankle length, back pockets with flap, and soft elasticated fabric.

Maximum comfort meets an elegant silhouette: Summery ease meets timeless aesthetic in these chinos by BRIGLIA 1949.
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  10. Front view of Briglia 1949 Chinos olive in beige, showcasing an elasticated cotton fabric with tapered fit and ankle length.

Summery ease meets timeless aesthetic: These chinos by BRIGLIA 1949 offer maximum comfort in an elegant silhouette.
    Back view of Briglia 1949 Chinos olive in beige, showing tapered fit, ankle length, zip and button closure, French and jetted back pockets.

Summery ease meets timeless aesthetic: These chinos by BRIGLIA 1949 offer maximum comfort in an elegant silhoue
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  11. Front view of Incotex Cotton trousers navy in pure cotton, lightweight fabric, regular fit, single pleat, extended buttoned tab, French pockets, and jetted back pockets with button.
    Rear view of Incotex Cotton trousers navy in pure cotton with single pleat, extended buttoned tab, French pockets, and jetted back pockets with buttons.
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  12. Front view of Santaniello Chinos 'Arsenio' beige in soft pure cotton twill, featuring a single pleat, tapered fit, regular thigh width, ankle length, zip and waist buttons, jetted hip and back pockets, and fixed hem turn-up. Casual meets stylish: The chin
    Santaniello Chinos 'Arsenio' beige shown from the back, ankle-length cotton twill with single pleat, jetted pockets, fixed hem turn-up.  
Casual meets stylish: The chinos 'Arsenio' by SANTANIELLO are made of soft twill in pure cotton with a single plea
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    +1
  13. Front view of Santaniello Chinos 'Arsenio' olive in soft pure cotton twill with single pleat, zip and waist buttons, jetted pockets, tapered fit, ankle length, and fixed hem turn-up. 

Casual meets stylish: The chinos 'Arsenio' by SANTANIELLO are made
    Santaniello Chinos 'Arsenio' olive shown from the back, made of fine cotton twill with a single pleat, jetted pockets, tapered fit, and fixed hem turn-up. 

Casual meets stylish: The chinos 'Arsenio' by SANTANIELLO are made of soft twill in pure cotton
    Sizes
    • 46
    • 48
    • 50
    • 52
    +1
  14. Santaniello Chinos 'Arsenio' cream shown front-facing, made of fine cotton twill with single pleat, ankle length, tapered fit, and jetted pockets.
    Santaniello Chinos 'Arsenio' cream shown from the back, ankle-length tapered fit with single pleat and jetted pockets in fine cotton twill. 

Casual meets stylish: The chinos 'Arsenio' by SANTANIELLO are made of soft twill in pure cotton with a single
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    +1
  15. Side view of Santoni Slip-on-Sneaker 'Victory' graublau in smooth grey-blue velour leather with light rubber sole for comfort.

Description: SANTONI kann auch praktisch und komfortabel sein: Der Slip-on-Skneaker 'Victoy' aus geschmeidigem Veloursleder
    Top view of Santoni Slip-on-Sneaker 'Victory' graublau in smooth grey-blue velour leather with orange and white rubber sole.

Description: SANTONI kann auch praktisch und komfortabel sein: Der Slip-on-Sneaker 'Victoy' aus geschmeidigem Veloursleder ver
    Sizes
    • 40
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    +4
  16. Side view of the Santoni Loafer 'Detroit' hellbraun made of smooth velour leather with a slim silhouette, subtle color gradient, decorative stitch on the toe cap, leather lining, and a light, flexible rubber sole for a modern, comfortable twist.
    Santoni Loafer 'Detroit' hellbraun shown from top and sole view, with smooth suede leather, narrow silhouette, subtle color gradient, decorative stitching on the toe cap, leather lining, and flexible light rubber sole.

Eine helle, flexible Kautschukso
    Sizes
    • 40
    • 40.5
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    +5
  17. Side view of Santoni Sneaker 'Clean Icon' taupe in markant genarbtes Glattleder with matte Optik, runde Vorderkappe, Sieben-Loch-Schnürung, dezentes kontrastfarbiges Stitching-Detail, Innenfutter aus Leder, and flexible Kautschuksohle.
    Santoni Sneaker 'Clean Icon' taupe shown from top and sole view, featuring markant genarbtes Glattleder, matte Optik, runde Vorderkappe, Sieben-Loch-Schnürung, dezentes, kontrastfarbiges Stitching-Detail, Innenfutter aus Leder, and flexible Kautschuksohle
    Sizes
    • 40
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    +4
  18. Side view of the Santoni Sneaker 'Double Buckle' taupe in fine smooth leather with characteristic 'Double Buckle' overlay, round shape, seven-eyelet lacing, emblem on the tongue, padded collar, leather lining, and flexible rubber sole. Hommage an einen Kl
    Santoni Sneaker 'Double Buckle' taupe shown from above with one shoe sole up, featuring fine leather, double buckle overlay, round shape, seven-eyelet lacing, emblem on tongue, padded collar, leather lining, flexible rubber sole; homage to classic monkstr
    Sizes
    • 40
    • 40.5
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    +4
  19. Brunello Cucinelli Sneaker navy/grau meliert shown from side view, modern knitted sneaker with slightly tapered shape, three-eyelet lacing, rubberized parts, textile lining, and durable rubber sole. Perfekt für den urbanen Mann: Dieser moderne Sneaker
    Brunello Cucinelli Sneaker navy/grau meliert shown from top and sole view, knitted exterior, three-hole lacing, rubberized parts.  
Perfekt für den urbanen Mann: Dieser moderne Sneaker wurde gestrickt und bietet zusätzlich dank der komfortablen Sohle d
    Sizes
    • 41
    • 42
    • 43
    • 44
    • 45
    • 46
  20. Santoni Derby 'Adrian' dunkelbraun side view of elegant men's derby shoe in smooth dark brown suede with slim silhouette, open four-eyelet lacing, leather lining, Blake construction, rubber sole, and rubber-reinforced heel, perfect for a polished office l
    Top-down view of Santoni Derby 'Adrian' dunkelbraun in smooth brown suede with narrow silhouette, open four-eyelet lacing, leather lining, Blake construction, rubber sole, and reinforced heel.  
Er ist essenziell für einen abgerundeten Office-Look: Der
    Sizes
    • 41
    • 41.5
    • 42
    • 42.5
    • 43.5
    • 44
    • 44.5
    • 45
  21. New
    Selected
    Front view of Brunello Cucinelli Blouson navy mottled, lightweight and elegant with a slim fit, silk, linen, wool blend, distinctive weave, seven-button placket, turn-down collar, slanted hip pockets with snap button, sleeves with cuffs, elasticated hem,
    Rear view of Brunello Cucinelli Blouson navy mottled, lightweight and elegant with a distinctive three-dimensional weave, slim fit, elasticated hem, and sleeves with cuffs, crafted from a fine blend of silk, linen, and wool.
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  22. New
    Selected
    Front view of Brunello Cucinelli Cashmere Strickjacke rauchblau, a soft, regular fit cardigan with a two-way zipper and stand collar.

Luxus für die Freizeitgarderobe bietet BRUNELLO CUCINELLI mit dieser Strickjacke aus geschmeidigem Cashmere, veredelt
    Close-up front view of the Brunello Cucinelli Cashmere Strickjacke rauchblau with open silver two-way zipper and high ribbed collar.

Luxus für die Freizeitgarderobe bietet BRUNELLO CUCINELLI mit dieser Strickjacke aus geschmeidigem Cashmere, veredelt
    Sizes
    • 48
    • 52
    • 54
    • 56
  23. Front view of Polo Ralph Lauren Poloshirt creme, the classic piqué model made of pure cotton since 1972, featuring the iconic polo player stitching on the chest. Seit 1972 der Klassiker unter den Poloshirts: Das ikonisches Piqué-Modell aus reiner Baumw
    Close-up front view of Polo Ralph Lauren Poloshirt creme showing its classic collar, button placket, and blue label with 'Custom Slim Fit' text. 

Seit 1972 der Klassiker unter den Poloshirts: Das ikonisches Piqué-Modell aus reiner Baumwolle mit dem be
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  24. Front view of a blue Brunello Cucinelli Poloshirt weiß in slim fit, made of pure cotton piqué, with classic polo collar, three-button placket, ribbed cuffs with narrow contrast edge, short side slits, and subtle logo embroidery on chest. Cleanes Essential
    Close-up front view of a blue Brunello Cucinelli Poloshirt weiß showing the classic piqué fabric, slim fit, tailored collar, three-button placket, ribbed cuffs with contrast edge, and short hem slits. Cleanes Essential erster Wahl: Liebhaber der Luxusm
    Sizes
    • M
    • L
    • XL
    • XXL
    • XXXL
    • XXXXL
  25. Front view of PT Torino Denim Jeans 'Reggae' blue, cropped casual chinos-look jeans in cotton-linen blend with tapered fit and ankle length.

Description: The cropped model 'Reggae' by Italian label PT TORINO DENIM is a casual pair of jeans in chinos l
    Close-up rear view of PT Torino Denim Jeans 'Reggae' blue showing leather patch, jetted back pocket, and belt loop in soft cotton-linen blend.

The cropped model 'Reggae' by Italian label PT TORINO DENIM is a casual pair of jeans in chinos look that of
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  26. Front view of Richard J. Brown Jeans 'Tokyo' dark blue, slim fit with tapered cut, button fly, five-pocket style, and leather patch. Timeless skill in denim workmanship: The jeans 'Tokyo' by RICHARD J. BROWN combine premium comfort with a precise finish –
    Back view close-up of Richard J. Brown Jeans 'Tokyo' dark blue, showing denim fabric, leather patch with logo, and pocket details. Timeless skill in denim workmanship: The jeans 'Tokyo' by RICHARD J. BROWN combine premium comfort with a precise finish – a
    Sizes
    • 31
    • 32
    • 33
    • 36
    • 38
    • 40
  27. Front view of Dondup Cotton trousers 'Gaubert' navy, slim fit stretchy cotton with zip, slide button, French and back pockets with buttons, soft feel.

Description:
The model 'Gaubert' in stretchy cotton by DONDUP is perfect for lovers of Italian fashi
    Back view of Dondup Cotton trousers 'Gaubert' navy in slim fit stretchy cotton with French pockets, zip, button, and metal initial.

The model 'Gaubert' in stretchy cotton by DONDUP is perfect for lovers of Italian fashion, especially slim fit, high-qu
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
  28. A man wearing a light purple Stone Island jacket and matching pants stands against a curtain backdrop with soft lighting.
  29. Sailboat with dark sails gliding on calm ocean waters at sunset with silhouetted crew and distant coastline.

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  30. Man wearing sunglasses and a beige jacket steering a sailboat on a sunny day with ocean waves in the background.
  31. Close-up of a Jacob Cohen denim jeans label featuring an embroidered brown convertible car, golf club bag, and golf hole with red flag.
Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.