Zimmerli
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If you are looking for underwear that fits perfectly and offers maximum comfort, Zimmerli for men is the first choice. The finest materials, precise workmanship and Swiss craftsmanship meet the highest standards for the textiles ... that are closest to our bodies. More Less
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Zimmerli Underwear for Men

Where luxury meets comfort, the result is men’s underwear of uncompromising quality. Zimmerli for men caters to the discerning gentleman who values exquisite materials and a perfect fit. Just as in the days of the company’s founding, Zimmerli still processes precious fabrics by hand today. Perfect and consistent refinement quality can only be ensured through an ideal combination of industrial and traditional production. Zimmerli continues to manufacture men’s underwear in its own Swiss workshop.

It all began in 1866 with a hand-operated knitting machine. Founder Ida Pauline Zimmerli taught herself how to use it, setting the stage for the successful company. First, there was a dedicated factory building in Aarburg, Switzerland, followed by expansion to Paris, and eventually to the USA – thanks in no small part to the entrepreneurial spirit of her son, Oscar Zimmerli. It is to him, and to the outstanding quality of Zimmerli men’s underwear, that not only numerous awards but also worldwide growth are owed.

What Sets Zimmerli Men’s Underwear Apart

The high level of flawless craftsmanship has been carried forward into the modern era with Zimmerli men’s undershirts and underwear. It’s not only about perfect fit, durability, and softness. The "Made in Green" standard additionally guarantees environmentally friendly, pollutant-free production under safe and socially responsible working conditions.

Why Zimmerli men’s underwear is so special:

  • Careful material selection of the finest cotton
  • Responsibility: environmentally friendly and ethical production
  • Perfect craftsmanship: manual work steps, optimal fit, durable
  • Timeless design that blends seamlessly into everyday life
  • Comfort in every situation: soft, breathable, free of harmful substances

Highest Swiss Quality


Zimmerli men’s underwear has stood for over 150 years as a symbol of premium quality, timeless elegance, and unparalleled comfort. Each piece is manufactured in Switzerland and meets the high demands of the sustainable "Made in Green" label. The quality lies in the selection of the finest materials. High-quality cotton is spun into lightweight jersey and partially mercerised. This process gives the natural material shine and strength. Hand-picked Sea Island cotton grows only in select regions; its long fibers provide a smooth surface, exceptional durability, and a silky wearing experience.

Zimmerli for Men: Perfect Fit and Ultimate Comfort


Fit and craftsmanship are equally crucial. Zimmerli men’s underwear fits precisely, retains its shape, and is comfortable without constriction – whether briefs, boxer shorts, or undershirts. Fine seams and subtly elegant cuts ensure that every garment can be worn perfectly under both suits and casual clothing.

With Zimmerli, you have men’s undershirts, boxer shorts, and briefs at hand that are not only functional but also aesthetically pleasing and long-lasting. The tradition of artisanal manufacturing, high-quality workmanship, and focus on the finest fabrics make Zimmerli one of the leading brands for men’s underwear. Choose Zimmerli men’s underwear if you value style, comfort, and Swiss craftsmanship – because nothing less than perfection should touch the skin.

*The extra discount on the already reduced price will be applied after entering the code EXTRA20 at checkout and cannot be combined with other promotions. Valid for all items marked 'extra 20% off'.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.