New Arrivals
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New Arrivals
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Discover new styles every day in our men's New Arrivals – from clothing and shoes to accessories. Give your wardrobe a stylish update and find your personal favourites of the season.
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  1. 20% off New
    Selected
    Front view of FTC Cashmere cardigan burgundy, a slim fit, soft fair trade cashmere knit with V-neck, four buttons, hip pockets.

This luxurious cardigan from sustainable knitwear label FTC is a soft knitted essential made from pure fair trade cashmere
    Close-up front view of FTC Cashmere cardigan burgundy showing V-neck, medium-fine knit, and ribbed bands.

This luxurious cardigan from sustainable knitwear label FTC is a soft knitted essential made from pure fair trade cashmere – and a must-have in a
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  2. New
    Selected
    Front view of Jacob Cohen Chino 'Bobby' navy slim fit pants made of pure elastic cotton with tonal velour leather patch, zip, and button.

Description: Setzen Sie auf modernen Luxus im Alltag: Die schmal geschnittene Chino 'Bobby' von JACOB COHEN überz
    Jacob Cohen Chino 'Bobby' navy shown from the back, slim fit, tapered navy cotton trousers with buttoned back pockets and tonal leather patch, modern luxury in everyday wear with elastic quality, soft touch, zipper and button closure, French pockets, pipe
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
    • 38
    • 40
  3. Citizens of Humanity Jeans 'Elijah Relax' dark blue
    Citizens of Humanity Jeans 'Elijah Relax' dark blue
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  4. Front view of Stone Island Sweatjacke dark navy, garment-dyed cotton zip-up with stand collar, split kangaroo pocket, and compass badge.

Description: Entspanntes Basic von STONE ISLAND: Mit sportiver Lässigkeit begleitet uns die stückgefärbte Sweatjac
    Stone Island Sweatjacke dark navy shown from a close-up front perspective highlighting the high collar and robust zipper. Entspanntes Basic von STONE ISLAND: Mit sportiver Lässigkeit begleitet uns die stückgefärbte Sweatjacke aus softer Baumwolle bei S
    Sizes
    • XS
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  5. Front view of Stone Island Troyer schwarz, a slim fit black knit pullover made of pure cotton with a slightly textured feel, medium-fine knit pattern, ribbed collar with zipper, integrated raglan sleeves, brand-typical compass badge on upper arm, and ribb
    Close-up front view of Stone Island Troyer schwarz showing black slim fit knit sweater with ribbed collar and zipper, pure cotton knit, slightly textured feel, medium-fine knit pattern, rib-knit collar with zipper, knitted raglan sleeve, brand-typical com
    Sizes
    • M
    • L
    • XL
    • XXL
    • XXXL
  6. Front view of FTC Cashmere V-Neck Pullover navy in slim fit, made from pure Fair-Trade Cashmere with soft touch, fine knit, V-neck, and ribbed cuffs. 

Description: 
Nachhaltig von der Faser bis zum fertigen Modell: Dieser zeitlose V-Neck Pullover aus
    Close-up front view of FTC Cashmere V-Neck Pullover navy showing fine knit, slim fit, V-neck, and ribbed cuffs.

Nachhaltig von der Faser bis zum fertigen Modell: Dieser zeitlose V-Neck Pullover aus reinem Cashmere wurde unter den für das Label FTC cha
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    +4
  7. FTC Cashmere V-Neck Pullover rosé shown from the front, slim fit with V-neck, ribbed cuffs, fine knit, soft feel, fair-trade cashmere. Nachhaltig von der Faser bis zum fertigen Modell: Dieser zeitlose V-Neck Pullover aus reinem Cashmere wurde unter den
    Close-up front view of FTC Cashmere V-Neck Pullover rosé showing soft, fine-knit ribbed V-neck and label.

Nachhaltig von der Faser bis zum fertigen Modell: Dieser zeitlose V-Neck Pullover aus reinem Cashmere wurde unter den für das Label FTC charakter
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    +4
  8. New
    Selected
    Front view of Windsor Wollhose 'Sole' graublau, a fine wool twill trouser with melierte look, smooth feel, Regular Fit, slightly tapered, zipper and hook closure, French pockets, buttoned back pockets, and open length, perfect for a confident appearance a
    Windsor Wollhose 'Sole' graublau shown from the back, made of fine wool twill with a smooth touch, regular fit, slightly tapered legs, zipper and hook closure, French pockets, buttoned back pockets, and open length. 

Für einen souveränen Auftritt: mit
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    • 102
    • 106
  9. Side view of Officine Creative Sneaker 'Vulcan' taupe in velour leather with rounded toe, seven-eye lacing, logo-embossed tongue, leather lining, and studded rubber sole.
    Officine Creative Sneaker 'Vulcan' taupe shown from top and sole view, featuring modern retro design, taupe velour leather, round toe cap, seven-hole lacing, logo-embossed tongue, leather lining, and studded rubber sole.
    Sizes
    • 40.5
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    +3
  10. Side view of Officine Creative Sneaker 'Vulcan' offwhite in finely grained leather with round toe, seven-eyelet lacing, logo-embossed tab, leather lining, and textured rubber sole.
    Officine Creative Sneaker 'Vulcan' offwhite shown from above and side, featuring finely grained leather, rounded toe, seven-eyelet lacing, logo-embossed tongue, leather lining, and studded rubber sole.
    Sizes
    • 40.5
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    +3
  11. Side view of Officine Creative Espadrilles 'Bowline 003' braun in brown supple velour leather with braided bast trim and rubber sole.

Description: Genießen Sie warme Tage mit den handgefertigten Espadrilles von OFFICINE CREATIVE aus leichtem, geschmei
    Top view of Officine Creative Espadrilles 'Bowline 003' braun in brown suede with braided bast trim and flexible rubber sole.

Description: Genießen Sie warme Tage mit den handgefertigten Espadrilles von OFFICINE CREATIVE aus leichtem, geschmeidigem Ve
    Sizes
    • 40.5
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    +4
  12. Side view of Officine Creative Espadrilles 'Bowline 003' beige, handcrafted with soft velour leather, braided bast trim, and flexible rubber sole. 

Genießen Sie warme Tage mit den handgefertigten Espadrilles von OFFICINE CREATIVE aus leichtem, gemschm
    Officine Creative Espadrilles 'Bowline 003' beige shown from top and sole view, made of soft beige velour leather with braided bast trim.

Description:
Genießen Sie warme Tage mit den handgefertigten Espadrilles von OFFICINE CREATIVE aus leichtem, gesc
    Sizes
    • 40.5
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    +4
  13. A man wearing a cream-colored Stone Island jacket with a hood, standing against a dark industrial metal background.
  14. Snow-covered jagged mountain peaks under a cloudy sky with some blue patches visible on the right side.

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    10% WELCOME DISCOUNT

  15. Man wearing a beige shearling jacket, patterned sweater, and red pants standing against a curved wooden wall.

*The discount on the original price will be applied after entering the dress code at checkout and cannot be combined with other promotions. Valid for all items labelled „20% off“.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.