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Timeless & Authentic: Jeans

Cool, genuine and always making a statement – jeans tell stories of freedom and self-confidence. Whether worn in a relaxed combination or masterfully staged, they are the garment that transcends boundaries and connects generations.

Stefan Brandt
  • Front view of 04651/ A trip in a bag Rollkragenpullover 'Mouline Cable Turtle' graugrün meliert, a gray-green melange turtleneck sweater with chunky cable knit, ribbed collar and cuffs, regular fit. Luxuriöser Komfort in modernem Design für kalte Winte

    04651/ A trip in a bag Turtleneck jumper 'Mouline Cable Turtle' grey-green mottled

    €849.00
  • Front view of the 04651/ A trip in a bag Casual Hemd 'Rustic Shirt' Kent-Kragen dunkelgrau, a long-sleeve dark gray brushed cotton shirt with button closure and chest pocket. Lässiger Stil trifft auf Komfort: Das 'Rustic Shirt' von 04651/ A TRIP IN A B

    04651/ A trip in a bag Casual shirt 'Rustic Shirt' Kent collar brown

    €199.50
  • Front view of the 04651/ A trip in a bag Mantel 'Travel Coat' oliv, a lightweight olive green coat with hood, flap pockets, and windproof, water-repellent microfiber fabric. Praktisch unterwegs mit 04651/ A TRIP IN A BAG: Mit diesem leichten Mantel a

    04651/ A trip in a bag Coat 'Travel Coat' olive

    €799.00
  • Front view of the 04651/ A trip in a bag Cord Bucket Hat creme made of soft pure cotton cord with narrow brim, fleece lining, small web label, and slightly elastic quality, presented as a stylish accessory for the upcoming season.

    04651/ A trip in a bag Corduroy bucket hat cream

    €109.50
  • Front view of 04651/ A trip in a bag Mock Neck Pullover 'Foggy Mock' offwhite in pure wool with soft feel, medium knit, rib pattern, garment dyed, slim fit, stand-up collar, and ribbed cuffs. Hochwertiger Tragekomfort mit lässigem Stil – der vielseitig ko

    04651/ A trip in a bag Mock neck jumper 'Foggy Mock' off-white

    €399.00
  • Front view of 04651/ A trip in a bag Rundhals-Longsleeve 'If Tee' schwarz, a black oversized long-sleeve jersey with round neckline. Das unkomplizierte 'IF Tee' Longsleeve von 04651/ A TRIP IN A BAG ist als Basic aus der neuen Saison nicht wegzudenken

    04651/ A trip in a bag Crew neck long sleeve 'If Tee' black

    €149.50
  • Front view of the 04651/ A trip in a bag Troyer 'Cw Quarter Zip' creme, a soft fleece Troyer with wool-cotton blend, regular fit, zip collar, ribbed cuffs, jersey inner side, and side seam label. Lässig durch die Übergangszeit: Der Troyer von 04651/ A TRI

    04651/ A trip in a bag Half-zip jumper 'Cw Quarter Zip' cream

    €299.00
  • Front view of the 04651/ A trip in a bag Rundhals-Longsleeve 'If Tee' altrosa, a soft pink oversized long-sleeve shirt made of elastic cotton jersey with a round neckline, heavy quality fabric, soft touch, and a side seam web label. The uncomplicated 'IF

    04651/ A trip in a bag Crew neck long sleeve 'If Tee' antique pink

    €149.50

New in: Emporio Armani

A touch of elegance, but not without Italian nonchalance. Emporio Armani is fashion that exudes style awareness in every situation. Discover the new autumn collection, which makes it easy to put together whole looks.

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04651/ A trip in a bag
  • Front view of the 04651/ A trip in a bag Flanellhemd Kent-Kragen braun/anthrazit/creme kariert, a casual cotton twill flannel shirt with soft touch, regular fit, Kent collar, French button placket, classic sport cuffs, and rounded hem, perfect for autumn.

    04651/ A trip in a bag Flannel shirt Kent collar brown/anthracite/cream checked

    €219.00
  • 04651/ A trip in a bag Weekender '3-Day Bag' sand

    04651/ A trip in a bag Weekender '3-Day Bag' sand

    €749.00
  • 04651/ A trip in a bag 'Terry' shorts brown

    04651/ A trip in a bag 'Terry' shorts brown

    €139.50
  • 04651/ A trip in a bag Seersucker overshirt navy

    04651/ A trip in a bag Seersucker overshirt navy

    €479.00
  • 04651/ A trip in a bag Piqué shirt slim collar light blue

    04651/ A trip in a bag Piqué shirt slim collar light blue

    €179.50
  • 04651/ A trip in a bag Weekender '3-Day Bag' anthracite

    04651/ A trip in a bag Weekender '3-Day Bag' anthracite

    €749.00
  • Front view of a classic white 04651/ A trip in a bag Oxford-Hemd Kent-Kragen weiß made from pure cotton, featuring a soft touch, Regular Fit, Kent collar, French button placket, classic sport cuffs, and rounded hem. Dieses klassisch schlichte Oxford-He

    04651/ A trip in a bag Oxford shirt Kent collar white

    €199.50
  • 04651/ A trip in a bag Fleece cargo shorts 'Oyster' grey

    04651/ A trip in a bag Fleece cargo shorts 'Oyster' grey

    €169.50
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BRAUN Hamburg: Designer Fashion for Men


Welcome to the World of BRAUN Hamburg


Style that emphasises your personality: discover designer men's fashion at BRAUN Hamburg. Our online shop for business looks as well as streetwear from more than 140 nationally and internationally recognised designer brands for men gives you a consistently special fashion experience. Benefit online from our curated selection of luxury menswear every season.


Menswear that Shapes Generations


When it comes to luxury fashion for men, we have been a true institution as a family business for more than 90 years. Since 1937, the flagship shop in Mönckebergstraße has been known to every Hamburg inhabitant as the exclusive men's outfitter BRAUN. Today, BRAUN Hamburg is deeply rooted in the heart of the Hanseatic city with three stores and is on course for international growth with its online shop. With our high-class range of designer clothing for men, we are virtually unrivalled in Germany and Europe. As a luxury menswear retailer, we ship designer clothing for men from Hamburg all over the world.

Customers Trust Men's Designer Fashion at BRAUN Hamburg


Our exclusive range offers fashion-conscious men exceptional access to both trendy and established menswear designers: every season, the experts in our buying team put together a hand-picked selection that perfectly meets the individual style and demands of you as a customer. "I see it as my duty to select the best for our customers, because every collection has its strengths," emphasises owner Lars Braun, who is the third generation of his family to run the company of the same name.

That's why you benefit from our personalised selection:

  • We maintain special connections to the creative minds within the textile industry.

  • We are inspired by the spirit of fashion creators, the zeitgeist and the needs of our customers in the designer menswear sector.

  • We offer men's luxury fashion that is perfectly tailored to your style and requirements – without compromising on fit, aesthetics or quality.

  • Our exclusive portfolio reflects our in-depth expertise in men's designer fashion. Both the timeless and innovative styles meet the highest standards when it comes to luxury designer fashion for men.


Order Designer Fashion for Men Online


The special range and the distinctive service concept have made BRAUN Hamburg unique for customers over the years. Designer menswear has found an exclusive home here. You can find inspiration in our award-winning online shop as well as in our Hamburg stores – and discover new favourite pieces for yourself.

Your style, your rule: here in the online shop you will find designer fashion for men in groundbreaking designs and outstanding workmanship, with which you can emphasise the exclusivity and uniqueness of your personality. If you want to make a fashion statement, you'll always have your finger on the cutting edge with the latest creations from our range. If you prefer classic elegance and everlasting luxury fashion for men that combines style and quality, you will find timeless collections that will remain relevant for many years to come. Whatever you decide: each individual style tells its own story and adds something special to your look. Here you can order designer menswear online that is sure to leave a lasting expression.

*The extra discount on the already reduced price will be applied after entering the code SALEONSALE at checkout and cannot be combined with other promotions. Valid until and including 31 August 2025 for all items marked 'extra 20% off'.

Maison Kitsuné x Chimi

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

C.P. Company: The Metropolis Series

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

Original Classic: Mackintosh Coats

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

Jacob Cohen: Limited Edition Jeans

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

Stone Island Stellina

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

Smart Fabrics

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

Selected: Personal recommendations from Lars Braun

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

Collections for Kids

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

Handcrafted

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

Stone Island Ghost Pieces

Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

Stone Island Exclusively for BRAUN Hamburg

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

Stone Island Closed Loop Project

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

Exclusively at BRAUN Hamburg

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

007 Golden Year Capsule Collection

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

This collection by Orlebar Brown was created to mark the anniversary of the two legendary James Bond films 'Goldfinger' (1964) and 'The Man with the Golden Gun' (1974): With casual styles such as swim shorts and polo shirts, the label celebrates iconic looks and reinvents them in its own modern way.

Tom Ford Private Collection

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

BRAUN Hamburg is one of the few online shops to offer the exclusive Private Collection – a collection that takes design and quality to a new level. Treat yourself to an accessory that goes far beyond its functional use – a symbol of exclusivity that will remind you of this with every glance.

Sea Island Cotton

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.

Exclusive West Indian Sea Island Cotton stands out for its exceptional softness, subtle sheen, and remarkable durability. Carefully harvested in the Caribbean, Moorer transforms this rare cotton into stylish sports and casual wear that perfectly blend elegance with comfort.