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Emporio Armani
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Armani: The Milanese luxury label has become a solid entity of the fashion Olympus. Founded in 1981 as the second, more casual line of the legendary designer Giorgio Armani, Emporio Armani men’s fashion brings relaxed Italian ... elegance and effortless glamour to your wardrobe. More Less
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  1. New
    Emporio Armani Smart-casual jacket dark navy shown from the front, lightweight viscose-linen blend with a subtle shine, oversized fit, two-button style, step lapel, classic breast pocket, hip flap pockets, and buttoned cuffs, defined by relaxed elegance a
    Close-up front view of Emporio Armani Smart-casual jacket dark navy in viscose and linen, showing buttons and pockets details. This lightweight smart-casual jacket in viscose and linen with subtle fabric shine by EMPORIO ARMANI is defined by relaxed e
    Emporio Armani Smart-casual jacket dark navy
    €579.00
    Sizes
    • 50
    • 52
    • 54
    • 56
  2. New
    Front view of Emporio Armani Casual shirt grandad collar white, lightweight cotton blend with slight stretch, patch button placket, barrel cuffs, and rounded hem. This lightweight, uncomplicated shirt by EMPORIO ARMANI with a casual grandad collar inte
    Close-up front view of Emporio Armani Casual shirt grandad collar white, showing grandad collar, patch button placket, and smooth cotton blend fabric.
    Emporio Armani Casual shirt grandad collar white
    €339.00
    Sizes
    • M
    • L
    • XL
    • XXL
  3. New
    Front view of Emporio Armani Casual shirt grandad collar dark navy, lightweight cotton-microfibre blend with slight stretch, smooth feel, regular fit, grandad collar, patch button placket, classic barrel cuffs, and slightly rounded hem, perfect for relaxe
    Close-up front view of Emporio Armani Casual shirt grandad collar dark navy, showing grandad collar, patch button placket, and fabric texture. This lightweight, uncomplicated shirt by EMPORIO ARMANI with a casual grandad collar integrates effortlessly
    Emporio Armani Casual shirt grandad collar dark navy
    €339.00
    Sizes
    • M
    • L
    • XL
    • XXL
  4. New
    Front view of Emporio Armani Jeans dunkelgrau in slim fit, dark grey denim with slight wash, five-pocket style, zip fly, metal logos, and leather patch, made from soft, slightly elastic cotton for comfort and timeless casual style. Komfort trifft Sti
    Close-up rear view of Emporio Armani Jeans dunkelgrau showing back pocket with metal logo and leather patch on waistband. Description: Komfort trifft Stil: Die Jeans von EMPORIO ARMANI überzeugt durch angenehmen Tragekomfort und zeitlose Ästhetik für
    Emporio Armani Jeans dark grey
    €239.00
    Sizes
    • 30
    • 31
    • 32
    • 36
    • 38
  5. Front view of Emporio Armani Jeans blue in slim fit with tapered cut, authentic wash, five pockets, and metal logos. Comfort meets style: These jeans by EMPORIO ARMANI have a comfortable feel and a timeless aesthetic for modern casual looks.
    Close-up rear view of Emporio Armani Jeans blue showing denim texture, leather patch, and metal logo on back pocket. Comfort meets style: These jeans by EMPORIO ARMANI have a comfortable feel and a timeless aesthetic for modern casual looks.
    Emporio Armani Jeans blue
    €249.00
    Sizes
    • 30
    • 31
    • 33
    • 34
    • 36
    • 38
  6. Front view of the Emporio Armani Strickblazer 'Icon' anthrazit, a slim fit, two-button jersey blazer with patch pockets and soft lapels. Zwischen formeller Präzision und entspannter Lässigkeit positioniert sich dieses Design aus der Icon Capsule Colle
    Close-up front view of Emporio Armani Strickblazer 'Icon' anthrazit, showing knit texture, two-button slim fit, and lapel details. Zwischen formeller Präzision und entspannter Lässigkeit positioniert sich dieses Design aus der Icon Capsule Collection
    Emporio Armani Knit blazer 'Icon' anthracite
    €469.00
    Sizes
    • 48
    • 50
    • 54
    • 56
  7. Emporio Armani Jeans rauchblau shown from the front, slim fit, very tapered, elastic cotton denim, soft touch, authentic wash, five-pocket style, zip fly, metal logos, leather patch. Komfort trifft Stil: Die Jeans von EMPORIO ARMANI überzeugt durch ang
    Close-up rear view of Emporio Armani Jeans rauchblau showing the back pocket with metal logo and black leather patch. Komfort trifft Stil: Die Jeans von EMPORIO ARMANI überzeugt durch angenehmen Tragekomfort und zeitlose Ästhetik für moderne Casual-Lo
    Emporio Armani Jeans smoky blue
    €219.00
    Sizes
    • 30
    • 31
    • 33
    • 34
    • 36
    • 38
  8. Front view of Emporio Armani Casual Hemd Grandad-Kragen sand, a regular fit shirt with a grandad collar, linen-cotton mix, soft textured fabric, button placket, classic sport cuffs, and slightly rounded hem. It-Piece der kommenden Saison: Dieses Hemd von
    Close-up front view of Emporio Armani Casual Hemd Grandad-Kragen sand, featuring a fine linen-cotton textured fabric, regular fit, Grandad collar, button placket, and soft feel. It-Piece der kommenden Saison: Dieses Hemd von EMPORIO ARMANI setzt auf ein f
    Emporio Armani Casual shirt Grandad collar sand
    €319.00
    Sizes
    • M
    • L
    • XL
    • XXL
  9. Front view of Emporio Armani Kurzarm-Strickpolo navy, a slim fit short-sleeve polo with subtle textured pattern, crafted from microfiber, lyocell, and wool blend, featuring a soft feel, fine knit, structured knit, tailored polo collar, open placket, and c
    Close-up front view of the Emporio Armani Kurzarm-Strickpolo navy, a lightweight short-sleeve knit polo with subtle texture and soft grip. Description: Vielseitiger Begleiter: Das leichte Kurzarm-Strickpolo aus reinem sommerlichen Materialmix mit Baumwol
    Emporio Armani Short sleeve knit polo shirt navy
    €219.00
    Sizes
    • M
    • L
    • XL
    • XXL
  10. Front-facing view of Emporio Armani Kurzarmpullover navy, a slim fit short-sleeve sweater in fine pure cotton structure knit with round neckline, logo-stitching at hem, comfortable ribbed cuffs, and narrow contrast edges. Das Must-have von EMPORIO ARMA
    Close-up front view of the Emporio Armani Kurzarmpullover navy in fine pure cotton structure knit with slim fit, round neckline, logo-stitching at hem, ribbed cuffs, and narrow contrast edges, showcasing its lightly textured feel and refined knit pattern.
    Emporio Armani Short sleeve jumper navy
    €179.00
    Sizes
    • M
    • L
    • XL
    • XXL
  11. Front view of Emporio Armani Rundhalspullover schwarz/grau gemustert, a black and grey patterned round-neck sweater made of pure cotton with a retro knit pattern, fine knit texture, regular fit, logo stitching on the hem, and comfortable ribbed cuffs. Coo
    Close-up front view of the Emporio Armani Rundhalspullover schwarz/grau gemustert showing the round neckline and retro knit pattern in black and gray. Cooles Essential von EMPORIO ARMANI: Mit seinem retroesken Muster wird der Rundhalspullover aus reine
    Emporio Armani Crew neck jumper black/grey patterned
    €269.00
    Sizes
    • L
    • XL
  12. Front view of Emporio Armani Rundhals-T-Shirt schwarz/sand gemustert with retro pattern, slim fit, round neckline, and logo stitching at hem. Dieses T-Shirt mit Rundhalsausschnitt von EMPORIO ARMANI punktet mit retroeskem Muster, hochwertiger Verarbei
    Close-up front view of the Emporio Armani Rundhals-T-Shirt schwarz/sand gemustert showing its retro pattern and round neckline. Dieses T-Shirt mit Rundhalsausschnitt von EMPORIO ARMANI punktet mit retroeskem Muster, hochwertiger Verarbeitung und den a
    Emporio Armani Crew neck T-shirt black/sand patterned
    €159.50
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  13. Emporio Armani Crew neck T-shirt taupe shown from the front, cotton jersey, heavy fabric, regular fit, contrasting crew neck, small rubberised logo on front. This T-shirt by EMPORIO ARMANI features a 'Y2K' design in the form of the generous stitching o
    Emporio Armani Crew neck T-shirt taupe
    €129.50
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  14. Front view of Emporio Armani Wool trousers black, regular fit with straight, short cut, zip and hook fastener, side seam pockets, and jetted back pockets, made from elastic virgin wool with a soft feel, open length, perfect office essential for comfortabl
    Rear view of Emporio Armani Wool trousers black, office essential made of elastic virgin wool, soft feel, regular fit, straight short cut, zip and hook fastener, side seam pockets, jetted back pockets, open length.
    Emporio Armani Wool trousers black
    €519.00
    Sizes
    • 46
    • 48
    • 50
    • 52
  15. Alt tag (125 characters max): Front view of Emporio Armani Jeans dark blue, slim fit with tapered cut, authentic wash, five-pocket style, and metal logos. Additional description: Comfort meets style: These jeans by EMPORIO ARMANI have a comfortable fe
    Close-up rear view of Emporio Armani Jeans dark blue showing the back pocket with metal logo and leather patch on waistband. Comfort meets style: These jeans by EMPORIO ARMANI have a comfortable feel and a timeless aesthetic for modern casual looks.
    Emporio Armani Jeans dark blue
    €219.00
    Sizes
    • 30
    • 31
    • 32
    • 33
    • 34
    • 36
    • 38
  16. Front view of Emporio Armani Blouson grey-green with standing collar, two-way zip, jetted pockets, elastic cuffs and hem, slim fit. Sporty and timeless: This blouson by EMPORIO ARMANI has a casual design that makes it a versatile essential for your wardro
    Emporio Armani Blouson grey-green shown from the back, slim fit with standing collar, elastic cuffs and hem, lightweight cotton-Lyocell blend. Sporty and timeless: This blouson by EMPORIO ARMANI has a casual design that makes it a versatile essential for
    Emporio Armani Blouson grey-green
    €299.00
    Sizes
    • M
    • L
    • XL
    • XXL
  17. Front view of Emporio Armani Jogger pants dark grey in a tapered fit with elasticated waistband, cuffs, French and jetted back pockets.
    Rear view of Emporio Armani Jogger pants dark grey in a slightly textured cotton and Lyocell blend with tapered fit, elasticated waistband, French and jetted back pockets, and elasticated cuffs.
    Emporio Armani Jogger pants dark grey
    €239.00
    Sizes
    • M
    • L
    • XL
  18. Front view of Emporio Armani Strickblazer dunkelgrau meliert, a slim fit knit blazer with five-button closure, patch pockets, and soft textured wool blend fabric. Eleganz trifft moderne Lässigkeit: Der Strickblazer von EMPORIO ARMANI besticht durch sein l
    Front view of Emporio Armani Strickblazer dunkelgrau meliert, a slim fit dark gray knit blazer with a soft wool, viscose, and microfiber blend, featuring a five-button closure, notched lapels, patch hip pockets, and a subtle textured knit pattern in an un
    Emporio Armani Knit blazer dark grey mottled
    €689.00
    Sizes
    • 50
    • 54
  19. Front view of the Emporio Armani Casual Hemd Kent-Kragen grau/schwarz gemustert with a retro pattern, soft lyocell and cotton blend, regular fit, Kent collar, French button placket, classic sport cuffs, and slightly rounded hem. Eyecatcher im Retro-Look:
    Close-up front view of the Emporio Armani Casual Hemd Kent-Kragen grau/schwarz gemustert featuring a retro patterned gray and black shirt with a Kent collar, French button placket, and soft lyocell-cotton mix. Eyecatcher im Retro-Look: Das Hemd von EMPORI
    Emporio Armani Casual shirt Kent collar grey/black patterned
    €249.00
    Sizes
    • M
    • L
    • XL
    • XXL
  20. Front view of Emporio Armani Velourslederjacke taupe, a slim fit taupe suede jacket with hood, five-button placket, chest pocket, zipper pockets, raglan sleeves, elastic cuffs, and adjustable hem. Urban allrounder crafted from soft goat leather with a pra
    Back view of Emporio Armani Velourslederjacke taupe in soft goat suede with hood, slim fit, elastic cuffs, and raglan sleeves, ideal for casual looks. Urbaner Allrounder with five-button placket, adjustable hem, chest pocket with button, zipper front pock
    Emporio Armani Suede jacket taupe
    €1,449.00
    Sizes
    • 50
    • 52
    • 54
    • 56
  21. Front view of Emporio Armani Kurzarmpullover dunkelgrau, a slim fit short-sleeve sweater with elegant textured knit, round neckline, ribbed cuffs, and subtle logo stitching made from a viscose and microfiber blend, showcasing a fine structure and lightly
    Emporio Armani Kurzarmpullover dunkelgrau shown from above, featuring elegant textured knit, round neckline, ribbed cuffs, logo stitching, slim fit, and viscose-microfiber blend. Facettenreicher Hingucker: Der Kurzarmpullover von EMPORIO ARMANI überzeugt
    Emporio Armani Short sleeve jumper dark grey
    €249.00
    Sizes
    • M
    • L
    • XL
    • XXL
    • XXXL
  22. Front view of Emporio Armani Short sleeve jumper navy in fine textured pure virgin wool with crew neck and ribbed bands. Versatile companion: This lightweight short sleeve jumper in pure virgin wool by EMPORIO ARMANI has a subtle textured pattern and
    Close-up front top view of Emporio Armani Short sleeve jumper navy showing ribbed crew neck and textured fine knit pattern. Versatile companion: This lightweight short sleeve jumper in pure virgin wool by EMPORIO ARMANI has a subtle textured pattern a
    Emporio Armani Short sleeve jumper navy
    €189.50
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  23. Alt tag (125 characters max): Front view of Emporio Armani Crew neck jumper beige with short sleeves, textured knit, and ribbed bands in pure virgin wool. Detailed description: Versatile companion: This lightweight short sleeve jumper in pure virgin
    Emporio Armani Crew neck jumper beige shown from a top close-up view, highlighting the textured knit and ribbed bands. Versatile companion: This lightweight short sleeve jumper in pure virgin wool by EMPORIO ARMANI has a subtle textured pattern and is
    Emporio Armani Crew neck jumper beige
    €189.50
    Sizes
    • S
    • M
    • L
    • XL
    • XXL
  24. Front view of Emporio Armani Strickjacke dunkelgrau cardigan with tonal herringbone knit, concealed two-way zipper, stand collar, and logo stitching. Description: Für alle, die dezente Details und stilvolles Design schätzen: Diese Strickjacke von EMPO
    Emporio Armani Strickjacke dunkelgrau close-up from above showing fine herringbone knit, tonal logo stitching, concealed zipper, and ribbed collar. Für alle, die dezente Details und stilvolles Design schätzen: Diese Strickjacke von EMPORIO ARMANI komb
    Emporio Armani Cardigan dark grey
    €379.00
    Sizes
    • M
    • L
    • XL
    • XXL
  25. Emporio Armani Polo shirt sage shown from the front, classic casual design in piqué cotton with chest label stitching, regular fit, side vents.
    Close-up front view of the Emporio Armani Polo shirt sage, showing the classic collar, two buttons, and label stitching on the chest. A versatile classic for sporty looks: This polo shirt by EMPORIO ARMANI has a timeless, casual design. Piqué jersey made
    Emporio Armani Polo shirt sage
    €119.50
    Sizes
    • S
    • XL
    • XXL
  26. Emporio Armani Poloshirt offwhite shown from the front, featuring a classic polo collar, label stitching on chest, short sleeves, side hem slits, made from pure cotton piqué jersey with a slightly textured feel, regular fit. Vielseitiger Klassiker für spo
    Close-up front view of Emporio Armani Poloshirt offwhite showing classic polo collar, buttons, and label stitching, made of pure cotton piqué jersey with regular fit and side slits. Vielseitiger Klassiker für sportive Looks: Das Poloshirt von EMPORIO ARMA
    Emporio Armani Polo shirt off-white
    €119.50
    Sizes
    • M
    • XL
    • XXL
  27. Emporio Armani Polo shirt navy shown from the front, a timeless, casual piqué jersey made of pure cotton with regular fit, classic collar, label stitching on the chest, and hem with side vents. A versatile classic for sporty looks: This polo shirt by EMPO
    Close-up front view of the Emporio Armani Polo shirt navy showing the classic collar, two buttons, and label stitching on the chest. A versatile classic for sporty looks: This polo shirt by EMPORIO ARMANI has a timeless, casual design. Piqué jersey made o
    Emporio Armani Polo shirt navy
    €119.50
    Sizes
    • L
    • XL
    • XXL
  28. Front view of Emporio Armani Rundhalspullover schwarz/dunkelgrau gemustert, a lightweight pure new wool crewneck sweater with a soft touch, fine knit pattern, regular fit, ribbed cuffs, and hem label. Description: Vielseitiges Essential: Mit seinem ze
    Close-up front view of Emporio Armani Rundhalspullover schwarz/dunkelgrau gemustert, a lightweight pure wool crewneck sweater with soft texture, fine knit, regular fit, ribbed cuffs, and woven label at hem. Vielseitiges Essential: Mit seinem zeitlose
    Emporio Armani Crew neck jumper black/dark grey patterned
    €269.00
    Sizes
    • M
    • L
    • XL
  29. Front view of Emporio Armani Rundhalspullover schwarz, a lightweight black crewneck sweater in pure virgin wool with subtle textured knit pattern, regular fit, soft touch, ribbed cuffs, and hem label. Vielseitiger Begleiter: Der leichte Rundhalspullove
    Close-up front view of the Emporio Armani Rundhalspullover schwarz, a lightweight black crewneck sweater made of pure new wool with a subtle textured knit pattern, soft touch, regular fit, ribbed collar and cuffs, and a woven label at the hem. Vielseitige
    Emporio Armani Crew neck jumper black
    €239.00
    Sizes
    • M
    • L
    • XL
    • XXL
  30. Front view of Emporio Armani Rundhalspullover rauchblau, a lightweight pure new wool crewneck sweater with subtle diamond texture, regular fit, soft feel, fine knit, ribbed cuffs, and hem label. Vielseitiger Begleiter: Der leichte Rundhalspullover aus
    Close-up front view of the Emporio Armani Rundhalspullover rauchblau in light pure wool with subtle diamond texture, round neckline, ribbed cuffs, and branded label at hem. Vielseitiger Begleiter: Der leichte Rundhalspullover aus reiner Schurwolle vo
    Emporio Armani Crew neck jumper smoky blue
    €239.00
    Sizes
    • M
    • XL
    • XXL
  31. Front view of the Emporio Armani Rundhalspullover graubraun, a versatile lightweight round-neck sweater in pure new wool with a subtle textured knit pattern, soft feel, regular fit, ribbed cuffs, and woven label at the hem. Vielseitiger Begleiter: Der
    Close-up front view of the Emporio Armani Rundhalspullover graubraun, a lightweight pure new wool crewneck sweater with a subtle textured knit pattern, soft touch, regular fit, ribbed collar and cuffs, and a sewn-in hem label. Vielseitiger Begleiter: Der
    Emporio Armani Crew neck jumper grey-brown
    €239.00
    Sizes
    • M
    • L
    • XL
  32. Emporio Armani T-Shirt navy/grau front view, navy blue with gray contrast round neckline and sleeve cuffs, soft modal, silk, microfiber blend, regular fit, web label at hem. Sportives Essential: Das T-Shirt von EMPORIO ARMANI begeistert mit seinem besonde
    Emporio Armani T-Shirt navy/grau shown from a close-up top-down view, featuring a soft modal, silk, and microfiber blend with a regular fit, contrasting round neckline, and web label at the hem. Sportives Essential: Das T-Shirt von EMPORIO ARMANI begeiste
    Emporio Armani T-Shirt navy/grey
    €149.50
    Sizes
    • XXL
    • XXXL

  33. Presence & Perfection

    Unmistakable yet understated: Emporio Armani stands for natural elegance that results from the perfect balance between simplicity and sophistication – a style that does not try to impress, but convinces with its perfect design language.

Emporio Armani for Men

Armani is more than just a fashion label, Armani is personality. A genuine self-made entrepreneur, Giorgio Armani found his way into the world of fashion as a young man through jobs as a window dresser and men's fashion salesman after quitting medical school and after military service. After his designs for some notable Italian labels were celebrated by the international press, his partner of many years, Sergio Galeotti, persuaded him in the 1970s to set up his own design studio and his own brand. Armani has long since literally become an empire with numerous sidelines, including Emporio Armani. Nevertheless, Armani is one of the few big stars in the fashion universe that has remained a family business. Until his death in September 2025, Giorgio Armani was the sole shareholder of his brand, which includes various family members in key positions of responsibility.

“Giorgio Armani exuded a pleasant aura, incredible warmth and friendliness, but also clarity.
You could sense that something great had entered the room.”


Lars Braun (F.A.Z., September 2025)

Once the success story of Armani began, there was no stopping it: After Italy and Europe, it tapped into the USA and Chinese markets. During the 1980s the first Armani perfume was created in collaboration with L'Oréal and it became one of the most successful fragrances of the time. Collections e.g. with accessories, swimwear, jeans and underwear followed. During the same decade, Armani provided clothes for movies such as 'American Gigolo' and 'The Untouchables' that became classics in their own right. Even extensive advertising campaigns and collaborations with stars like Victoria and David Beckham, Cristiano Ronaldo, Rafael Nadal and singer Shawn Mendes were not just unmissable but pioneering too. With the exclusive Emporio Armani boutiques, the Armani empire now includes around 300 stores all over the world.

Along with Giorgio Armani for men, Emporio Armani is a unique ready-to-wear line that was designed by Giorgio Armani himself. At the pinnacle of design, collections from Emporio Armani are wearable, high-quality, stylish and always have their finger on the pulse. You can find a wide range of Emporio Armani essentials here at BRAUN Hamburg: Summery slim fit shirts made of comfortable jersey, knitwear and T-shirts that enhance every style with natural elegance and nonchalant luxury. Discover Emporio Armani for men online in our shop.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

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C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

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Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

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Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

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Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

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Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

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Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

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Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

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Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

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Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

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Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

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Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

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007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

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Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.