New Arrivals
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New Arrivals
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Discover new styles every day in our men's New Arrivals – from clothing and shoes to accessories. Give your wardrobe a stylish update and find your personal favourites of the season.
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  1. Front view of 7 for all mankind Jeans 'Slimmy' rauchblau, slim fit with slight taper, light cotton-microfiber blend, subtle used wash, zip fly, five-pocket style with stitched back pockets and small waistband label. Mit sieben Jeans kommt der Mensch gut d
    7 for all mankind Jeans 'Slimmy' rauchblau close-up rear view showing subtle used wash, stitching, back pockets, and logo labels on cotton blend denim. Mit sieben Jeans kommt der Mensch gut durchs Leben – so die Philosophie des Denim-Labels 7 FOR ALL M
    Sizes
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
    • 40
  2. New
    Smart Fabric
    Front view of C.P. Company Jacket 'Goggle Jacket' grey, high-quality microfibre with textured feel, detachable hood with goggle lenses, two-way zip, turn-down collar, flap pockets, button cuffs, garment-dyed. Signature design from C.P. COMPANY: The 'Goggl
    Back view of C.P. Company Jacket 'Goggle Jacket' grey, showing detachable hood with integrated goggle lenses, textured microfibre, regular fit.

Description: Signature design from C.P. COMPANY: The 'Goggle Jacket' makes a futuristic statement with its
    Sizes
    • M
    • L
    • XL
    • XXL
  3. Front view of Dondup Shorts 'Manheim' olive, made from a stretchy linen and lyocell blend, soft and lightweight for summer wear. Enjoy carefree days in the warm weather – the 'Manheim' shorts by DONDUP are the perfect choice for summer outfits. Made from
    Alt tag (125 characters max):
Back view of Dondup Shorts 'Manheim' olive in linen-lyocell blend with buttoned flap pockets, elastic fabric, and regular fit.

Additional description:
Enjoy carefree days in the warm weather – the 'Manheim' shorts by DOND
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 35
  4. Closed Jeans 'Springdale' rauchblau front view, Regular Fit, pure cotton denim, soft feel, authentic used wash, five-pocket style, zip fly, CLOSED label, back patch.
    Closed Jeans 'Springdale' rauchblau shown from the back waist, featuring a black leather patch with 'CLOSED' embossed, denim in pure cotton with soft feel, Regular Fit, slightly tapered, authentic used wash, five-pocket style, zip fly, typical CLOSED web
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  5. New
    Smart Fabric
    Front view of a Brunello Cucinelli Blouson grau meliert, lightweight and elegant with a slim fit, two-way zipper, stand collar, and elastic hem.
    Back view of a Brunello Cucinelli Blouson grau meliert, photographed from behind, showcasing its lightweight, elegant mix of silk, linen, and wool with a slim fit, stand-up collar, elastic hem, and cuffed sleeves. Leicht, edel und mit unverwechselbarer Pr
    Sizes
    • 48
    • 52
    • 54
    • 56
  6. Fabiano Ricci Sneaker navy shown from the side, made of soft, grained Nappa leather with round toe, seven-eyelet elastic lacing for slip-on fit, logo-embossed tongue, mesh lining, removable padded insole, and flexible white rubber sole.
    Fabiano Ricci Sneaker navy shown from top and sole view, made of soft navy nappa leather with elastic laces, round toe, padded mesh lining, and flexible white rubber sole.
    Sizes
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    • 44.5
    +1
  7. Side view of Fabiano Ricci Sneaker weiß in soft, grained white Nappa leather with round toe, elastic seven-eyelet lacing for slip-on effect, logo embossed tab, mesh lining, removable padded insole, and flexible white rubber sole.
    Fabiano Ricci Sneaker weiß shown from top and sole view, made of soft grained leather with round toe, seven-hole elastic lacing, logo-embossed tongue, mesh lining, removable padded insole, and flexible rubber sole.
    Sizes
    • 41
    • 41.5
    • 42
    • 42.5
    • 43
    • 43.5
    • 44
    • 44.5
    +1
  8. New
    Smart Fabric
    Front view of Brunello Cucinelli Outdoorweste navy sleeveless vest with high collar, two-way zipper, soft microfiber, slim fit, and ribbed cuffs.
    Close-up front view of the Brunello Cucinelli Outdoorweste navy, showing a high stand collar, two-way zipper, and soft microfiber fabric. Luxuriöses Layering für die Übergangszeit: Die Weste von BRUNELLO CUCINELLI ergänzt Outdoor-Looks mit eleganter Fu
    Sizes
    • 50
    • 52
    • 54
    • 56
    • 58
  9. New
    Smart Fabric
    Front view of beige Brunello Cucinelli Outdoorweste, slim fit with high stand collar, two-way zipper, pockets, and ribbed cuffs.

Description:  
Luxuriöses Layering für die Übergangszeit: Die Weste von BRUNELLO CUCINELLI ergänzt Outdoor-Looks mit elega
    Close-up front view of the beige Brunello Cucinelli Outdoorweste, showing its high stand-up ribbed collar and zipper with branded pull. Luxuriöses Layering für die Übergangszeit: Die Weste von BRUNELLO CUCINELLI ergänzt Outdoor-Looks mit eleganter Funk
    Sizes
    • 48
    • 50
    • 52
    • 54
    • 56
  10. New
    Smart Fabric
    Brunello Cucinelli Wendeblouson navy/grau front view, navy wind- and water-repellent microfibre jacket with stand-up collar, elastic cuffs and hem, reversible with grey cashmere-silk jersey inside, logo stitching on front. 

Zwei Looks, ein Anspruch: B
    Front view of the Brunello Cucinelli Wendeblouson navy/grau, a reversible jacket with a high collar and zipper, shown in grey with navy interior.

Zwei Looks, ein Anspruch: BRUNELLO CUCINELLI präsentiert mit diesem wind- und wasserabweisenden Blouson e
    Size
    • XL
  11. Front view of Ché Swim shorts 'Baller' navy with elasticated waistband, zip, snap button, and blue-white trim, short retro cut.

Description: The swim shorts 'Baller' by CHÉ give summery vibes and have a short cut in a retro design that makes them a mu
    Ché Swim shorts 'Baller' navy shown from the back, featuring a retro short cut with elasticated waistband, zip and snap button, and zippered back pocket. 

The swim shorts 'Baller' by CHÉ give summery vibes and have a short cut in a retro design that m
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  12. Front view of 04651/ A trip in a bag Sweat shorts black made from soft stretch cotton with elastic waistband and faux fly.

Description: Relaxation all day long: These sweat shorts by 04651/ A TRIP IN A BAG, made from stretch cotton, are soft to the to
    Close-up rear view of 04651/ A trip in a bag Sweat shorts black showing elastic waistband and patch back pocket in soft black cotton.

Relaxation all day long: These sweat shorts by 04651/ A TRIP IN A BAG, made from stretch cotton, are soft to the touc
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
    +2
  13. Front view of 04651/ A trip in a bag Sweat shorts taupe, made from soft stretch cotton with elastic waistband and faux fly.

Relaxation all day long: These sweat shorts by 04651/ A TRIP IN A BAG, made from stretch cotton, are soft to the touch and extr
    Close-up rear view of 04651/ A trip in a bag Sweat shorts taupe showing elastic waistband and patch back pocket, made from soft cotton stretch fabric.

Relaxation all day long: These sweat shorts by 04651/ A TRIP IN A BAG, made from stretch cotton, are
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
    +2
  14. New
    Stellina Capsule
    Stone Island Crew neck sweatshirt 'Stellina' anthracite shown from the front, soft stretchy cotton, regular fit, subtle Stellina stitching.

Understated aesthetic meets precision: The sweatshirt 'Stellina' in stretchy cotton by STONE ISLAND creates a d
    Stone Island Crew neck sweatshirt 'Stellina' anthracite shown from a top-front close-up, featuring stretchy cotton fabric and subtle Stellina stitching. 

Understated aesthetic meets precision: The sweatshirt 'Stellina' in stretchy cotton by STONE ISLA
    Sizes
    • M
    • L
    • XL
    • XXL
    • XXXL
  15. Front view of BRAUN Hamburg Jersey polo shirt dark grey with open collar placket, slim fit, dress-shirt collar, and side vents, made of pure cotton jersey, slightly robust to the touch, sporty style for the new season.
    Close-up front view of the collar and label of the BRAUN Hamburg Jersey polo shirt dark grey, made of pure cotton jersey with a slim fit and open collar placket. Sporty style for the new season: BRAUN HAMBURG has processed pure cotton into fine jersey to
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  16. Front view of a blue BRAUN Hamburg Jersey polo shirt with open shark collar placket, slim fit, and short sleeves.

Sporty style for the new season: BRAUN HAMBURG has processed pure cotton into fine jersey to make this polo shirt with open collar placke
    Close-up from above of BRAUN Hamburg Jersey polo shirt blue showing open collar placket and shark collar in fine cotton jersey.

Sporty style for the new season: BRAUN HAMBURG has processed pure cotton into fine jersey to make this polo shirt with open
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  17. Front view of the BRAUN Hamburg Jersey polo shirt light blue, made of pure cotton jersey, slim fit with dress-shirt collar and open collar placket.

Sporty style for the new season: BRAUN HAMBURG has processed pure cotton into fine jersey to make this
    Close-up front view of BRAUN Hamburg Jersey polo shirt light blue showing dress-shirt collar and open collar placket.

Description: Sporty style for the new season: BRAUN HAMBURG has processed pure cotton into fine jersey to make this polo shirt with o
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  18. Front view of BRAUN Hamburg Jersey-polo shirt white in slim fit with shark collar and open collar placket made of robust cotton jersey.

Description:  
Sporty style for the new season: BRAUN HAMBURG has processed pure cotton into fine jersey to make th
    Close-up front view of the collar and label of the BRAUN Hamburg Jersey-polo shirt white, sporty style with open collar placket.

Description: Sporty style for the new season: BRAUN HAMBURG has processed pure cotton into fine jersey to make this polo shir
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  19. Front view of BRAUN Hamburg Jersey polo shirt black with short sleeves, open collar placket, and shark polo collar in slim fit.

Description: Sporty style for the new season: BRAUN HAMBURG has processed pure cotton into fine jersey to make this polo shirt
    Close-up front view of the BRAUN Hamburg Jersey polo shirt black collar, made of cotton jersey with slim fit and open collar strip.
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  20. Front view of a navy blue BRAUN Hamburg Jersey polo shirt, sporty style with pure cotton jersey, slim fit, dress-shirt collar, open collar placket, and hem with side vents. Sporty style for the new season: BRAUN HAMBURG has processed pure cotton into fine
    Close-up front view of the navy BRAUN Hamburg Jersey polo shirt with dress-shirt collar and open collar placket in fine cotton jersey.

Description: Sporty style for the new season: BRAUN HAMBURG has processed pure cotton into fine jersey to make this
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
    +2
  21. Front view of Briglia 1949 Chinos off-white, slim-fit ankle-length pants with zip, button, French pockets, and back flap pockets.
    Rear view of Briglia 1949 Chinos off-white, ankle-length tapered fit with back pockets and elasticated cotton-tencel fabric.

Maximum comfort meets an elegant silhouette: Summery ease meets timeless aesthetic in these chinos by BRIGLIA 1949.
    Sizes
    • 46
    • 48
    • 50
    • 52
    • 54
    • 56
    • 58
  22. A man wearing a light purple Stone Island jacket and matching pants stands against a curtain backdrop with soft lighting.
  23. Sailboat with dark sails gliding on calm ocean waters at sunset with silhouetted crew and distant coastline.

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  24. Man wearing sunglasses and a beige jacket steering a sailboat on a sunny day with ocean waves in the background.
  25. Close-up of a Jacob Cohen denim jeans label featuring an embroidered brown convertible car, golf club bag, and golf hole with red flag.

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Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.