Moose Knuckles

The luxury label for rebels: Moose Knuckles is a lifestyle brand that manages better than any other to make functional and warm outerwear look cool and sexy. Know-how from almost a hundred years of expertise in lined winter clothing, trained by Canada’s cold climate, flows into every parka, down blouson and winter jacket from Moose Knuckles. At the same time, the label manages to create a slim, close-fitting silhouette - one the reasons for its success, along with the charmingly loutish attitude - thanks to ultra lightweight down linings and contemporary cuts. Moose Knuckles jackets and coats are so stylish that their performance is almost incidental.

But no-one can teach Moose Knuckles about functionality: The unique, robust, down-impenetrable and heat-insulating fabric made of cotton and microfibre is one of the high-quality materials developed at Moose Knuckles. It is the perfect outer for the warm down lining. The goose and duck down used is obviously of certified, transparent origin. As is the fox fur trim on the hood: This ultra fluffy extra gives the jackets and parkas added luxurious style. However, the fact that 40% of Moose Knuckles jackets are fur-free also shows that the label is moving with the times. Without saying too much about sustainability claims, the brains behind the Moose Knuckles brand - Noah Stern and Ayal Twik - have dispensed with plastic and believe in using recycled materials wherever possible. As CoCEO Stern says, this should just be a matter of course. Their creations have only ever been produced in Canada.

Using some unconventional marketing strategies, the two have managed to catapult Moose Knuckles outdoor wear to the pinnacle of fashion within a very short time. The collections now not only include jackets and coats, but also jumpers, sportswear and sneakers for women and men - trendy styles even outside of the cold season. The Moose Knuckles attitude to life is represented and can be experienced in its specially designed stores on almost every continent. Here at BRAUN Hamburg you can order stylish Moose Knuckles down jackets for men from the comfort of your own home: Bring on the sub-zero temperatures.