New Arrivals
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New Arrivals
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Discover new styles every day in our men's New Arrivals – from clothing and shoes to accessories. Give your wardrobe a stylish update and find your personal favourites of the season.
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  1. Side view of Axel Arigato Sneaker 'Zane' creme in finely grained leather with suede overlays, round toe, seven-hole lacing, padded collar, terry and leather lining, and flexible gum sole, featuring gold foil branding.
    Axel Arigato Sneaker 'Zane' creme shown from top view and sole view, featuring fine grained leather, suede overlays, round toe, seven-hole lacing, padded collar, terry and leather lining, and flexible gum sole with logo.
    Sizes
    • 40
    • 41
    • 42
    • 43
    • 44
    • 45
    • 46
  2. C.P. Company Short sleeve jumper grey shown from the front, lightweight pure linen knitwear, regular fit with ribbed bands, soft feel, fine knit, small woven label on hem. Lightweight knitwear essential: This stylish short sleeve jumper from C.P. COMPANY
    Close-up top-down view of C.P. Company Short sleeve jumper grey, showing fine knit linen fabric, elasticated ribbed collar, and brand label. Lightweight knitwear essential: This stylish short sleeve jumper from C.P. COMPANY combines soft linen with a time
    Sizes
    • S
    • M
    • L
    • XXL
    • XXXL
  3. Side view of Sebago Loafer 'Portland' dark navy boat shoe in robust leather with slim silhouette, leather laces, decorative stitching, leather lining, and flexible rubber sole, a timeless and comfortable classic.
    Top view of Sebago Loafer 'Portland' dark navy boat shoes showing robust leather, slim silhouette, leather lace, decorative stitched toe, leather lining, and flexible rubber sole.
    Sizes
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    • 44.5
    +3
  4. Front view of Briglia 1949 Shorts 'Garda' sage, made of elasticated cotton twill with zip, button, and pockets.

Summer essential: With their elasticated cotton, the shorts 'Garda' by BRIGLIA 1949 are a stylish key piece for relaxed holidays.
    Alt tag (125 characters max):  
Back view of Briglia 1949 Shorts 'Garda' sage in elasticated cotton twill with buttoned back pockets, photographed straight-on.

Description:  
Summer essential: With their elasticated cotton, the shorts 'Garda' by BRIGL
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  5. Front view of GTA Wollhose 'Davide' dark navy, a classic office pant made of pure virgin wool, tapered fit, regular thigh width, cropped length, with zipper, button, elastic waistband inside, French pockets, back pockets with button, smooth texture, light
    Rear view of GTA Wollhose 'Davide' dark navy, classic tapered fit wool trousers with buttoned back pockets and elastic waistband.

Description: Klassiker für die Office-Garderobe: Die luxuriöse Hose aus reiner Schurwolle von GTA ermöglicht mühelos elegant
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
  6. Front view of GTA Wollhose 'Davide' dunkelgrau meliert, a classic office pant in dark grey melange pure new wool with tapered fit, smooth texture, regular thigh width, shortened leg length, zipper and button closure, elastic inner band, French pockets, ba
    Rear view of GTA Wollhose 'Davide' dunkelgrau meliert, classic office trousers in pure virgin wool with tapered fit, regular thigh width, shortened length, smooth texture, zipper and button closure, elastic inner band, French pockets, small logo detail, a
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
  7. Front view of Closed Jogger pants 'Vigo' dark navy in tapered fit seersucker microfiber with elastic waistband, zip, button, and pockets.

Description: For a casual everyday look: The trousers 'Vigo' by CLOSED are made of summery seersucker material an
    Rear view of Closed Jogger pants 'Vigo' dark navy in tapered fit, lightweight seersucker microfiber with elastic waistband, pleats, and pockets.
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  8. Front view of Vilebrequin Badeshorts 'Moorea' violett swim shorts, made from high-quality microfiber with elastic waistband and drawstring.

Description: Sommer, Sonne, Freiheit: Die Badeshorts 'Moorea' von VILEBREQUIN begleiten Sie stilvoll durch lange T
    Vilebrequin Badeshorts 'Moorea' violett, back view, showing elastic waistband with drawstring, pocket with flap, drainage eyelets, and VILEBREQUIN label, made of high-quality microfiber for comfort and freedom of movement. Sommer, Sonne, Freiheit: Die Bad
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
    +2
  9. Front view of the Santaniello Anzug sand, a slim fit suit in soft pure cotton twill with a two-button jacket and tapered trousers.
    Close-up top-down view of the Santaniello Anzug sand jacket sleeve and front button area, showcasing fine cotton twill fabric and buttons. Lässige Eleganz mit Stil: Dieser Anzug von SANTANIELLO überzeugt mit feinstem Baumwoll-Twill und modernem Design - i
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
  10. Front view of Santaniello Anzug oliv, an olive slim-fit cotton twill suit with soft touch, featuring a two-button jacket with patch pockets and tailored pants with tapered legs.
    Close-up top-down view of the olive Santaniello Anzug oliv jacket sleeve and button details, showcasing fine cotton twill fabric and stitching.
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
  11. Front view of Stone Island Troyer pastellgelb, a slim fit, pastel yellow cotton knit sweater with ribbed collar, zipper, raglan sleeves, and brand badge on upper arm. Vielseitiger Begleiter in der Übergangszeit: Der Troyer von STONE ISLAND wird mit sei
    Stone Island Troyer pastellgelb close-up from above showing ribbed cotton knit collar with black zipper and brand label inside.

Vielseitiger Begleiter in der Übergangszeit: Der Troyer von STONE ISLAND wird mit seinem angenehmen Baumwollstrick zum zeit
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  12. A man wearing a light purple Stone Island jacket and matching pants stands against a curtain backdrop with soft lighting.
  13. Sailboat with dark sails gliding on calm ocean waters at sunset with silhouetted crew and distant coastline.

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  14. Man wearing sunglasses and a beige jacket steering a sailboat on a sunny day with ocean waves in the background.
  15. Close-up of a Jacob Cohen denim jeans label featuring an embroidered brown convertible car, golf club bag, and golf hole with red flag.

*Free shipping applies to deliveries to Germany, Austria, Switzerland, the Netherlands, Denmark, Sweden, and Spain.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.