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Woolrich
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Woolrich
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Since 1830, Woolrich for men has embodied true outdoor tradition – authentic and full of character. From American roots and Italian design culture comes clothing that makes history: functional, iconic, uncompromising. Whether ... arctic winter or urban cold, Woolrich accompanies men through every adventure with style and substance. More Less
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  1. New
    Smart Fabric
    Pre-Fall
    Front view of Woolrich Softshell-Daunenparka schwarz, a slim fit black softshell parka with a high collar, adjustable hood with drawstring, two zippered hand pockets, and a covered two-way zipper, featuring water-repellent, smooth elastic microfiber, warm
    Woolrich Softshell-Daunenparka schwarz shown from the back, featuring a hood, smooth elastic water-repellent microfiber, and warm down filling. Der moderne Softshell-Parka des Traditionslabels MOORER featurt markante Reißverschlüsse, technische Materia
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL
  2. New
    Smart Fabric
    Pre-Fall
    Front view of Woolrich Daunenjacke navy jacket made of wool and microfiber, with light down filling, slim fit, snap button placket, variable collar with button strap, slanted welt pockets, buttoned sleeve cuffs, adjustable waist, quilted smooth lining, an
    Woolrich Daunenjacke navy shown from the back, made of wool and microfiber, lightweight down filling, slim fit, snap button placket, variable collar with button strap, slanted welt pockets, buttoned sleeve cuffs, adjustable waist, quilted smooth lining, t
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  3. New
    Smart Fabric
    Pre-Fall
    Front view of Woolrich Daunenjacke taupe, a slim-fit jacket made of wool and microfiber with light down filling, featuring a snap button placket, adjustable collar with button tab, slanted welt pockets, buttoned sleeve cuffs, adjustable waist, quilted smo
    Close-up front view of Woolrich Daunenjacke taupe showing the collar, snap button placket, and Woolrich label, made of Wolle und Microfaser, leichte Daunenfüllung, Slim Fit, Druckknopfleiste, variabler Kragen mit Knopfriegel, schräge Leistentaschen, Ärmel
    Sizes
    • L
    • XL
    • XXL
    • XXXL
  4. New
    Smart Fabric
    Pre-Fall
    Front view of Woolrich Daunenjacke navy, made of Wolle und Microfaser with leichte Daunenfüllung, Slim Fit, Druckknopfleiste, variabler Kragen mit Knopfriegel, schräge Leistentaschen, Ärmelabschlüsse mit Knopf, regulierbare Taillenweite, gesteppter, glatt
    Close-up front view of Woolrich Daunenjacke navy showing collar, beige label, and snap button placket, made of Wolle und Microfaser, leichte Daunenfüllung, Slim Fit, Druckknopfleiste, variabler Kragen mit Knopfriegel, schräge Leistentaschen, Ärmelabschlüs
    Sizes
    • L
    • XL
    • XXL
    • XXXL
  5. New
    Smart Fabric
    Pre-Fall
    Front view of Woolrich Daunenjacke schwarz, a slim fit black down jacket with functional microfiber (GORE-TEX), wind- and waterproof, breathable, warm down filling, taped seams, robust two-way zipper, buttoned wind flap, high collar with hood, hand-warmin
    Front view of Woolrich Daunenjacke schwarz, a slim fit black down jacket with functional microfiber (GORE-TEX), wind- and waterproof, breathable, warm down filling, taped seams, robust two-way zipper, buttoned wind flap, high collar with hood, hand warmer
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  6. New
    Smart Fabric
    Pre-Fall
    Front view of Woolrich Daunenjacke dark navy with functional microfiber (GORE-TEX), wind- and waterproof, breathable, warm down filling, taped seams, slim fit, sturdy two-way zipper, buttoned wind flap, high collar with hood, hand warming pockets, practic
    Front view of Woolrich Daunenjacke dark navy with funktionale Microfaser (GORE-TEX), wind- und wasserdicht, atmungsaktiv, wärmende Daunenfüllung, getapte Nähte, Slim Fit, robuster Zwei-Wege-Reißverschluss, Windblende mit Knöpfen, hoch schließender Kragen
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
    • XXXL

Woolrich for Men

Authentic Workwear Since 1830


When clothing not only protects, but also tells stories: Woolrich has stood for outdoor fashion & lifestyle since 1830, an impressive heritage that few designer brands can look back on. With this expertise in the background, Woolrich for men combines contemporary designs, global trends and historical identity. Functional, authentic and sophisticated – always with a deep awareness of quality and tradition. Success came quickly thanks to the robust and stylish workwear with chequered shirts, jumpers and weatherproof jackets. The development of synthetic materials finally opened up new avenues for the fashion label and led to the design of sporty, innovative leisurewear for the most demanding requirements. Generations have worn Woolrich, from labourers in the 19th century to city dwellers today. This continuity makes the brand not only unique, but also a symbol of real consistency in a fast-moving world.

American Heritage, Italian Finesse


The success of the brand is founded on a collaborative Italian-American production. All designs for the label have been coming from Italy-based Andrea Cane since the 1990s. The origins and the idea of creating extra resistant and high-quality outdoor fashion, however, dates back to the early 19th Century, when the English immigrant John Rich and his brothers created solid coats of outstanding quality for the local labourers in Plum Run in the US state of Pennsylvania in 1830. Today, an entire town with the name Woolrich exists around the former woollen mill. The brand combines contemporary cuts, global trends and historical identity. Some designs, including the iconic black and red chequered pattern, which is repeatedly used in current collections, date back to around 1850. When Italian trend scouts came across the exclusive coats, Woolrich rose to fame beyond US borders and soon became an international premium provider for outerwear.Thanks to forward-looking strategies and pioneering innovations, Woolrich remains a style-defining brand in the premium segment of outdoor clothing today.


Woolrich for Men in Every Season


Beyond the cold winter months, when Woolrich parkas for men protect you from the cold, Woolrich also offers men lightweight jackets, functional designs and relaxed casual wear for the warmer season. Sometimes the collections are complemented by accessories and shoes. Woolrich accompanies you through all seasons with style and comfort.

Freedom, durability and quality – these are the values that make Woolrich's men's fashion styles so special. Shop the latest styles now at BRAUN Hamburg.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Ghost Pieces

Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

SEACELL

Seacell combines Lyocell with the nurturing power of brown algae from the fjords of Iceland. Rich in minerals and vitamins, the algae release their natural ingredients while worn, nourishing the skin. Sustainably harvested, Seacell ensures maximum comfort and responsibility in the use of raw materials.

Seacell combines Lyocell with the nurturing power of brown algae from the fjords of Iceland. Rich in minerals and vitamins, the algae release their natural ingredients while worn, nourishing the skin. Sustainably harvested, Seacell ensures maximum comfort and responsibility in the use of raw materials.