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Sebago
The story of Sebago for men began in 1946 in the US state of Maine, when Daniel J. Wellehan and his partners founded the brand. The first penny loafer, hand-sewn in the traditional style, became a bestseller. With its classic boat
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shoes – the 'Docksides' of 1970 – Sebago created a footwear icon, which today stands as a symbol of a maritime lifestyle blending craftsmanship, sailing and timeless elegance.
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Sebago for Men
Some brands redefine an entire category. Sebago for men is one such brand. It stands not only for a shoe, but for a lifestyle that combines the elegance of the New England coast with the timeless aesthetics of maritime heritage. Since 1946, Sebago has been making premium footwear born out of the need to combine functionality and unparalleled style.
How did Sebago for men come about?
Daniel J. Wellehan had already successfully run five shoe shops when he took the plunge and founded his own shoe factory together with two partners, William Beaudoin and Joseph Cordeau. The company's name was inspired by a nearby lake, whose name means ‘great waters’ in the local language. In 1946, the year the company was founded, the first Sebago slipper for men was created in Westbrook, Maine: a hand-sewn penny loafer that quickly became the brand's bestseller.
What are the characteristics of Sebago shoes for men?
Sebago's identity for men is inextricably linked to the American state of Maine and its ‘great waters’ – the literal meaning of the indigenous name Sebago. The shoes were designed for men who appreciate life at sea as much as they appreciate looking smart on land.
Sebago men's shoes are based on five pillars of perfection:
- Craftsmanship: Many models, especially the iconic Sebago loafers for men, are made using Blake stitching. This means that the leather encloses the footbed, offering unparalleled comfort and, above all, lightness that you can feel immediately.
- Premium materials: Only fine leather, whether the finest smooth leather or luxurious suede, finds its way into the collections. These materials are not only visually appealing, but also develop a distinctive patina over time that tells the individual story of its wearer.
- High-quality details: A typical penny strap on the Sebago penny loafer for men or a horsebit detail on the horsebit loafer, a leather outsole, a toe cap with decorative stitching and pleats, and a heel with rubber reinforcement characterise the models.
- Timeless design: Sebago shoes for men are not seasonal styles, but timeless icons. Their lines are classic and consistent, making them the ideal partner for a sophisticated, curated wardrobe.
- The colours: Timeless tones characterise the brand's models. From classic black to warm brown shades, everything is represented.
In the fast-paced world of fashion, the timelessness of Sebago shoes for men makes a statement. The clean design language allows the men's shoes to be easily combined with high-quality pieces from other designer clothing lines for men – from Italian bespoke tailoring to Scandinavian minimalism. Discover the brand's various products in the BRAUN Hamburg online shop and buy a shoe that will last a lifetime.
