New Arrivals
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New Arrivals
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Discover new styles every day in our men's New Arrivals – from clothing and shoes to accessories. Give your wardrobe a stylish update and find your personal favourites of the season.
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  1. Front view of Rifugio Velourslederjacke anthrazit, a slim fit anthracite lamb suede jacket with snap button placket, flap chest pockets, wool lining, and rounded hem.
    Rifugio Velourslederjacke anthrazit shown from the back, made of soft lamb suede in slim fit with turn-down collar and buttoned cuffs. Stilvoll, smart, souvrän: The Velourslederjacke by RIFUGIO features smooth lamb velours leather, soft touch, six-button
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  2. Front view of Closed Jeans 'Cooper' dark navy slim fit denim made from pure cotton with structured grip, five-pocket style, zip fly, typical CLOSED label, and rear patch.  

Description:  
Die Slim Fit Jeans 'Cooper' vom Hamburger Denim-Label CLOSED wu
    Sizes
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  3. Side view of Fabi Chelsea Boot schwarz in polished black calf leather with elastic side inserts, leather lining, and rubber-reinforced stacked sole.

Description: This classic Fabi Chelsea Boot schwarz is made from polished calf leather with comfortable e
    Fabi Chelsea Boot schwarz shown from a front-side angle, polished black calf leather with elastic side inserts, slim silhouette, leather lining, pull loop, Flex Goodyear construction, stacked sole with rubber insert for all-weather wear.
    Sizes
    • 40.5
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    +4
  4. Front view of a Zegna Jacke braun meliert, a lightweight jacket made from a wool, silk, and linen blend with a soft feel, slim fit, five-button placket, variable stand-up collar, patch hip pockets, rear leather detail, cuffed sleeves, unconstructed design
    Back view of Zegna Jacke braun meliert, a slim fit jacket made of wool, silk, and linen with a soft touch, variable stand-up collar, cuffed sleeves, and leather detail. 

Genießen Sie den Unterschied: Diese leichte Jacke aus Wolle, Seide und Leinen von
    Sizes
    • 50
    • 52
    • 54
    • 56
  5. Front view of the Closed Fine knit polo navy, a slim fit knit polo in fine wool with a soft feel, deep four-button placket, and ribbed bands.

This CLOSED knit polo in fine knit, pure wool fabric is a casual and stylish companion for the new season.
    Close-up front view of Closed Fine knit polo navy showing the knit polo shirt collar, deep four-button placket, and fine wool knit fabric.

This CLOSED knit polo in fine knit, pure wool fabric is a casual and stylish companion for the new season.
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  6. Front view of Stone Island Sweathose navy in garment dyed pure cotton with soft touch, tapered fit, regular thigh width, ankle length, very slim, elastic waistband with drawstring, slanted welt pockets, iconic compass badge, back pocket with snap button,
    Stone Island Sweathose navy shown from the back close-up, featuring sweat aus reiner Baumwolle, weicher Griff, garment dyed, tapered fit, reguläre Oberschenkelweite, knöchellang, sehr schmal zulaufend, elastischer Bund mit Tunnelzug, schräge Leistentasche
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  7. Front view of Colombo Rundhalspullover navy, a regular fit sweater in pure Kid Wool with soft touch, fine textured knit, round neckline, and flexible ribbed cuffs. Stilsicher durch die kalte Jahreszeit: Mit dem zeitlosen Rundhalspullover des italienischen
    Close-up front view of the Colombo Rundhalspullover navy, a fine-structured, regular fit round neck sweater with flexible ribbed cuffs made of pure Kid Wool.

Description: Stilsicher durch die kalte Jahreszeit: Mit dem zeitlosen Rundhalspullover des it
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  8. Front view of Colombo Rollkragenpullover navy, a navy turtleneck sweater with fine knit texture, regular fit, soft pure Kid Wool, fitted turtleneck, and flexible ribbed cuffs. 

Description: Stilsicher durch die kalte Jahreszeit: Mit dem zeitlosen Roll
    Colombo Rollkragenpullover navy shown from a close-up top front perspective, featuring a soft, fine-structured pure Kid Wool turtleneck with flexible ribbed cuffs, regular fit, and a snug roll collar. 

Stilsicher durch die kalte Jahreszeit: Mit dem ze
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  9. Front view of Moorer Daunenblouson 'Arena' beige, a slim fit knit jacket made of pure virgin wool with a soft feel, patent knit pattern, light down filling, ribbed stand collar, two-way zipper, slanted welt pockets, ribbed cuffs, quilted lining, and two i
    Rear view of Moorer Daunenblouson 'Arena' beige, a slim fit knit jacket in pure wool with ribbed stand collar, cuffs, and hem, featuring light down filling.  

Description: Stilvoller Komfort: Der funktionale Strickblouson von MOORER wird mit seiner le
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  10. Front view of Jacob Cohen Jeans 'Bard' dunkelblau in dark blue denim aus Baumwolle, leicht elastische Qualität, weicher Griff, authentische Waschung, Slim Fit, schmal zulaufend, Button Fly, Five-Pocket-Stil, Münztasche mit Initial, Gesäßtaschen mit tonale
    Close-up rear view of Jacob Cohen Jeans 'Bard' dunkelblau showing denim aus Baumwolle, leicht elastische Qualität, weicher Griff, authentische Waschung, Slim Fit, schmal zulaufend, Button Fly, Five-Pocket-Stil, Münztasche mit Initial, Gesäßtaschen mit ton
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +1
  11. Front view of Jacob Cohen Jeans 'Bard' anthrazit in slim fit, high-quality cotton and modal denim with button fly and five-pocket style. Setzen Sie Anspruch auf Stil und Qualität mit der Jeans 'Bard' von JACOB COHEN im Slim Fit – eine luxuriöse, hochwe
    Close-up rear view of Jacob Cohen Jeans 'Bard' anthrazit showing the leather patch with stripes and back pocket detail in dark denim.

Setzen Sie Anspruch auf Stil und Qualität mit der Jeans 'Bard' von JACOB COHEN im Slim Fit – eine luxuriöse, hochwert
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
    +1
  12. New
    Smart Fabric
    Pre-Fall
    Barbour Wachsparka 'Country' dark olive shown from the front, lightweight waxed cotton parka with cord collar, flap pockets, and snap buttons, perfect for autumn outings. Wie wäre es mit einem Herbstausflug? den perfekten Begleiter liefert BARBOUR mit dem
    Back view of Barbour Wachsparka 'Country' dark olive in water-repellent waxed cotton with cord collar and raglan sleeves, Regular Fit.

Description: Wie wäre es mit einem Herbstausflug? den perfekten Begleiter liefert BARBOUR mit dem leichten Parka 'Co
    Sizes
    • M
    • L
    • XL
    • XXL
  13. GTA Cotton trousers 'Dennis' beige shown from the front on a white background, featuring a tapered fit, zip and button closure, elasticated waistband, French pockets, back button pockets, fixed hem turn-up, soft slightly elasticated cotton. 

The cotto
    Rear view of GTA Cotton trousers 'Dennis' beige, showing soft cotton fabric, tapered fit, elasticated waistband, French pockets, back button pockets, and fixed hem turn-up. The cotton trousers 'Dennis' by GTA are defined by their soft feel and feature
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  14. Front view of GTA Cotton trousers 'Dennis' dark brown featuring tapered fit, elasticated waistband, zip and waist buttons, French pockets, and fixed hem turn-up. 

The cotton trousers 'Dennis' by GTA are defined by their soft feel and feature an elasti
    GTA Cotton trousers 'Dennis' dark brown shown from the back, featuring tapered fit, elasticated waistband, zip and waist buttons, French pockets, back button pockets, small logo detail, and fixed hem turn-up. The cotton trousers 'Dennis' by GTA are define
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  15. GTA Cotton trousers 'Dennis' taupe shown from the front, featuring a tapered fit, elasticated waistband, zip, buttons, and French pockets. The cotton trousers 'Dennis' by GTA are defined by their soft feel and feature an elasticated waistband for comfo
    GTA Cotton trousers 'Dennis' taupe shown from the back, featuring a soft feel, tapered fit, elasticated waistband, French pockets, and buttoned back pockets. The cotton trousers 'Dennis' by GTA are defined by their soft feel and feature an elasticated
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  16. Front view of GTA Cotton trousers 'Dennis' navy, tapered fit cotton trousers with elasticated waistband, zip, buttons, French pockets, and fixed hem.

The cotton trousers 'Dennis' by GTA are defined by their soft feel and feature an elasticated waistba
    Rear view of GTA Cotton trousers 'Dennis' navy, tapered fit with back button pockets, elasticated waistband, and fixed hem turn-up, made of soft, slightly elasticated cotton. 

The cotton trousers 'Dennis' by GTA are defined by their soft feel and feat
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  17. New
    Smart Fabric
    Pre-Fall
    Front view of Parajumpers Daunenjacke 'Ugo' hellgrau, a light grey slim-fit down jacket with ultra-lightweight recycled down filling. Features include durable microfiber, wind- and water-resistant fabric, breathable material, concealed two-way zipper, sta
    Parajumpers Daunenjacke 'Ugo' hellgrau shown from the back, lightweight quilted jacket with stand collar, slim fit, made from 95% recycled materials. 

Lässiges Design und ein klares Statement für Nachhaltigkeit: Die Jacke 'Ugo' von PARAJUMPERS sorgt m
    Sizes
    • M
    • L
    • XL
    • XXL
    • XXXL
  18. Front view of Jacob Cohen Jeans 'Bard' graublau in blue denim, slim fit with subtle used wash, button fly, and five-pocket style.  

Diese Jeans 'Bard' von JACOB COHEN gehört zur Capsule-Kollektion der Olympischen Winterspiele 'Milano–Cortina' und vere
    Jacob Cohen Jeans 'Bard' graublau shown from the back focusing on the detailed calfskin patch with car and mountain design. Diese Jeans 'Bard' von JACOB COHEN gehört zur Capsule-Kollektion der Olympischen Winterspiele 'Milano–Cortina' und vereint Dynam
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 36
    • 38
  19. New
    Smart Fabric
    Pre-Fall
    Barbour Wachsparka 'Beaudale' khaki shown from the front, a classic parka in water-repellent waxed cotton with corduroy collar, removable hood, quilted lining, regular fit, raglan sleeves, two-way zipper, button wind flap, flap hip pockets, welt pockets,
    Back view of the Barbour Wachsparka 'Beaudale' khaki, a water-repellent waxed cotton parka with a detachable hood, quilted lining, and raglan sleeves. 

Echter Klassiker von BARBOUR: Der Parka 'Beaudale' aus wasserabweisender, gewachster Baumwolle ist
    Sizes
    • M
    • L
    • XL
    • XXL
  20. Front view of BRAUN Hamburg Crew neck jumper taupe in fine knit, regular fit with flexible ribbed bands, made of virgin wool, viscose, and cashmere.

Winter all-rounder: With its warm, comfortable material, this crew neck jumper from BRAUN Hamburg is a
    Close-up top view of BRAUN Hamburg Crew neck jumper taupe showing fine knit, flexible ribbed crew neck, and soft virgin wool blend fabric.

Winter all-rounder: With its warm, comfortable material, this crew neck jumper from BRAUN Hamburg is a timeless
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 60
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    10% WELCOME DISCOUNT

*The extra discount on the already reduced price will be applied after entering the code SALEONSALE at checkout and cannot be combined with other promotions. Valid until and including 31 August 2025 for all items marked 'extra 20% off'.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Ghost Pieces

Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.