Marni: Expressive Designs for Men
Marni – the quintessence of innovative, intelligent high fashion. Founded in 1994 by Consuelo Castiglioni and her husband Gianni and named after her sister Marni, the label won over the fashion world with its colourful styles that bring together and contrast patterns, shapes and materials in ways that haven’t been seen before. Initially the styles were just for women, with the first men’s line created in 2002. The range was also expanded by accessories and fragrances. Marni boutiques can be found all over the world, for example, in Tokyo, Munich, New York, Paris, Rome and London. Francesco Risso has been Creative Director of the Milan-based brand since 2016, the Castiglioni family having retired for personal reasons. However, the initial iconic designs are still part of the collections, both as originals and in the form of quotations.
Risso, who used to work for Prada, successfully managed to both internalise and renew Marni’s DNA without having to reinvent it. As a child, the eccentric top designer used to steal his siblings’ clothes from the wardrobe and altered them to fit him. He was certain early on that he wanted to study fashion – it was an opportunity for a rather uncommunicative young person to express himself. He was able to brilliantly combine and mix the old and the new for Marni, always coming up with something unexpected. For him, joy and wit are what makes fashion. Being a forward thinker, he is also concerned with sustainability, so he is always working away on sustainable production. Although the plan was for Marni to be a secondary line of the fur company belonging to Gianni Castiglioni’s father, the brand stopped using fur a long time ago and has replaced it with organic cotton and recycled polyester.
You can find jumpers and sweatshirts, coats and jackets, trousers, shirts and T-shirts, as well as accessories like scarves, for men from the Milanese label here in the BRAUN Hamburg online shop. The collections feature bright colours as well as classic, elegant shades like blue or black. Striped, painted or printed: The unusual, sometimes extravagant designs can be worn with shoes like moccasins or sandals to create confident statement styles. Whether you prefer an expressive overall picture or want to add an eye-catching detail to jeans and sneakers – shop your new Marni style here online or in our Kaisergalerie Store in Hamburg.