Cashmere in its purest form
A label that is entirely dedicated to cashmere – that is what sets the brand Lisa Yang for men apart. Whether it's a round-neck jumper, a slipover or a cardigan made from this material, these garments are a highlight season after season. With its subtle colours and understated style, the Stockholm-based brand appeals to men all over the world. Let yourself be inspired by the special charm of these garments.
How did Lisa Yang for men come about?
The label was founded in 2014, and it was clear from the outset that the brand would focus on cashmere fabric. This is because it is one of the finest natural materials in the world, and demand for products made from this luxury material is high. Outstanding craftsmanship, a love of design and detail, and a love of the environment are Lisa Yang's top priorities.
How does Lisa Yang produce her cashmere styles?
The brand maintains close relationships with its producers, and the cashmere comes from Mongolia, as is customary. Regular visits and close contact with suppliers are essential for the label to ensure quality. Lisa Yang for men pays attention to high standards throughout the process, from extracting the fabric from the undercoat of the cashmere goat to its manufacturing. The brand complies with the GOTS (Global Organic Textile Standard) guidelines.
What do Lisa Yang's menswear collections stand for?
Founded in Stockholm, they reflect a combination of Nordic minimalism and an international demand for premium quality. There are no superfluous details, eye-catching logos or garish patterns. Instead, the Lisa Yang for men collection focuses on understated elegance, precise cuts and harmonious colour schemes ranging from brown to blue, grey and beige. More striking shades and mottled styles may be added seasonally.
Lisa Yang's men's collections impress with both style and functionality. Cashmere is breathable, regulates body temperature and offers unparalleled comfort. The garments retain their shape thanks to the high quality of the materials and careful workmanship.
What styles does Lisa Yang offer for men?
Crew neck jumpers in neutral tones are just as stylish as V-neck styles or slipovers, which can be worn over a designer shirt for men or T-shirt. Cardigans expand the possibilities for skilful layering, while accessories such as Lisa Yang beanies and scarves round off the collection. Each piece is designed to be versatile without compromising on simplicity and elegance – true essentials. Wear a Lisa Yang jumper with designer wool trousers for men, a high-quality coat and modern leather loafers.
What do the sizes mean at Lisa Yang for men?
Lisa Yang cardigans, cashmere jumpers and other garments are marked with three numbers to indicate their size. The number three stands for European sizes S-M, the number four for M-L and the number five for L-XL. The brand's sizes therefore each comprise two measurements.
How do I care for Lisa Yang garments for men?
Pilling can occur with frequent use and is unavoidable due to natural friction. You can easily brush out the bobbles with a cashmere comb. Your garment from Lisa Yang for men does not need to be washed after every wear. Airing it out is usually sufficient. To protect fine fabrics, you should handwash them and use a special cashmere detergent to avoid putting too much strain on the fibres. When machine washing, be sure to select a gentle or wool cycle without spinning. If the product has stains, take it to a professional cleaner.
After washing, lay the cashmere garment from Lisa Yang flat on a towel, roll it up, press it gently and then leave it to dry in a well-ventilated place. Textiles made from this material should not be hung up.
Discover Lisa Yang and the latest collections in the BRAUN Hamburg online shop and let yourself be won over by the finest cashmere.
