Time for Change
Time for Change

The world is in a state of transition. Changes and progress are necessary and offer new opportunities, not only in society, politics and environmental issues also at BRAUN Hamburg. After the redesign of our store Mönckebergstraße, our online shop is now also appearing in a completely new design. With the relaunch, we look positively into the future and would like to present you men's fashion according to the usual highest standards including reliable basics that dress you well 365 days a year, the latest designers and styles and the personal favourites of Lars Braun.

We hope you enjoy browsing and discovering.

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Selected by Lars Braun

„Good style for me is everything that dresses you well but doesn’t dress you up.“

Lars Braun

A knack for style in third generation: Classics for the business wardrobe, knitwear made of fine cashmere and a muted color palette, led by navy and anthracite Lars Braun's favorites testify his expertise and demand for the highest quality. Including investment pieces that outlast trends unimpressed. Redefine your style and be inspired by Lars Braun's selection.

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The new relevant

Which labels have a great trend potential? Which styles determine men's fashion? And which brands should you definitely have heard of? Straight from the showrooms our new arrivals and new designers bring you up to date in terms of luxury menswear. Be inspired by the strongest looks from the collections.

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BRAUN Hamburg 365

High quality essentials make a well arranged wardrobe and are the basis for numerous looks. BRAUN Hamburg 365 offers a large selection of diligently curated basics from various designers always classy, always timeless and always available in our online shop and stores. Here you will find cross season must haves with which you are effortlessly dressed for every occasion.