Marcelo Burlon County of Milan for Men
Marcelo Burlon: An Autodidactic Multitalent
From Club-Kid to Star Designer: Marcelo Burlon and his eponymous fashion label, known for confident streetwear, are on a steep rise. The DJ, party organizer, restaurateur, photographer, and creative director never learned his craft through formal education or university; he's self-taught. A creative mind whose restlessness consistently produces unique designs. Marcelo Burlon for men is proof that confident fashion emerges from culture and art. What may seem like a disadvantage to outsiders is Burlon's greatest advantage. He understands the consumers, the partygoers, of which he is a part. But before Marcelo Burlon men's sweaters, accessories, and Marcelo Burlon men's hoodies were designed, there was an essential starting it all. Printed Marcelo Burlon T-shirts that expressed his innermost thoughts set everything in motion. Snakes and feathers as hippie elements – relics from his childhood – served as motifs for his self-designed clothing. The production numbers of his shirts grew rapidly. He broke through with a T-shirt design worn by a well-known rapper in his music video. For the native Argentine, the boundaries between music and fashion are fluid. He skillfully operates in both worlds – and with success. As a DJ, he travels the world, performing in the trendiest clubs in metropolises. Burlon is considered a jack of all trades and a visionary, using his creative abilities to uniquely unite fashion and music cultures.
Did You Already Know? The Key-Wings Shirt, a Marcelo Burlon men's T-shirt, is considered an iconic It-piece of the brand. It features a feather print that runs from the crew neckline over the shirt's shoulders with short sleeves and represents the original design that marked the beginning of Marcelo Burlon's success story.
Where Does the Marcelo Burlon Brand Originate From?
Born in 1976 in Patagonia, South America, Marcelo Burlon moved to Italy with his family at the age of 14 without speaking a word of Italian. He grew up in the Marche region of Italy in the 1990s and dropped out of school. He found work in a shoe factory before working as a bouncer and later as a DJ in clubs. His career began in the Milanese nights, where he met people and collected business cards to establish important contacts. Belgian fashion designer Raf Simons was one of the first to hire Burlon as an event manager before he later launched his first fashion line. With close ties to such fashion giants and the scene, the path to his own fashion collection was not far: In 2012, he founded his own brand, Marcelo Burlon, for men with the addition of "County of Milan." Marcelo Burlon sweaters, T-shirts, and accessories for men quickly followed.
Three years later, Burlon, along with Claudio Antonioli and Davide De Giglio, founded the New Guards Group, a production and distribution holding company based in Italy specializing in modern luxury fashion. The company distributes trendy labels like Off-White, Palm Angels, Opening Ceremony, and Marcelo Burlon for men under his own brand. With this array of trend labels, the company represents top-notch, contemporary fashion taste. In 2019, the trio sold their successful project to the e-commerce giant Farfetch.
Today, Marcelo Burlon for men is one of the hottest brands selling streetwear. Stars like LeBron James, Tyga, Kendall Jenner, or The Weeknd wear the designer pieces from the multi-mastermind. And other brands are vying for collaborations with Burlon: Collaborations with Alpha Industries, Levis, G-Shock, Kappa, Reebok, and Lamborghini speak for themselves. Marcelo Burlon sells his collections worldwide, from Barneys in New York to Harrods in London.
What Sets Apart Marcelo Burlon County of Milan Men's Fashion?
MBCOM has quickly become one of the most exciting luxury streetwear brands worldwide. With its high recognizability and creative approach, the Argentine designer has made a name for himself. Since the brand's inception, Marcelo Burlon County of Milan has evolved into a popular label for men's collections known for its unique fusion of fashion and music and distinctive design. Here's what distinguishes Marcelo Burlon for men:
- Bold prints and logo interpretations as seen on Marcelo Burlon men's sweaters
- Symbolic motifs (feathers/peace signs, etc.)
- Patchwork designs
- Influences from sportswear
- Loose fits and silhouettes as seen in Marcelo Burlon men's T-shirts
- Strong influences from the rave and club scene
- Elements from African, Latin American, and Aboriginal cultures
Burlon's designs are not fleeting trends but rather an expression of a creative vision that has had a lasting impact on the fashion world. Marcelo Burlon for men stands for creativity, individuality, and meticulous craftsmanship, combining high-quality materials and artisanal perfection. Marcelo Burlon hoodies for men pair especially well with designer cargo trousers for men, while Marcelo Burlon sweaters for men can be worn effortlessly with comfortable designer jogger pants for men. You can achieve cool street styles with Marcelo Burlon men's jumpers, which can be styled both casually and smart-casual.
Marcelo Burlon for Men at BRAUN Hamburg
Marcelo Burlon County of Milan is more than just a fashion label today – it's a phenomenon that has revolutionized the fashion industry with its unique style and creative approach. Marcelo Burlon himself is a visionary whose artistic background and love for music shape his designs. With a finger on the pulse of time and a combination of streetwear and high fashion, Burlon has managed to create a brand celebrated worldwide by fashion enthusiasts and celebrities. BRAUN Hamburg is proud to offer the innovative collections of Marcelo Burlon for men to share the passion for fashion and individuality. Discover the fashion line now in our online shop.
