On New Territory
The Fall/Winter 21 Campaign by BRAUN Hamburg
On New Territory
The Fall/Winter 21 Campaign by BRAUN Hamburg
Menswear for the new autumn/winter season is unconventional: Avant-garde design approaches, workwear influences and high-performance characterise the collections by Stone Island, Helmut Lang, Marni, Herno and many other brands. ... The result is an eclectic mix that creates self-confident looks that meet the demands of their time. More Less
Discover Marni

MARNI: FAR FROM MAINSTREAM

Precious materials, striking designs, colour blocking and unusual silhouettes – the Italian brand Marni, founded in 1994 by Consuelo Castiglioni, shows itself to be one of the most multi-faceted labels in the fashion world with its prêt-à-porter designs. Creative director Francesco Risso is working like a free spirit on the label's avant-garde creations that make the perfect statement piece for any look.
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    THE COOL GUY CLUB

    A Rebel Yell: All natural, all casual. With strong charisma and self-confident combinations, this season's menswear gains self-evident coolness. No rules are followed here, rules are broken: sweatwear by Helmut Lang with a noble Tagliatore wool coat or elegant loafers by Officine Creative with a dark denim jeans jacket by Jacob Cohen. The motto is: nothing ventured, nothing gained!

    Storefront > Inspirationen > On New Territory > The Cool Guy Club
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    • Brunello Cucinelli Sneaker hellbraun

      €1,029.00
    • PT Torino Denim Jeans 'Reggae' dark grey

      €319.00
    Shop Brunello Cucinelli

    BRUNELLO CUCINELLI - THE ITALIAN JOB

    Unpretentious luxury, a basic understanding of fine materials and quality. Season after season, the Italian family business from the small Umbrian village of Solomeo presents collections that celebrate craftsmanship, tradition and value. A Brunello Cucinelli piece is always a long-lasting and timeless investment with which you can prove your style.

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    • Brunello Cucinelli Down parka navy

      €5,900.00
    • Brunello Cucinelli Cashmere turtleneck jumper cream

      €2,600.00
    • Brunello Cucinelli Chino 'Italian Fit' creme

      €589.00
    Discover Utility Wear

    FASHION & FUNCTION - A SYMBIOSIS

    This autumn/winter, fashion wants to be one thing above all: practical. Functionality is the top priority, but it doesn't want to sacrifice aesthetics. The references of the designs to workwear and military are unmistakable – Stone Island, Helmut Lang, C.P. Company and other brands find the necessary inspiration for their casual utility looks and transfer their impressions to everyday fashion.

    Storefront > Inspirationen > On New Territory > Fashion & Function – a Symbiosis
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    • Stone Island Overshirt dark green

      €549.00
    • Stone Island Long sleeve grey-green

      €189.50
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    OUTDOOR: WHATEVER THE WEATHER

    Feel nature – with all its power. Wind, rain and cold are no longer an obstacle when the right outerwear from Herno, UBR, Canada Goose, Moose Knuckles and Ten c comes into play. While technical features on jackets and coats take care of the comfort factor and protection, we can concentrate on the essentials: the beauty of nature and the freedom that comes with it.

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    • 04651/ A trip in a bag Cashmere beanie dark grey

      €139.50
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    MOTHER NATURE

    Wool, cashmere, leather, lambskin – nature provides a range of precious materials that take effect especially in the cold season. They captivate with their unique patina, characteristic structures and special properties. No wonder labels like Brunello Cucinelli, Ajmone, Stephan Boya, Agnona and others use them to create pieces that outlast all trends.
    Storefront > Inspirationen > On New Territory > Mother Nature
    Shop Herbst-Styles
    • Stephan Boya Cashmere cardigan 'Vince' navy

      €999.00
    • Santoni Penny loafers black

      €649.00

    *The discount on the original price will be applied after entering the code at checkout and cannot be combined with other promotions. Valid for all items in the linked category.

    Jacob Cohen X Histores

    Only at BRAUN Hamburg in Germany: The exclusive capsule collection from the denim label Jacob Cohen and the Italian top store association Histores.

    Only at BRAUN Hamburg in Germany: The exclusive capsule collection from the denim label Jacob Cohen and the Italian top store association Histores.

    Maison Kitsuné x Chimi

    The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

    The limited F/S 23 collaboration: eyewear label CHIMI from Stockholm and French-Japanese brand MAISON KITSUNÉ fuse their iconic style codes into contemporary sunglasses.

    Original Classic by Car Shoe

    For an extra grip: with its characteristic rubber sole with nubs, the moccasin has its origins in motorsport. However, the classic driving shoe works for almost every occasion and is therefore a real all-rounder.

    For an extra grip: with its characteristic rubber sole with nubs, the moccasin has its origins in motorsport. However, the classic driving shoe works for almost every occasion and is therefore a real all-rounder.

    C.P. Company: The Metropolis Series

    Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

    Research and development with a futuristic mindset: With the Metropolis Series, C.P. Company is creating innovative sports and outerwear based on the concept of the iconic Metropolis Jacket from 1999.

    Original Classic: Mackintosh Coats

    From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

    From rain protection to style statement: Since 1824, the Mackintosh brand represents classic outerwear, to the extent that the abbreviation "mac" is used as a synonym for "rain coat" in Great Britain. To this day, every Mackintosh coat is traditionally crafted in Great Britain to meet the highest standards of a timeless masterpiece.

    Jacob Cohen: Limited Edition Jeans

    Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

    Jacob Cohen has created limited edition jeans styles for denim lovers, which can be identified by the sobriquet "LTD" as well as the numbering on the iconic leather and fur patch.

    Stone Island Stellina

    With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

    With the clean designs of the 'Stellina' collection, Stone Island focuses entirely on the functionality of the materials. The timeless aesthetic is also reflected in the minimalist 'Stellina' logo.

    Smart Fabrics

    Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

    Breathable, wind- and water-repellent – with the development of technical, innovative materials such as Gore-Tex or Ripstop, outerwear gains maximum functionality.

    New in at BRAUN Hamburg

    Discover the latest styles from the current collections. All items at a glance await you in our 'New Arrivals' section.

    Discover the latest styles from the current collections. All items at a glance await you in our 'New Arrivals' section.

    Sale

    Discover all the reduced designer collections in our sale section – including styles from past seasons.

    Discover all the reduced designer collections in our sale section – including styles from past seasons.

    Selected: Personal recommendations from Lars Braun

    BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

    BRAUN Hamburg CEO Lars Braun personally compiles his favourites of the season for you. Whether exclusive cashmere from his friend and business partner Brunello Cucinelli or perfectly fitting shirts from Borrelli – let yourself be inspired!

    Collections for Kids

    Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

    Fashionable finesse and childlike ease: the styles of the kids' collections effortlessly combine these elements – and withstand the adventures and discoveries of everyday life thanks to durable materials and high wearing comfort.

    BRAUN Hamburg Exclusive: Doucal's

    The timeless Capsule Collection was designed exclusively for BRAUN Hamburg and entirely according to the ideas of CEO Lars Braun. With Goodyear-Flex style and fine leather qualities, each of the shoes promises maximum comfort.

    The timeless Capsule Collection was designed exclusively for BRAUN Hamburg and entirely according to the ideas of CEO Lars Braun. With Goodyear-Flex style and fine leather qualities, each of the shoes promises maximum comfort.

    Handcrafted

    Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

    Each individual piece reflects the handiwork, which expresses the unique combination of craftsmanship, exclusive materials and attention to detail – unique pieces are created that will accompany you for a lifetime.

    Attitude Capsule by Lardini

    Lardini's Attitude line is all about the avant-garde and self-confident style: dramatic broad lapels, fine velvet and unusual silhouettes epitomize the look of the elegant collection.

    Lardini's Attitude line is all about the avant-garde and self-confident style: dramatic broad lapels, fine velvet and unusual silhouettes epitomize the look of the elegant collection.

    Kired X Histores

    Only at BRAUN Hamburg in Germany: The exclusive capsule collection from the sports and outerwear label Kired and the Italian top store association Histores.

    Only at BRAUN Hamburg in Germany: The exclusive capsule collection from the sports and outerwear label Kired and the Italian top store association Histores.

    Stone Island Ghost Pieces

    Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

    Stealth mode: On! The latest Ghost Pieces from Stone Island also deal with the concept of camouflage. The characteristic compass badge becomes one with the garment or accessory – perfect for those who like it subtle.

    Stone Island Marina

    This season, Stone Island's 'Marina' collection, inspired by the sea and the nautical world, has a classic interpretation in the colours white and navy. Innovative materials and the striking 'Marina' logo, which adorns all styles, continue to characterise the style of the maritime capsule.

    This season, Stone Island's 'Marina' collection, inspired by the sea and the nautical world, has a classic interpretation in the colours white and navy. Innovative materials and the striking 'Marina' logo, which adorns all styles, continue to characterise the style of the maritime capsule.

    Stone Island Exclusively for BRAUN Hamburg

    On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

    On the occasion of our 90th anniversary, the sports and outerwear brand Stone Island has designed a jumper made of pure cashmere in two different colours exclusively for BRAUN Hamburg. You can buy this strictly limited jumper exclusively from us.

    New Season

    Discover the latest styles from our designers' spring/summer collections.

    Discover the latest styles from our designers' spring/summer collections.

    New Season

    Discover the latest styles from our designers' spring/summer collections.

    Discover the latest styles from our designers' spring/summer collections.

    Boglioli x Histores

    Only available outside of Italy at BRAUN Hamburg: the exclusive capsule collection from the traditional Lombardy house Boglioli and the top store association Histores.

    Only available outside of Italy at BRAUN Hamburg: the exclusive capsule collection from the traditional Lombardy house Boglioli and the top store association Histores.

    Stone Island Closed Loop Project

    For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

    For a sustainable cycle in the fashion world: with the Stone Island Closed Loop Project, recycled cotton remnants from the company's own production chain are turned into new, limited-edition styles that are dyed with natural mineral colours.

    BELSTAFF CENTENARY COLLECTION

    100 years of Belstaff: The British brand with its roots in motorsport is celebrating its anniversary with a special capsule collection.

    100 years of Belstaff: The British brand with its roots in motorsport is celebrating its anniversary with a special capsule collection.

    Exclusively at BRAUN Hamburg

    The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

    The private label Hindustrie of the Italian retailer association Histores, of which BRAUN Hamburg is the only retailer outside Italy, offers timeless casual wear with the 'Made in Italy' seal of quality. Discover the collection exclusively with us.

    Challenger Collection

    On the occasion of the 37th America's Cup, the most prestigious sailing regatta in the world, Belstaff is outfitting the British INEOS Britannia team, including the successful Olympic sailor Sir Ben Ainslie. All items in the collection are inspired by sailing and feature a logo combination of both icons.

    On the occasion of the 37th America's Cup, the most prestigious sailing regatta in the world, Belstaff is outfitting the British INEOS Britannia team, including the successful Olympic sailor Sir Ben Ainslie. All items in the collection are inspired by sailing and feature a logo combination of both icons.

    Jacob Cohen: Grand Tour Capsule

    In the new season, Jacob Cohen once again follows in the footsteps of the Grand Tour. This educational journey, popular with elite Europeans in the late 17th century, leads through Italy as well as to the capital cities Paris and Vienna. Sights such as the Vienna Prater and Notre Dame or Gustav Klimt's work of art "The Tree of Life" become the patch and button motif for the brand's iconic jeans styles in this limited edition collection from Jacob Cohen.

    In the new season, Jacob Cohen once again follows in the footsteps of the Grand Tour. This educational journey, popular with elite Europeans in the late 17th century, leads through Italy as well as to the capital cities Paris and Vienna. Sights such as the Vienna Prater and Notre Dame or Gustav Klimt's work of art "The Tree of Life" become the patch and button motif for the brand's iconic jeans styles in this limited edition collection from Jacob Cohen.

    New In: Brunello Cucinelli Winter Edit Capsule

    As one of only ten retailers worldwide, BRAUN Hamburg invites you to discover the exclusive winter capsule collection of the traditional Italian company, which includes true classics in timelessly elegant colours.

    As one of only ten retailers worldwide, BRAUN Hamburg invites you to discover the exclusive winter capsule collection of the traditional Italian company, which includes true classics in timelessly elegant colours.

    Cashmere Sale

    Discover timeless VON BRAUN knitwear and accessories made from precious cashmere and merino wool with up to 50% off in our Cashmere Sale.

    Discover timeless VON BRAUN knitwear and accessories made from precious cashmere and merino wool with up to 50% off in our Cashmere Sale.

    New Season

    Discover the latest styles from our designers' spring/summer collections.

    Discover the latest styles from our designers' spring/summer collections.

    For a limited time only

    Enjoy 20% off jackets & coats, knitwear and sports & casual wear. Just enter the dress code WINTER at checkout and shop styles from the current autumn/winter collections at a reduced price. Applies to all items in the linked category.

    Enjoy 20% off jackets & coats, knitwear and sports & casual wear. Just enter the dress code WINTER at checkout and shop styles from the current autumn/winter collections at a reduced price. Applies to all items in the linked category.