A Multicolour Dream: Barrow for Men
Barrow’s trademark symbol is the three-eyed vampire smiley – ruling out any confusion. Barrow celebrates 90s style in all the colours of the rainbow. The digital natives’ casual streetwear is made of up of features like batik, fleece, graffiti, nylon, flannel, oversized and neon. Barrow men’s fashion expresses the desire for individuality, creativity and authenticity. The non-conformist styles in turn create a code for a kind of club for like-minded people and the concept has been well received.
The team of designers behind Barrow are secretive and like to remain anonymous. Although we know that fashion entrepreneur Dario Daddato and his umbrella brand are behind the young Italian label, only so much is revealed about his creative team where international experience in the fashion industry and in the digital world come together. The multi-colour styles are made of freedom of thought, eclecticism and design awareness. With a little backing from stars like Miley Cyrus and a collaboration with Italian rapper Sfera Ebbasta, Barrow achieved record success in the pandemic year 2020.
High quality standards are another USP. Barrow sweatshirts, T-shirts, polos and sweatpants are made exclusively in Italy. The production of fabrics, special dyes and refinements are subject to the highest standards. Discover cool street styles from the latest Barrow Men collection here at BRAUN Hamburg.